28 feb 2012 - asia opportunity, by mark ross [questex asia, hong kong]

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Asiaopportunity

co-founder : Mark Rossv1.0

Cloud Computing . . . opportunity for Asia

• 25% of enterprises to deploy critical cloud apps in 2 to 4 years• Asia’s cloud investments will grow by 40% per year

Why?• Faster time to market• Fixed to variable cost• Increased utilization• Reduced cost of innovation• Greater operational control

But . . . Asia’s adoption hurdles are many

• multiple markets and regulatory regimes,• market confusion about what is cloud computing,• cloud readiness discrepancies among AP countries• security, privacy, integration, service level, licensing concerns.

Asia needs an industry voice to:

• evolve Asia’s regulations,• educate the market about what cloud is and is not,• encourage AP countries to prepare for the cloud,• address adoption concerns.

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The Asia Cloud Computing Association (2010)

www.AsiaCloud.org

MISSION: accelerate Asia’s cloud adoption through collaboration, innovation and thought leadership

Association tactics for encouraging cloud adoption

Provide thought leadership and innovation• Research, recommendations, guidelines, best practices

Collaborate with other organizations• Governments, other associations, enterprises

Engage stakeholders• Sponsored and co-sponsored events

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Collaboration

Innovation and thought leadership

Cloud Readiness Index – gauge cloud readiness of each AP country

Cloud Map – visualizes & map blog sphere/other cloud discussions

Cloud certification system – establish a cloud service level rating scheme to improve buyer confidence

Cloud Readiness Index – launched in June

• Int’l Connectivity

• Broadband Quality

• Power Grid Quality

• Regulatory Conditions

• Data Protection

• Internet Filtering

• ICT Development

• Gov’t Priority

• Business Efficiency

• Global Risk

Assess Asia’s cloud readiness by country Assign index value by country Track Asia’s cloud evolution Invite to discussion

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INDEX SCORE

RANK

Regulatory Conditions

International Connectivity

Data Protection Policy

Broadband Quality

Government Prioritization

Power Grid Quality

Internet Filtering

Business Efficiency Index

Global Risk

ICT Development

TOP SCORE 10.0 9.0 10.0 9.0 9.4 9.2 10.0 9.3 8.0 8.8

Japan 85 1 8.7 9.0 10.0 8.0 8.2 9.0* 10.0 6.8 6.5 8.4

Hong Kong 83 2 7.5 9.0 10.0 6.4 8.4 9.2 10.0 9.3 5.0 8.4

Korea 82 3 8.7 7.0 10.0 9.0 8.6 8.4 7.5 6.4 8.0 8.8

Singapore 82 3 10.0 9.0 6.0 5.6 9.4 8.9 7.5 8.9 8.0 8.3

Australia 78 4 10.0 6.0 8.0 5.3 6.6 8.0 10.0 8.1 8.0 7.7

Taiwan 76 5 6.2 8.0 10.0 5.4 7.3 8.2 10.0 7.8 5.0 7.7

New Zealand 73 6 7.5 4.0 10.0 5.3 8.7 6.9 8.7 7.5 6.5 8.2

Malaysia 68 7 7.5 6.0 6.0 4.7 8.8 7.6 10.0 6.5 5.0 6.3

China 60 8 8.7 9.0 2.0 4.9 5.2 7.0 6.2 6.3 5.0 5.7

India 53 9 6.2 6.0 6.0 4.7 6.6 4.1 7.5 5.9 2.0 4.2

Thailand 51 10 5.0 5.0 2.0 5.0 4.1 7.6 7.5 6.6 2.0 5.7

Indonesia 50 11 7.5 4.0 6.0 4.6 4.3 4.8 8.7 3.3 2.0 5.0

Vietnam 48 12 7.5 5.0 4.0 4.5 3.5 4.8 3.7 5.0 5.0 5.5

Philippines 45 13 5.0 5.0 2.0 4.6 3.7 4.5 7.5 5.1 2.0 5.4* Japan’s power grid quality score is pre-earthquake based.

Cloud readiness snapshot

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Japan

+ mature infrastructure+ transparent regulations

- global risk- business Efficiency

#1

Malaysia #7

+ stable developed economy+ government support

- broadband quality/cost- international

connectivityPhilippines #13

+ internet filtering+ ICT development

- global risk- data protection- regulatory

Cloud Map (beta)

visualizes and stimulates the debate permits focus on the priority topics generates insights

Cloud Grade Certification (beta)

OBJECTIVE: Create buyer confidence in cloud service offerings that require “carrier grade” performance

Framework / checklist - performance requirements needed to satisfy varying cloud service level agreements.

Cloud Grade Index – guidance and benchmarking for evaluating different cloud service providers and services

Putting Cloud Grade Certification to work

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ATTRIBUTES

DC Basics

Performance

Security

Support

Life Cycle

Interoperability

Certification

Access

Putting Cloud Grade Certification to work

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ATTRIBUTES

DC Basics

Performance

Security

Support

Life Cycle

Interoperability

Certification

Access

Putting Cloud Grade Certification to work

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ATTRIBUTES

DC Basics

Performance

Security

Support

Life Cycle

Interoperability

Certification

Access

DC Basics CLASSNon-redundantSingle distribution

CLASS I

RedundantSingle distribution

CLASS 2

Concurrent redundancyMultiple distribution

CLASS 3

Multiple, independent, isolated systems

CLASS 4

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Putting carrier grade to work

ATTRIBUTES VENDOR A

DC Basics CLASS 2

Performance CLASS 3

Security CLASS 2

Support CLASS 4

Life cycle CLASS 4

Interoperability CLASS 2

Certification CLASS 2

Access CLASS 2

See: membership@asiacloud.org www.AsiaCloud.org

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Why join the Association:• Promote Asia’s cloud market,• Collaborate with leading companies,• Magnify your influence and visibility.