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Implementing the Business Model Generation Canvas

Webinar will start shortly

Carlos Guevara, ShiftIN Partners

- Organised by IIR Middle East – www.iirme.com- Series of events focusing on strategy and leadership in

emerging markets www.strategyleadersforum.com - Community for strategy professionals on LinkedIN - Leading provider of training programmes - Upcoming event – Dubai 13-17 April – more info here

About Strategy Leaders

- Tonight’s webinar will be recorded – an email will be sent tomorrow with a link to the audio and slides - Questions can be posed throughout using the ‘questions’ box – they will be answered at the end of the webinar - Unanswered questions will be answered later and posted to our website - Please provide us with your feedback at the end by following

the link

Housekeeping

Carlos Guevara, Partner, ShiftIN PartnersCarlos is a seasoned consultant and trainer specialized in the field of Strategy Execution. Over the last 15 years, Carlos has trained and coached +500 managers, in +50 organisations, across +12 countries, in the areas of Strategy, Performance Management and Change.

Today’s Presenter

This presentation is solely for the use of IIR Webinar. No part of it may be circulated, quoted, or reproduced for distribution outside Client organization without prior written approval from ShiftIN Partners

Business Model GenerationInnovating in the way your business creates and delivers value

IIR Webinar, 31st of March 2014

Carlos GuevaraPartner

cguevara@shiftinpartners.com

| 6

what is a business model?

Business Model Generation © ShiftIN Partners | 2014

© ShiftIN Partners | 2014

The case of the first photocopy machine

Business Model Generation

| 8

A more recent example…

Business Model Generation © ShiftIN Partners | 2014

© ShiftIN Partners | 2014

So… what do Xerox and Google have in common?

Business Model Generation

Business Model

enabled the product

Focused on solving a

need

High degree of

risk

Alex Osterwalder

Business ModelGeneration

| 10Business Model Generation © ShiftIN Partners | 2014

The book

| 11Business Model Generation © ShiftIN Partners | 2014

A business model describes the rationale of how an organization creates, delivers and captures value

So… what is it?

| 12Business Model Generation © ShiftIN Partners | 2014

Building Blocks

9

We need a common language to describe, challenge, design and invent new business models more systematically

The Business Model Canvas

| 13Business Model Generation © ShiftIN Partners | 2014

Customer Segments

| 14Business Model Generation © ShiftIN Partners | 2014

Value Propositions

| 15Business Model Generation © ShiftIN Partners | 2014

Channels

| 16Business Model Generation © ShiftIN Partners | 2014

Customer Relationships

| 17Business Model Generation © ShiftIN Partners | 2014

Revenue Streams

| 18Business Model Generation © ShiftIN Partners | 2014

Key Resources

| 19Business Model Generation © ShiftIN Partners | 2014

Key Activities

| 20Business Model Generation © ShiftIN Partners | 2014

Key Partners

| 21Business Model Generation © ShiftIN Partners | 2014

Cost Structure

| 22Business Model Generation © ShiftIN Partners | 2014

customer segments

key partners

cost structure

revenue streamsdistribution

channels

customer relationships

key activities

key resources

value proposition

| 23Business Model Generation © ShiftIN Partners | 2014

Why do we need Innovative Business

Models?

| 24Business Model Generation © ShiftIN Partners | 2014

To bring new technologies, products or services to the market

| 25Business Model Generation © ShiftIN Partners | 2014

To create an entirely new market

| 26Business Model Generation © ShiftIN Partners | 2014

To improve or transform an existent market with a whole new business

model

© ShiftIN Partners | 2014

The process: Strategy / analysis

Question and analyze your business model continuously

Business Model Generation

External Analysis Internal Analysis

Opportunities and Threats

Forças

Fraquezas

Oportunidades

Ameaças

Strengths and Weaknesses

key topics

| 28Business Model Generation © ShiftIN Partners | February 2013

| 29Business Model Generation © ShiftIN Partners | 2014

In which ways could you

use the Business Model

Canvas?

Questions?

Strategy Leaders Forum13-17 April, The Address Dubai Marina

THREE global gurus * SIX hands-on workshops * THIRTY-TWO strategy leaders

Register today at www.strategyleadersforum.com

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