gemma annie harry kurt p6/m3: unit 3: introduction to marketing
TRANSCRIPT
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GemmaAnnieHarry
Kurt
P6/M3: Unit 3: Introduction to Marketing.
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The Four P’s. Product.
Price.
Promotion.
Place.
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Product Life Cycle.Our current position in the life cycle for our product.
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Product.*SLOGAN*
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How much would you be willing to pay for a drink?
Less than £1 £1 to £1.20 £1.21 to £1.50
More than £1.50
Price.
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Vending Machines
Supermarkets
Wholesalers
Corner Shops
Online
Other (Please Specify)
My research shows that corner shops and supermarkets will be the best place to sell Pineapple lime.
P ineapp le l ime i s the per fec t d r ink to consume wh i l s t re lax ing on the beach .
Or even on the sofa watching the television
Place.
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Different Promotional Strategies a Business can use
• Websites• Celebrity Endorsements• Social Media• TV/Radio Advertising
Promotion.
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Website
.
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Celebrity Endorsement
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Pineapple Lime
@Pineapple_Lime
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How this links to our research
Music/G
aming
Watc
h TV Chat
Exerci
se
Outside
Intern
et
Shopping
Sleep
0
2
4
6
8
10
12
What do you do in your spare time?
Series1