hopsnob - startupweekend twin cities 4

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Page 1: Hopsnob - StartupWeekEnd Twin Cities 4

Blank Slide (or just beer colored background)

Page 2: Hopsnob - StartupWeekEnd Twin Cities 4

Problem

● Rapid growth in demand for craft beers and not enough supply for consumers.

● Consumers can't find the craft beers they are looking for in their local liquor stores

Page 3: Hopsnob - StartupWeekEnd Twin Cities 4
Page 4: Hopsnob - StartupWeekEnd Twin Cities 4

Validation

Page 5: Hopsnob - StartupWeekEnd Twin Cities 4

Microbrew Growth Trend

Page 6: Hopsnob - StartupWeekEnd Twin Cities 4

Competition

Page 7: Hopsnob - StartupWeekEnd Twin Cities 4

Biz Model

Freemium model● Free Plan:

Liquor stores register and can post limited selection, validation.

● Premium plan:Page CustomizationAnalytics

29,000 Liquor stores in US @ $50 = $1.45M/month

Monthly Recurring Revenue Model

Page 8: Hopsnob - StartupWeekEnd Twin Cities 4

Biz Model

● Customers will be able to purchase beers via online/mobile and pick them up at the store.

■ We take a 5% commission

● 2011 Craft Beer Revenue $3B (IBISWorld Inc.)

● Potential hopsnob share: $7.5M/Year

Pre-order Transaction Model

Page 9: Hopsnob - StartupWeekEnd Twin Cities 4

Sustainablility

● Gamification for Users

● Personalized beer recommendations

● Beer log

Page 10: Hopsnob - StartupWeekEnd Twin Cities 4

Biz Model

● Targeted Hyperlocal Advertising for liquor stores and breweries

● Flash sales for Liquor Sales (Groupon Model)

Page 11: Hopsnob - StartupWeekEnd Twin Cities 4

Q & A

French Exchange Students = Foreign Expansion Plan

(... yup we got that too)