tracxn research: mobile advertising landscape, august 2016
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Mobile Advertising Report, August 2016
TracxnWorld’s Largest Startup Research Platform
2
Mobile Advertising Report, August 2016
Contents
Topic Page No.
Scope of Report 05
Entrepreneur Activity 07
Investment Trend 11
Who is Investing 19
Exit Outlook - IPO, Acquisitions 23
Sub Sector Analysis 26
Interesting Companies 41
Useful Links 47
Company List 49
Team 225
3
3
Mobile Advertising Report, August 20164
Illustrative Sectors We Track
ENTERPRISEAPPLICATIONS
AD-TECH
HR TECH
MOBILE-FIRST ENT. APPS
BUSINESS INTELLIGENCE
OPEN SOURCE
RETAIL TECH
MARKETING TECH
CONTENT MARKETING
VERTICAL SAAS
MOBILE ADVERTISING
TRADTIONAL ADVERTISING
ENTERPRISEINFRASTRUCTURE
SECURITY
STORAGE
NETWORKING
MOBILITY
IT OPS
CLOUD INFRASTRUCTURE
API MANAGEMENT
BIGDATA INFRASTRUCTURE
FINTECH
BITCOIN
PAYMENTS
MOBILE
EDUCATION
MOBILE COMMERCE
MOBILE PAYMENTS
MOBILE ADVERTISING
MOBILE DEV TOOLS
MOBILE HEALTH
MOBILE GAMING
MOBILE LEARNING
MOBILE COMMUNICATION
EDUCATION IT
SELF LEARNING
CONSUMER
HEALTHCARE
MARKETPLACES
SUBSCRIPTION COMM.
FOOD TECH
INTERNET FIRST BRANDS
UBER FOR X
ONLINE RENTAL
TRAVEL
GAMING
LIFE SCIENCES
DIGITAL HEALTH
Mobile Advertising Report, August 20165
Sector Overview
Scope of report
The report covers the companies which provide technology, software and tools that are used to deliver, control and targetmobile digital advertisements and search advertisements. It also includes technology enablers in the Ad Tech space - Adperformance, Ad verification etc. The scope of the report is limited to mobile heavy and mobile only advertising technologyplayers. The report excludes Media agencies and generic data provider (first party and third party) companies. Companies forwhich Ad Technology is not a part of their core business are also excluded. Large diversified companies such as Google,Facebook are not included in the report.
• Total $4 Billion in funding across 415 companies with approx. $745 Million invested in 2015/16.
• Number of companies acquired in past two years are 63.
Most active funds
• First Round Capital – (Flurry, Ubermedia, Jingle Networks)
• Draper Fisher Jurvetson (DFJ) – (Admob, NinthDecimal, 4INFO)
• Google Ventures – (Vungle, Adelphic, mParticle)
Notable investments in last three months
• Mobvista (Ad Network) – $80M, PE Funding from CITIC Securities, Yuexiu Fund, New Access Capital – May 17, 2016
• Unlockd (Ad Serving Platform – Lock Screen) – $15M, Series A from PLC Ventures – April 25, 2016
• TabMo (Demand Side Platform) – $4.5M, Series A from Ardian, Generis Capital – April 14, 2016
The scope of this report includes equity as well as debt funding received by the companies.
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
6
6
Mobile Advertising Report, August 2016
8994
122
110 109
92
3
0
28
56
84
112
140
2010 2011 2012 2013 2014 2015 2016 YTD
Nu
mb
er o
f C
om
pan
ies
7
YoY – Number of companies founded
Domob AppsFlyer Adjust Mobvista Unlockd Appodeal So!Crowd
Lomark Vungle Near TVSmiles Button Nada Mobile AdinCube
Mobile Advertising Report, August 20168
Large Upcoming Sectors
Mobile Advertising Report, August 20169
Niche Upcoming Sectors
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
10
10
Mobile Advertising Report, August 201611
YoY – Number of Rounds and Total Funding
Note: The funding includes debt rounds also.
$212M
$167M
$202M
$667M
$406M
$539M
$676M
$628M
$305M
39
43
72
107111
130
120
100
30
0
28
56
84
112
140
0
160
320
480
640
800
2008 2009 2010 2011 2012 2013 2014 2015 2016 YTD
Nu
mb
er of R
ou
nd
sFu
nd
ing
Am
ou
nt
(in
Mill
ion
s)
Funding Amount Number of Rounds
Mobile Advertising Report, August 201612
YoY – Number of Rounds by Stage
Mobile Advertising Report, August 201613
YoY – Funding by Stage
Mobile Advertising Report, August 201614
Average Ticket Size – Early Stage
Mobile Advertising Report, August 201615
Top investments in last one year
Mobile Advertising Report, August 201616
Top investments in last one year
Mobile Advertising Report, August 201617
Funnel view of Sector
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
18
18
Mobile Advertising Report, August 201619
Most Active Investors in Sector
22
18
16
1312 12
10 109
8
0
5
10
15
20
25
First RoundCapital
DFJ Venture Google Ventures SoftBank 500 Startups Accel Lerer HippeauVentures
MetamorphicVentures
IDG VenturesIndia
BessemerVenture Partners
Tota
l Nu
mb
er o
f C
om
pan
ies
Ubermedia Flurry Vungle xAd, Inc. Vungle Ubermedia Ubermedia TapCommerce Millennial MediaVserv
Transpera 4Info SweetLabs UpSnap Medialets URX LiveIntent Thinknear SweetLabsSilverPush
Mobile Advertising Report, August 201620
Where are Top Investors investing
Mobile Advertising Report, August 201621
Top Investor by Stage of Entry
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
22
22
Mobile Advertising Report, August 201623
Major Acquisitions in last one year
Date Company Acquirer Deal Size OverviewTotal
Funding
Jun-2016 madvertise.comPokkt
(Mumbai, 2012)Adways Undisclosed
Alternative payments options for digital contentJungle Ventures, Singtel Innov8, JAFCO Asia, SEGNEL Ventures, GSF India
$8M
Jun-2016 clrtouch.comRoximity
(Denver, 2012)Verve Mobile Undisclosed
iBeacon-powered Location Advertising PlatformFenox Venture Capital, Techstars, IMJ Investment Partners, Plug and Play Tech Center, Fraser McCombs Capital, Ludlow Ventures
$3.1M
Jun-2016 clrtouch.comSmaato
(San Francisco, 2005)Spearhead $148M
Mobile RTB Ad Exchange and SSPSingapore Press Holdings, EDBI, Aeris Capital
$43M
Jun-2016 doublevis.comFiksu
(Boston, 2008)
NoosphereVentures
UndisclosedMobile Marketing Technology PlatformQualcomm, Charles River Ventures, Silicon Valley Bank
$17M
May-2016 where.comMOBILS
(San Paolo, 2014)Glispa Undisclosed Mobile advertising in apps
May-2016 where.comURX
(San Francisco, 2012)Pinterest Undisclosed
Deep Linking for Mobile AppsGV, Y Combinator, SV Angel, First Round Capital, Maverick Capital, Plug and Play Tech Center, Fuel Capital, Greylock Partners, Accel, Cyberagent Ventures, Betaworks, Start-Up Chile
$15M
Mar-2016 admob.com
MoneyTap(Saint Petersburg,
2013)
Glispa Undisclosed Mobile network mediation platform
Mar-2016 voicestar.comJuice Mobile
(Toronto, 2010)YellowPages $35M Offers programmatic direct platform and mobile DSP
Mobile Advertising Report, August 201624
Major Acquisitions in last one year
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
25
25
Mobile Advertising Report, August 201626
August 2016Tracxn BlueBox: Mobile Advertising 810+ companies in the sector, 320+ funded in last 5 years, $745M invested in 2015/16
29
Mobile Advertising Report, August 201627
Top Business Models by Funding
$2.1B
$530M$363M
$170M $144M $123M $102M $99M $79M $76M
0
500
1000
1500
2000
2500
Ad Network Demand SidePlatform
Analytics Data ManagementPlatform
Enabler Attribution Supply SidePlatform
Native Ads Creatives Retargeting
Tota
l Fu
nd
ing
Am
ou
nt
(in
Mill
ion
s)
# Cos. 365 67 33 27 54 9 23 32 41 30
Avg. Age 2010.9 2011.1 2010.5 2011.3 2011.4 2010.2 2010.7 2009.9 2011.6 2012.1
Millennial Media xAd, Inc. Marchex NinthDecimal Factual 4Info Smaato Zumobi Crisp Media TVSmiles
InMobi Amobee Flurry Vserv Aquto Adjust YieldMo DailybreakMedia Spongecell TapCommerce
Mobile Advertising Report, August 201628
Ad Network – Business Model Description
Mobile Advertising Report, August 201629
Ad Network – Entrepreneur Activity and Investment Trend
Mobile Advertising Report, August 201630
Ad Network – Most Funded Companies
Mobile Advertising Report, August 201631
Demand Side Platform – Business Model Description
Mobile Advertising Report, August 201632
Demand Side Platform – Entrepreneur Activity and Investment Trend
Mobile Advertising Report, August 201633
Demand Side Platform – Most Funded Companies
Mobile Advertising Report, August 201634
Analytics – Business Model Description
Mobile Advertising Report, August 201635
Analytics – Entrepreneur Activity and Investment Trend
Mobile Advertising Report, August 201636
Analytics – Most Funded Companies
Mobile Advertising Report, August 201637
Data Management Platform – Business Model Description
Mobile Advertising Report, August 201638
Data Management Platform – Entrepreneur Activity and Investment Trend
Mobile Advertising Report, August 201639
Data Management Platform – Most Funded Companies
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
40
40
Mobile Advertising Report, August 201641
Interesting Seed Companies
Company Overview Business ModelTotal
Funding
silverpush.co
SilverPush(2012, Gurgaon)
Provider of advertising and retargeting technology in TVPalaash Ventures, GSF India, 500 Startups, Unilazer Ventures, IDG Ventures India, TA Ventures, M and S Capital Partners
Retargeting > Second Screen $2.8M
unlockar.com
Unlockar(2013, Delhi)
Android app for lock-screen advertising & customer rewards Ad Serving Platform > Lock Screen $162K
Curated list of companies by the sector analyst are defined as Interesting
Mobile Advertising Report, August 201642
Interesting Series A Companies
Mobile Advertising Report, August 201643
Interesting Series A Companies
Mobile Advertising Report, August 201644
Interesting Late Stage Companies
Mobile Advertising Report, August 201645
Top Funded Deadpooled Companies
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
46
46
Mobile Advertising Report, August 201647
Useful Links
Slide Title Content Platform Link
List of All Companies in readable format Companies Link
Large Upcoming Sectors Entrepreneur Activity Link
Niche Upcoming Sectors Entrepreneur Activity Link
Top investments in last one year Investment Trend Link
Top IPOs in last three years Exit Outlook - IPO, Acquisitions Link
Major Acquisitions in last one year Exit Outlook - IPO, Acquisitions Link
DSP – Most Funded Companies Sub Sector Understand Link
Ad Network – Most Funded companies Sub Sector Understand Link
SSP – Most Funded Companies Sub Sector Understand Link
Data Management Platform – Most Funded Companies Sub Sector Understand Link
Analytics – Most Funded companies Sub Sector Understand Link
Top Funded Deadpooled Companies Companies Link
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
48
48
Mobile Advertising Report, August 201649
Mobile Advertising – Company List
COVERS THE FOLLOWING SECTORS
Campaign Management
New Ad Formats
CreativesDemand Side
PlatformAd Network Ad Exchange
Supply Side Platform
Native Ads
Ad Serving Platform
Ad Server Deep Linking AnalyticsData Management
PlatformRetargeting Attribution Enabler
Mobile Advertising Report, August 201650
Campaign Management (1/4)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Company Details Funding Investors
UpSnap [Cornelius, 2002]: UpSnap provides campaign management solution to the advertisers, ad agencies. Has builta proprietary database of historical consumer data. The data base is used to identify target audience for campaign.Uses technology platform to build suitable campaign for the target audience. The campaign can be used on theimpressions purchased by UpSnap via RTB exchanges, direct publisher integrations and SDK integrations.
$9.65MVillage Ventures, SoftBank, Steamboat
Ventures, Apax Partners
Ubimo [Tel Aviv, 2012]: Ubimo provides location-based marketing service with additional datapoints such as weatherand local events to make ads more relevant and contextually aware. Ubimo’s software-as-a-service platform allowscompanies to manage ad placements by looking at factors that might influence each consumer’s purchasing decisions,such as nearby venues, events, the weather, and neighborhood demographics such as the ages and gender of peoplemost likely to patronize different services and businesses. Ubimo won Red Herring 2015 Top 100 Europe award.
$9.5MPitango Venture Capital, OurCrowd, YJ
Capital
Appoxee [Jaffa, 2010]: Appoxee is a push marketing platform for marketers to increase app engagement, retentionand in-app purchases. Appoxee offers a set of tools to create, target, analyze and automate push and in-appmessaging campaigns. Provides multi-app messaging and targeting capabilities for publishers with multiple apps. Alsooffers a set of in-app plugins, giving publishers additional ways to interact with their users. These include a messageinbox and customer feedback form. Acquired by Teradata in Jan 2015
$2.4MCyhawk Ventures Ltd., Lazarus Israel,
Oryzn Capital
Rain [Los Angeles, 2014]: Rain customers can create and place ads using the ad platform. The customers provide alocation for targeting of customers and Rain delivers the ads to the mobile of the customers who are nearby to thelocation. Also, offers a landing page when a customer clicks on an ad. Provides real-time reporting solution to thecustomers.
$100K 500 Startups
ZapMe [Sydney, 2007]: ZapMe is a Mobile Digital Marketing Company that offers a content delivery platform that islocation enabled. ZapMe allows its users to follow brands and receive direct offers at anytime. Offers location basedservice that can deliver offers when and where the user chooses. Using Google Maps API ZapMe can also send usersto a location e.g. to the nearest retailer with a redeemable coupon etc. All data including ad response, CTR anddemographics are stored in the platform and can be gathered for full reporting to the advertiser.
$40k
Mobile Advertising Report, August 201651
Campaign Management (2/4)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Company Details Funding Investors
Enpocket [Boston, 2001]: Enpocket allows brands to plan, create, execute, measure and optimize mobile advertisingcampaigns. Provides a platform for mobile advertising campaign management and delivery system distinguished byadvanced consumer insight, targeting, and measurement. Delivers mobile advertising across multiple formatsincluding SMS, MMS, mobile internet advertising, and video. Acquired by Nokia in September 2007 for an undisclosedamount.
BlueRun Ventures, GrandBanks Capital, Leader Ventures
MobIntent [New York City, 2010]: MobIntent builds tools to simplify the process of creating, managing andoptimizing mobile ad campaigns. Mobintent provides a complete view of campaign performance across search,display and social to better understand how customers interact with brand. Mobintent closed its operations in 2011.
Techstars
Lean [Mountain View, 2010]: LeanMarket is a campaign management platform which enables the marketers to pull areport and see in-depth data on every mobile app and mobile website that their ads appear in. Features includecampaign dashboard, category targeting, device targetting, interactive reports etc. It also offers a self-serve interfaceto tweak and optimize the campaigns anytime they want. Also offers a self-serve platform for RTB bidding. It was apart of Y-Combinator accelerator program.
Y Combinator
WhereADbouts [Palo, 2013]: The WhereADbouts platform allows advertisers to create, manage and organize mobileadvertisements campaigns using location and context-based selection strategies. The cloud-based platform enablesadvertisers to geotag, timetag and contextag their ads for maximizing CTR. Using the predictive analytics of theWhereADbouts platform, brands and advertisers are able to build forecasts to understand and prioritize what drivesthe most impact in their advertisement campaign.
Flightly [Santa Monica, 2014]: Flightly provides Twitter advertising platform where it helps advertisers optimize thead campaign to reach the relevant audience. Advertisers can create ad campaign and also manage using systemworkflow. Has partnership with Twitter for ad API and mobile measurement. Customers include Live Nation, Koral,Razorgator, Gameday, Golden State Warriors etc.
Mobile Advertising Report, August 201652
Campaign Management (3/4)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Company Details Funding Investors
Waypedia [Atlanta, 2014]: Waypedia provides a platform for mobile app promotion. App developers can register andselect their app for promotion. Select specific geographical location for targeting or target worldwide. Select thevolume of ads to be displayed. Estimated cost per download is 0.1$. Claims to have worked with 800+ advertisers, 5K+monthly campaigns, 7M+ monthly impressions.
Fractional Media [Boston, 2013]: Fractional media provides campaign management for the brands based on CPM,CPC and CPA with targeting methods. Fractional Media's machine learning technology matches individual adopportunities based on the history of that individual user's actions and behavior with each campaign and creative.
TapSurge [San Francisco, 2011]: TapSurge is a mobile performance based marketing agency which creates customizedmobile media strategy for each individual app. Use RTB technology to execute the strategy. Has access to major adexchanges along with own traffic sources.
PowerPlay Mobile [ , 2010]: PowerPlay Mobile provides unique technology to connect with customers in real time.PowerPlay Mobile builds mobile campaigns with personalized feature sets addressing client's key performancemeasures. It analyses the results and refines the campaign in real time. In addition Powerplay Mobile also offersLoyalty Programs by giving consumers exclusive deals or special information on business.
GeoMoment Digital [Boca Raton, 2015]: GeoMoment's mobile marketing solution combines the power of any digitalad product with the universal adoption of text messaging. Provides SMSAd Solution, its flagship patent-pendingproduct that is flexible in its integration with all other mobile touchpoints. Provides mobile proximity and beaconsolutions engaging consumers through customizable mobile applications, providing insight, information, engagementand contextual content to consumers in proximity of specific locations.
Mobile Advertising Report, August 201653
Campaign Management (4/4)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201654
New Ad Formats (1/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201655
New Ad Formats (2/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201656
New Ad Formats (3/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201657
New Ad Formats (4/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201658
New Ad Formats (5/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201659
Creatives (1/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201660
Creatives (2/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201661
Creatives (3/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201662
Creatives (4/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201663
Creatives (5/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201664
Creatives (6/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201665
Creatives (7/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201666
Creatives (8/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201667
Creatives (9/9)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201668
Demand Side Platform (1/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201669
Demand Side Platform (2/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201670
Demand Side Platform (3/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201671
Demand Side Platform (4/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201672
Demand Side Platform (5/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201673
Demand Side Platform (6/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201674
Demand Side Platform (7/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201675
Demand Side Platform (8/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201676
Demand Side Platform (9/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201677
Demand Side Platform (10/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201678
Demand Side Platform (11/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201679
Demand Side Platform (12/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201680
Demand Side Platform (13/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201681
Demand Side Platform (14/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201682
Demand Side Platform (15/15)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201683
Ad Network (1/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201684
Ad Network (2/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201685
Ad Network (3/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201686
Ad Network (4/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201687
Ad Network (5/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201688
Ad Network (6/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201689
Ad Network (7/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201690
Ad Network (8/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201691
Ad Network (9/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201692
Ad Network (10/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201693
Ad Network (11/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201694
Ad Network (12/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201695
Ad Network (13/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201696
Ad Network (14/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201697
Ad Network (15/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201698
Ad Network (16/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 201699
Ad Network (17/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016100
Ad Network (18/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016101
Ad Network (19/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016102
Ad Network (20/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016103
Ad Network (21/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016104
Ad Network (22/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016105
Ad Network (23/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016106
Ad Network (24/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016107
Ad Network (25/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016108
Ad Network (26/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016109
Ad Network (27/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016110
Ad Network (28/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016111
Ad Network (29/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016112
Ad Network (30/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016113
Ad Network (31/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016114
Ad Network (32/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016115
Ad Network (33/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016116
Ad Network (34/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016117
Ad Network (35/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016118
Ad Network (36/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016119
Ad Network (37/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016120
Ad Network (38/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016121
Ad Network (39/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016122
Ad Network (40/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016123
Ad Network (41/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016124
Ad Network (42/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016125
Ad Network (43/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016126
Ad Network (44/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016127
Ad Network (45/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016128
Ad Network (46/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016129
Ad Network (47/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016130
Ad Network (48/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016131
Ad Network (49/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016132
Ad Network (50/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016133
Ad Network (51/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016134
Ad Network (52/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016135
Ad Network (53/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016136
Ad Network (54/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016137
Ad Network (55/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016138
Ad Network (56/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016139
Ad Network (57/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016140
Ad Network (58/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016141
Ad Network (59/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016142
Ad Network (60/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016143
Ad Network (61/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016144
Ad Network (62/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016145
Ad Network (63/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016146
Ad Network (64/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016147
Ad Network (65/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016148
Ad Network (66/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016149
Ad Network (67/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016150
Ad Network (68/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016151
Ad Network (69/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016152
Ad Network (70/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016153
Ad Network (71/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016154
Ad Network (72/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016155
Ad Network (73/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016156
Ad Network (74/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016157
Ad Network (75/75)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016158
Ad Exchange (1/3)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016159
Ad Exchange (2/3)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016160
Ad Exchange (3/3)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016161
Supply Side Platform (1/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016162
Supply Side Platform (2/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016163
Supply Side Platform (3/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016164
Supply Side Platform (4/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016165
Supply Side Platform (5/5)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016166
Native Ads (1/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016167
Native Ads (2/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016168
Native Ads (3/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016169
Native Ads (4/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016170
Native Ads (5/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016171
Native Ads (6/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016172
Native Ads (7/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016173
Native Ads (8/8)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016174
Ad Serving Platform (1/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016175
Ad Serving Platform (2/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016176
Ad Serving Platform (3/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016177
Ad Serving Platform (4/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016178
Ad Serving Platform (5/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016179
Ad Serving Platform (6/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016180
Ad Serving Platform (7/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016181
Ad Serving Platform (8/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016182
Ad Serving Platform (9/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016183
Ad Serving Platform (10/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016184
Ad Serving Platform (11/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016185
Ad Serving Platform (12/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016186
Ad Serving Platform (13/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016187
Ad Serving Platform (14/14)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016188
Ad Server (1/2)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016189
Ad Server (2/2)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016190
Deep Linking
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016191
Analytics (1/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016192
Analytics (2/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016193
Analytics (3/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016194
Analytics (4/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016195
Analytics (5/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016196
Analytics (6/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016197
Analytics (7/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016198
Data Management Platform (1/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016199
Data Management Platform (2/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016200
Data Management Platform (3/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016201
Data Management Platform (4/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016202
Data Management Platform (5/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016203
Data Management Platform (6/6)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016204
Retargeting (1/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016205
Retargeting (2/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016206
Retargeting (3/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016207
Retargeting (4/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016208
Retargeting (5/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016209
Retargeting (6/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016210
Retargeting (7/7)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016211
Attribution (1/2)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016212
Attribution (2/2)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016213
Enabler (1/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016214
Enabler (2/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016215
Enabler (3/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016216
Enabler (4/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016217
Enabler (5/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016218
Enabler (6/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016219
Enabler (7/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016220
Enabler (8/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016221
Enabler (9/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016222
Enabler (10/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016223
Enabler (11/11)
Campaign Management
New Ad Formats
CreativesDemand
Side Platform
Ad Network
Ad Exchange
Supply Side
Platform
Native Ads
Ad Serving
Platform
Ad Server
Deep Linking
AnalyticsData
Management Platform
Retargeting Attribution Enabler
Mobile Advertising Report, August 2016
Scope of Report
Entrepreneur Activity
Investment Trend
Who is Investing
Exit Outlook - IPO, Acquisitions
Sub Sector Analysis
Interesting Companies
Useful Links
Company List
Team
224
224
Mobile Advertising Report, August 2016225
Team
Narender Mandan
Practice Lead, AdTech
Ankur Nandi
Practice Lead, AdTech
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