using pinterest for social insight
Post on 20-Aug-2015
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The world of butter according to….
#socialethnography
There is a lot of user generated content around butter…
…which we can draw insight from this content to see what
people are posting around a category or brand…
…this insight can then be used for understanding consumers, building
strategies, content generation, conversation planners, identifying
category trends, or simply brainstorming…
So what is this
content?
So what other things do people who post about butter like?
Let’s have a look…
For more information, contact:
Graeme Ford
graeme.ford@thesocialpartners.com
@graemeford
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