gemma annie harry kurt p6/m3: unit 3: introduction to marketing

GemmaAnnieHarry

Kurt

P6/M3: Unit 3: Introduction to Marketing.

The Four P’s. Product.

Price.

Promotion.

Place.

Product Life Cycle.Our current position in the life cycle for our product.

Product.*SLOGAN*

How much would you be willing to pay for a drink?

Less than £1 £1 to £1.20 £1.21 to £1.50

More than £1.50

Price.

Vending Machines

Supermarkets

Wholesalers

Corner Shops

Online

Other (Please Specify)

My research shows that corner shops and supermarkets will be the best place to sell Pineapple lime.

P ineapp le l ime i s the per fec t d r ink to consume wh i l s t re lax ing on the beach .

Or even on the sofa watching the television

Place.

Different Promotional Strategies a Business can use

• Websites• Celebrity Endorsements• Social Media• TV/Radio Advertising

Promotion.

Website

.

Celebrity Endorsement

Twitter

Pineapple Lime

@Pineapple_Lime

How this links to our research

Music/G

aming

Watc

h TV Chat

Exerci

se

Outside

Intern

et

Shopping

Sleep

0

2

4

6

8

10

12

What do you do in your spare time?

Series1