social media marketing strategies introduction

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Social Media Marketing Strategies Iintroduction for Greater Miami Society for Human Resource Management's "The Social Media Revolution: Human Resources and Social Collaboration" workshop, held June 15, 2010 at Sofitel Hotel.

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Social Media for Business

SuccessManny Sarmiento

www.NMx2.com/smuniversity.htm

Can Social Media really make a difference in your business and

professional development?

What’s Next?

Web 2.0

Internet

Overview

It’s About Building Relationships

G. Give Away Your KnowledgeA. Answer QuestionsS. Solve Problems

Social Media

Local Directories

Social Networking

Blogs

Microblogs

Video Sharing

Email Marketing

Bookmarking

Photo Sharing

Presentation Sharing

Social Media

Which Social Media and Social Bookmarking Sites to Use?

Social Media

Building Relationships

Social Media is all about building relationships

Social Marketing Strategies

Social Marketing

• Create a Profile• Spread the Word• Establish URL• Connect, Follow and Comment• Build Relationships

TwitterWhat is Twitter and how to best use this tool

• Create relationships• Your Brand • Givers Gain: Share knowledge• Spread the word: 34 Million Users• Importance of followers• Substance• What do I Tweet?

Twitter

FacebookThe importance of Facebook

and your network

• 400 Million Users• 200 Million Active Users• Establish your network• Fan Pages• Groups• Build Relationships

Facebook

http://www.facebook.com/SocialMediaUniversity

Facebook

BlogsWelcome to the Bloggesphere

• Why have a blog?• Becoming an “Expert”• Building Relationships• Relevance • Faster Indexing • Feed Your Blog (RSS)

Blogs

Free Press ReleasesFast, Efficient Bookmarking

• PRLog.com• 24-7PressRelease.com

• Paid Press Releases• PRNewswire• PRWeb

Share Your Press Release

Social Bookmarking

Your favorites shared with the eWorld

Social Bookmarking

SocialMarker.com

What’s the big deal with Social Media Marketing (SMM)?

Social Media Marketing

What’s the big deal with Social Media Marketing (SMM)?

• Massive Traffic• Build a Database• SEO Success Like Never Before• Building Relationships• Cost Effective• Measurable• Flexibility

The Social Media Mind Map

Putting it All Together

PRLog

Social Media Marketing

1. A Business Process

2. Start Now

3. Schedule It

4. Do It if You Want to Grow Your Business!

New Media, New Marketing

Social Media University20 Courses, Unlimited Repeats, English and

Spanish, Day, Night and Weekend - $497

Module 1 – Social Media Marketing (SMM) Basic & Advanced Strategies

Module 2 – Real SEO – Web Site Optimization Strategies that Really Work

Module 3 – Affiliate Marketing and Pay Per Click AdvertIsing

Module 4 – Basic Offline (and Online) Marketing

Module 5 – Event Promotion Using Online and Offline Content

Module 6 – Google Tools, Tricks and Tips

Module 7 – Email Marketing Basics and Strategies

Module 8 – How to Write Social Media & Standard Press Releases

Module 9 – Making Money with Information Products and Marketing

New Media, New Marketing

Social Media UniversityElective Modules

Blogs

Twitter for Business Success

Designing Your Website

Photoshop Basics

How to use Constant Contact

Facebook for Business Success

LinkedIn for Business Success

 

New Media, New Marketing

Social Media University20 Courses, Unlimited Repeats, English and

Spanish, Day, Night and Weekend and Online Live Training - $497

Greater Miami SHRM Today - $297.00

New Media, New Marketing

Thank You!

Manny Sarmiento

http://www.nmx2.com

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