boost your career with social media

-Aakar (@aakarpost)

Social Media in Career Building

What is Social Media?

Before Diving into Social Media Let’s meet some

Social Media Gurus

May I have your attention Please?

NOW

Social Media is Fast

6:59 AM - 28 Sep 12

Social Media is Viral

6:59 AM - 28 Sep 12

Social Media is Powerful

Social Media is Interactive

Social Media is Voice

Social Media is Identity

Social Media is Collaborative

Social Media is Cocktail Party

Social Media is Addictive

Social Media is Weak

“Social media is like teen sex. Everyone wants to do it. No one actually knows how. When finally done, there is surprise its not better”. – Avinash Kaushik, Digital Marketing Evangelist, Google

F@**?

Social Media is an Online tool...

Conversation, Sharing, Interaction...

Social Media is an umbrella term that define the various activities that integrate technology, social interaction, and the construction of words, pictures, videos & audio.

Flow of Information

Before Now

Why should you care about Social Media?

You can demonstrate your expertise & authority

You can share information quickly

You can create opportunities

You can build your identity

You can become a thought leader

Why should you care about Social Media?

Because Only Your Name/Brand Will Save You

Opportunity vs. Competition

Jobs Employment Career Opportunities Innovations Globalizations etc.

Welcome to the ‘Age of Social Media,’ where anyone can build an audience, advocate brands, build relationships, effect change and make a difference.

Are you a Brand?

NO You are a person. BUT You can build your brand.

A personal "brand" is simply what those things that reflect your personality to others are called. - Dennis Plucinik

It's about being of unique value to the world and communicating it in thought, word, deed and image. - Karen Kang

Discover AND Create

Fake Amazon resume proves the power of personal branding - CNN

Social Media Channels

Profile vs. Page vs. Group

Setting up Profile, Photo, Username, Work, Education

Follow vs. Friend vs. Like Updates on Facebook

Make connections

Follow your Interest

Private vs. Public

Tweet/Retweet

Mentions vs. DMs

Go Mobile/Apps

Follow vs. Follower

Be Specific

Name & Photo/DP

Username/Handle

Bio, Link to website/blog

Location

Express Yourself

Show what’re you good at?

Show Your Skills/Talent

Photo/Video/Audio/Text

Become a Leader

YouTube Slideshare LinkedIn Pinterest

Process

Monitor

Engage

Influence

Strategy

Be Active

Be Interesting

Be Humble

Be Honest

Measurement

Social Media Activity Brand Impact

Fans Followers

Likes Shares

ReTweets Comments Embeds

RSS Feeds

Trust/Reputation Awareness/Buzz

Engagement Thought Leader Word of Mouth

Identity

Examples?

1 Billion+ Views on YouTube

Social Media for Change

Content is King

Practice makes you perfect.

Crédits: theaterplusplus.com | office.microsoft.com | webrandit.co.uk | presentationadvisors.com | theaterplusplus.com | simplify360.com | guyoz.com | timesunion.com | yolasite.com | thundafunda.com | hopsandgrain.com | toothpastefordinner.com | agent-x.com.au | edweek.org | citycare.org.sg

Aakar Anil Internet Marketing Specialist, CloudFactory Social Media Enthusiast & Blogger Twitter: @aakarpost Facebook: fb.com/aakarpost Blog: aakarpost.com | aakar.me

On your mark Get set

Go!