google alerts

GOOGLE ALERTS

Strategies for Business Development

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Agenda

•What are Google Alerts?•How to use Alerts to develop business•How to create a Google Alert•Your online reputation

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

What are Google Alerts?

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Email updates of the latest relevant Google results (web, news, etc.) based on your queries.

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Developing BusinessGathering & Using Intell igence

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Collecting Intelligence

•Industry/Competition•Business names, Owners & Key

personnel, Partners & Suppliers

•Partners/Clients•Products & Services, Hobbies &

Activities, Groups & Organizations

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Create a Google Alert

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

Search query

•Industry•Competitor•Partner/Supplier•Product/Service•Location•Organization•Hobby

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

Result type

•Everything•News•Blogs•Videos•Discussions•Books

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

How often

•As it happens•Once a day•Once a week

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

How many

•Only the best results•All results

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

http: / /www.google.com/alerts

Deliver to

•Your Gmail Account•Feed

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Create As Many As You Need

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Emailed results

•tucson web design•All results•As it happens

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Feed results

•Google Reader•Subscriptions

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Online Reputation

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Online reputation

•Business Name•Business Partner•Website Address•Your Name•Spouse’s Name

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

What Google Alerts AreGather Intelligence

Create an AlertOnline Reputation

MinuteWithMikeSmall Business Marketing

www.MinuteWithMike.com

Mike Erickson520-777-6142

Mike@MinuteWithMike.com