9 things about web analytics for realtors
Post on 31-Oct-2014
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A presentation for the Realtor.com national conference call.Discusses key concepts in web measurement and three useful reports/techniques for improving business.
TRANSCRIPT
Nine things about web analytics for real estate
Gahlord Dewaldwww.thoughtfaucet.com
#REConf@gahlord
Web analytics for looking over your shoulder
2.
Web analytics for moving forward
3.
Web analytics for listening and discovery 4.
ReachAcquisitionConversion(Satisfaction)
5.
Reach: Campaign Tagginghttp://www.google.com/support/googleanalytics/bin/answer.py?hl=en&answer=55578
6.
7.
Acquisition: Bounce Rate
Conversion: Funnel Analysis
8.
Even Better: Qualitative Data
9.
Focus on things within your control 10.
Thank you!Gahlord Dewaldwww.thoughtfaucet.comtwitter.com/gahlord
https://rypple.com/gahlord/helpful2
11.
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