50 shades of tourism

What is Social Media?

Social Media is a conversation using online tools.

Just because you are not involved in social media does not

mean your visitors are not involved.

Facebook Google+

Twitter Blog

Pinterest Instagram

Social Media Outlets used by the Natchez CVB

TripAdvisor

Hootsuite Statigram

Flickr

Foursquare

•Approximately 72% of Internet users in America are on Facebook

•Monthly active users were 1.01 billion as of September 30, 2012

•Daily active users were 584 million on average for September 2012

•On average, a user has approximately 130 Facebook friends.

•80% of US social network users prefer to connect to brands through Facebook.

•The Google +1 button is used 5 billion times every day

•As of December 2012, it has a total of 500 million registered users of whom 235 million are active on a monthly basis.

•Google+ can help your ranking on Google

• There are over 465 million accounts on Twitter

• Of those accounts, 107.7 million are in the United States

• Hootsuite has 5 million users

&

• Over 10.4 million registered users

• It is the fastest site in history to break through the 10 million unique visitor mark

• In January of last year, it was driving more referral traffic to retailers than LinkedIn, YouTube and Google+ combined

Out of 65 CVB/DMO’s present at the 2012 Social Media Tourism Symposium, the Visit Natchez Pinterest ranked #17.

www.sparkloftmedia.com

By the end of 2012, there were 420 CVB/DMO’s on Pinterest. Visit Natchez ranked #57 out of 420.

• Instagram has over 4 billion photos

• 5 million images are uploaded to Instagram every day

• If you have an Instagram, you can access Statigram

• There are over 100 million registered user on Instagram and 75 million on Flickr

#visitnatchez

#visitnatchez

•Over 75 million reviews and opinions worldwide

•TripAdvisor states it is the world’s largest social travel network with over 100 million travelers having used it.

•25 million users

•1 million businesses

•10.4 million monthly users

• 2 billion views per day

• 829,440 videos are uploaded everyday

• 24 hours of video are uploaded every minute

• It would take 1700 years to watch all of the content on YouTube

Social Media Help• http://bit.ly/UTzQxz

The Ultimate Social Media Sizing Cheat Sheet• http://bit.ly/VHzbPt

Sources

SourcesFacebook Stats & Help• http://www.mademan.com/mm/facebook-statistics.html

• http://techcrunch.com/2012/10/23/facebook-announces-monthly-active-users-were-at-1-01-billion-as-of-september-30th/

• http://www.jeffbullas.com/2012/04/30/20-interesting-facts-figures-and-statistics-revealed-by-facebook/

• http://www.squidoo.com/facebookpage

Twitter Stats• http://www.jeffbullas.com/2012/04/23/48-significant-social-

media-facts-figures-and-statistics-plus-7-infographics/

Google+ Stats• http://en.wikipedia.org/wiki/Google%2B

TripAdvisor Help• http://

resnexus.com/articles/using-tripadvisor-to-your-advantage.html

Other Stats• http://expandedramblings.com/index.php/resource-how-man

y-people-use-the-top-social-media/

Sources