hopsnob - startupweekend twin cities 4

Post on 13-Jan-2015

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Blank Slide (or just beer colored background)

Problem

● Rapid growth in demand for craft beers and not enough supply for consumers.

● Consumers can't find the craft beers they are looking for in their local liquor stores

Validation

Microbrew Growth Trend

Competition

Biz Model

Freemium model● Free Plan:

Liquor stores register and can post limited selection, validation.

● Premium plan:Page CustomizationAnalytics

29,000 Liquor stores in US @ $50 = $1.45M/month

Monthly Recurring Revenue Model

Biz Model

● Customers will be able to purchase beers via online/mobile and pick them up at the store.

■ We take a 5% commission

● 2011 Craft Beer Revenue $3B (IBISWorld Inc.)

● Potential hopsnob share: $7.5M/Year

Pre-order Transaction Model

Sustainablility

● Gamification for Users

● Personalized beer recommendations

● Beer log

Biz Model

● Targeted Hyperlocal Advertising for liquor stores and breweries

● Flash sales for Liquor Sales (Groupon Model)

Q & A

French Exchange Students = Foreign Expansion Plan

(... yup we got that too)

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