ALEJANDRO PEÑA UNDERGRADUATE PORTFOLIO

2009 - 2014

12 - SEPTEMBER - 1989MONTERRY N.L.

044(81) 1080 2826+52(81) 8356 0719 / 8463

ALEJANDRO_PENA_V@HOTMAIL.COM

EDUCATION2009 - PRESENT

JUN/JUL 2012

1997 - 2009

UNIVERSITY - MONTERREY INSTITUTE OF TECHNOLOGYINSTITUTO TECNOLOGIGO DE ESTUDIOS SUPERIORES (CAMPUS MONTERREY)

ILLINOIS INSTITUE OF TECHNOLOGY CHICAGO, IL, USA

ELEMENTARY, MIDDLE SCHOOL & HIGHSCHOOL AMERICAN SCHOOL FOUNDATION OF MONTERREY A.C.

SKILLS & VIRTUESPROFESSIONAL PHOTOGRAPHY

SINGING AND MUSIC

CORPORATE IMAGE IDENTITY

MARKETING & BRANDING

MODEL MAKING

EASE OF WORD

LEADERSHIPLEADERSHIP

INDEPENDENCE

HARD-WORKING

EXTREMELY COMMITED

GOOD-HEARTED

PERFECTIONIST

I’M A VERY SERIOUS POSITIVIST

LANGUAGESSPANISH (1ST LANGUAGE)

ENGLISH (100%)

ITALIAN (20%)

SOFTWAREAUTODESK - AUTOCAD (ADVANCE)

AUTODESK - REVIT (ADVANCE)

3DS-STUDIO MAX - DESIGN (INTERMEDIATE)

MICROSOFT - WORD/EXCEL/POWERPOINT (ADVANCE)

ADOBE - PHOTOSHOP (ADVANCE)

ADOBE - ILUSTRATOR (ADVANCE)

ADOBE - INDESIGN ADOBE - INDESIGN (ADVANCE)

ADOBE - LIGHTROOM (ADVANCE)

ADOBE - FIREWORKS (ADVANCE)

GOOGLE SKETCHUP (INTERMEDIATE)

MAXWELL RENDER (INTERMEDIATE)

RHINOCEROS 3D (INTERMEDIATE)

ALEJANDRO PEÑA VILLARREAL

2013

OFICIO TALLER DE ARQUITECTURA

2013 - RECIDENCIA TECAMACHALCO (HOUSE)

CONCEPTUALIZATION, ARCHITECTURAL AND EXECUTIVE PLANS MODEL, CONSTRUCTION SUPERVISION

2013 - CASA PRIVANZAS (HOUSE)

REMODELING, INFRASTRUCTURE STUDY

2013 - FINANCIERA NIU 2013 - FINANCIERA NIU (OFFICES)

CONCEPTUALIZATION, ARCHITECTURAL AND EXECUTIVE PLANS 3D MODEL

SAN PEDRO GG, NL, MX

SAN PEDRO GG, NL, MX

MONTERREY, NL, MX

2014

WITTFOHT ARCHITECKTEN

2014 - CITY HALL IN REMSECK (COMPETITION)

CONCEPTUALIZATION, WORK MODEL

2014 - MIXUSE BUILDING IN KREFELD (COMPETITION) UNANNOUNCED REMODELING, INFRASTRUCTURE STUDY

2014 - CITY HALL IN PLAIDT (COMPETITION) FIRST PLACE 1:500 WORK MODEL, 1:500 WORK MODEL, CONCEPTUALIZATION, DESIGN, ARCHITECTURAL PLANS/REPRESENTATION, 1:50 MODEL, 3D MODEL

2014 - PSYCHIATRIST HOSPITAL (COMPETITION) THIRD PLACE CONCEPTUALIZATION, DESIGN ELEVATIONS REPRESENTATION

2014 - PUBLIC SCHOOL (COMPETITION) UNANNOUNCED CONCEPTUALIZATION, DESIGN SECTIONS, 3D MODELING

2014 - PEDESTRIAN BRIDGE IN HEILBRONN (COMPETITION) FIRST PLACE CONCEPTUALIZATION, DESIGN ELEVATIONS, PLANS, REPRESENTATION SECTIONS, DETAILS, 3D MODELING TESTING

2014 - MUSIC HOUSE UN INNSBRUKE (COMPETITION) UNANNOUNCED CONCEPTUALIZATION, DESIGN CONCEPTUALIZATION, DESIGN PROJECT REPRESENTATION, SECTIONS GROUND PLAN

2014 - OFFICE BUILDING (COMPETITION) IN PROCESS CONCEPTUALIZATION, ELEVATIONS GROUND PLAN

2014 - HOUSING COMPLEX (COMPETITION) IN PROCESS CONCEPTUALIZATION CONCEPTUALIZATION

2014 - WITTFOHT STAFF PHOTOGRAPHY STUDIO PHOTOGRAPHY

REMSECK, GERMANY

KREFELD, GERMANY

PLAIDT, GERMANY

STUTTGART, GERMANY

STUTTGART, GERMANY

HEILBRONN, GERMANY

INNSBRUKE, AUSTRIAINNSBRUKE, AUSTRIA

BREMEN, GERMANY

STUTTGART, GERMANY

2013 - LA CHULERIA (INTERIOR DESIGN)

CONSTRUCTION

2013 - MANDUCA (INTERIOR DESIGN)

CONSTRUCTION

2013 - CASA LOMAS (HOUSE)

DESIGN CONTRIBUTIONS, EXECUTIVE PLANS

2013 - NISSAN VASCONCELOS 2013 - NISSAN VASCONCELOS (CAR DEALERSHIP)

CONCEPTUALIZATION, ARCHITECTURAL PLANS

SAN PEDRO GG, NL, MX

SAN PEDRO GG, NL, MX

MONTERREY, NL, MX

2012

2012 - PUNTO CENTRAL (APARTMENT)

CONSTRUCTION SUPERVISION

2012 - LA ALHAMBRA (HOUSE)

ARCHITECTURAL AND EXECUTIVE PLANS, MODEL

SAN PEDRO GG, NL, MX

SAN PEDRO GG, NL, MX04

2009

GRUPO LEMOX - ARCH. PATRICIA SALINAS

2009 - CASA JOYA DEL VENADO (HOUSE)

ARQ. ADAN LOZANO CONSTRUCTION AND ADMINISTRATION SUPERVISION

2009 - CENTRO ANSPAC (COMMUNITY CENTER)

CONSTRUCTION AND ADMINISTRATION SUPERVISION

SAN PEDRO GG, NL, MX

MONTERREY NL, MX

2008

EDIFICACIONES RODRIGUEZ BAILEY - ARCH. GUILLERMO RODRIGUEZ

2008 - ACCOUNTING TAX ADMINISTRATION

2008 - CONSTRUCTION SUPERVISION CONSTRUCTION SUPERVISION IN BANKS, AND SCHOOLS

MONTERREY NL, MX

MONTERREY NL, MX

2007

AIRE Y CONFORT - ING. SERAFIN VILLARREAL

2007 - CLIMATIC ANALYSIS AND AC DISTRIBUTION

SAN PEDRO GG NL, MX

2013

RELEVANT ACTIVITIES

RITRATTO FOTOGRAFIA (FOUNDER)

2009 - 2013 PHOTOGRAPHY BUSINESS

PRODUCTS, FAMILY, FASHION, ARCHITECTURE, CORPORATE

ARTISTIC, NEWBORN, PREGNANCY, EVENTS, ETC,

WWW.RITRATTO.MX

SAN PEDRO GG NL, MX

2013

2013

2012

2012

2012

2012

20122012

2009

2009

CATEDRA ORANGE - 1ST PLACE (BEST PROJECT AND PRESENTATION)

CATEDRA BLANCA XXI - AGUSTIN LANDA Y DAVID BENITEZ (STUDIO)

HONOURABLE MENTION - UNO HABITAT “I'M A CITY CHANGER” (INTERNATIONAL COMPETITION)

NUEVO AMANECER CHARITABLE PROYECT, AND CONSULTING

1ST PLACE SMALL URBAN INTERVENTIOS PROGRAM IN THE ILLINOIS INSTITUTE OF TECHNOLOGY

ILLINOIS INSTITUTE OF TECHNOLOGY SUMMER EXCHANGE

DESIGN LIKE YOU GIVE A DAMN LIVE - ARCHITECTURE FOR HUMANITY - PARTICIPANT, GROUP EXHIBITIONDESIGN LIKE YOU GIVE A DAMN LIVE - ARCHITECTURE FOR HUMANITY - PARTICIPANT, GROUP EXHIBITION

UNOCIEN, ARCHITECURE SYMPOSIUM - ORGANIZER, LOGISTICS COORDINATOR

2005 - 2009 NATIONAL HONOR SOCIETY AT THE AMERICAN SCHOOL FOUNDATION OF MONTERREY

2007 - 2014 SECOND HAND OF THE DIRECTOR OF CANTOS MONTERREY (SINGING ACADEMY)

2006 - 2014 MULTIPLE SINGING CONCERTS AND ACTIVITIES

2013

CORPORATE IMAGE

2009 - 2013 CORPORATE IMAGE DESIGN

CITEC INTERNACIONAL- LOGO, ADVERTISING, CORPORATE IDENTITY

CANTOS - LOGO IN COLABORATION WITH CARLOS SOMOHANO

- ADVERTISING, SOCIAL MEDIA MANAGEMENT AND WEBSITE

GIRAMESAS - LOGO, ADVERTISING

MADNESS SOCIETY RECORDS - LOGO IN COLABORATION CON PAULINA RANGEL MADNESS SOCIETY RECORDS - LOGO IN COLABORATION CON PAULINA RANGEL

RITRATTO FOTOGRAFIA - LOGO, ADVERTISING, NETWORK MANAGEMENT AND WEB PAGE

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CONTENT

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TRANSPORT AND URBAN PLANNINGMultimodel Station........................................................................................................................ pg.08

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SINGLE FAMILY HOUSINGOlinala........................................................................................................................................................... pg.16

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PUBLIC PLAZAPlazuela Miguel Auza.................................................................................................................. pg.20

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OFFICE SPACERamma....................................................................................................................................................... pg.24

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MIXED USE BUILDING Caliza............................................................................................................................................................. pg.32

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PERSONAL PROJECTS i - Furniture Fabrication...........................................................................................................ii - Photography...............................................................................................................................

pg.40pg.42

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ONU HABITAT COMPETITIONMultifamiliar Benito Juarez.................................................................................................Honorable Mention

pg.2805

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CONTEXTLocated at the corner of Pino Suarez and Constitucion Avenue, this intersection functions as a vehicular and transportation node. Surrounded by wide avenues, buildings, shops and hotels, this corner has the potential for growth and cultural convergence.

PROJECT

MULTIMODAL STATION

TRANSPORT AND URBAN PLANNING 01

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Monterrey, Nuevo Leon, Mexico

multi- modal station

multimodal station

linear masterplan connection

bridge withprogram

sportscenter

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PROPOSED OPEN - ILLUMINATED - VENTILATED STATIONTRADITIONAL CLOSED - DARK - UNVENTILATED STATION

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PARKING ENTRANCE AND EXIT

bRIDGE - mULTIMODAL STATION ACCESS

MOTOR LOBBY & TAXI PICK UP BUS GATEURBAN BUS DROP OFF

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CONTEXT

48 hour Charrette

We were asked to design a big house for a family of six members in this incredible lot overlooking the city of Monterrey. With old trees in the area the house was designed around the biggest trees. Big walls detaches the house from the ground respecting nature and leaving great absorption area by allowing water to pass by freely. The internal gardens provide light and natural ventilation to all the house.

Located in Olinalá, the intervention lot has a steep slope and when it rains it gets a fairly amount of water running through. It is full of greenery, big trees and overlooks the city of Monterrey with some really mesmerizing views.

PROJECT

OLINALA

SINGLE FAMILY HOUSING 02

San Pedro Garza Garcia, Nuevo Leon, Mexico

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ALLOW NATURAL WATERCOURSE

RESPECT NATURAL VEGETATION

RESPECT TERRAIN BY ELEVATING VOLUMES

WALLS - STRUCTURE AND ELEVATE THE HOUSE

GROUND FLOOR FIRST FLOOR SECOND FLOOR

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BA

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SECTION A-A’

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CONTEXT

In collaboration with Alfredo DavalosConceptualization and Execution in Two DaysWinner of the Best Project and Best Representation

With the intention of relating the plaza with its rich and historical background we decided to make of this place a time capsule, where by walking through it, you could feel and learn about the history of Zacatecas and the plaza itself. Following the radial configuration of this irregular plaza we decided to work this project in a tridimensional way, where we digged different levels in time and space. By adding 360 digital view scopes that will project the different eras of this plaza and the city, this square will become a new attraction for this beautiful colonial city. new attraction for this beautiful colonial city.

Located in Zacatecas downtown, next to the Old Temple of St. Augustin and three blocks away from the Zacatecas Cathedral this square lacks of spirit and urban presence.

Dowtown Zacatecas, Zacatecas, México

PROJECT

PLAZUELA MIGUEL AUZA

PUBLIC PLAZA 03

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1. CURRENT PLAZA - NO SHADED NOR SITTING AREA -ABANDONED PLAZA

2. CURRENT PLAZA STUDY - USED AS A TRANSITION CORRIDOR - INTERESTING RADIAL CONFIGURATION

3. CONCEPTUAL PROPOSAL - CREATE DIFFERENT AND DYNAMIC LEVES - MORE SITTING AREA

4. CONCEPTUAL PROPOSAL - PLACE TREES - SHADED AREA - MULTIPURPOSE STAGE

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SECTION

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CONTEXT

In collaboration with Paulina Rangel & Barbara Martinez

Design a profitable corporate building with office spaces of 500 or 1,000 m2. To provide more flexibility in the office spaces the structure is placed outside of the building leaving the interiors free and flexible to suit all types of layouts. Parking is solved using half levels to optimize square meters of construction. The circulation and service spaces of the building are in the east and west facade to protect from sunlight .

Located in a complex of buildings, the property has all the facilities and a great location. To the South it has great views of the Sierra Madre, to the West of the Cerro de la Silla and to the East of the Huasteca Mountains.

San Pedro Garza Garcia, Nuevo Leon, Mexico

PROJECT

RAMMA

OFFICE SPACE 03

PERSONAL CONTRIBUTIONBuilding’s Concept and DesignPhotoshops, Section and Elevation Plans

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1. PARKING VOLUME 2. OPTIMIZED PARKING (HALF LEVELS) - UNDERGROUND PARKING

3. EXTERIOR STRUCTURE = FLEXIBLE, DYNAMIC, OPEN FLOOR PLAN

4. CIRCULATIONS AND SERVICES - PROTECTS EAST/WEST FACADE

5. OFFICES VOLUME 6. FREE SPACE FOR PUBLIC PURPOSE = SKY LOUNGE, EXECUTIVE CLUB, PLAZA

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NORTH ELEVATION

SOUTH ELEVATION

EAST ELEVATION

WEST ELEVATION

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CROSS SECTION LONGITUDINAL SECTION

STANDARD FLOOR

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CONTEXT

Make a proposal to transform the public space where the Multifamily Housing Benito Juarez used to be before the 1985 earthquake damaged it and had to be demolished. It had to include housing, retail and office spaces.

Located on the property that housed the Multifamily Housing Development Benito Juarez by the great modernist architect Mario Pani, this lot has important avenues surrounding it, access to Mexico City's subway and it's close to schools, shops, health facilities and more.

PROJECT

MULTIFAMILIAR BENITO JUAREZ

UNO HABITAT COMPETITION 05

In Collaboration with Andrea SepúlvedaUNO HABITAT I’M A CITY CHANGER 2012 - HONORABLE MENTION

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Mexico City, Mexico

With the intention of respecting the original complex we derived a grid based on the original

buildings, which seeks to optimize the sunlight and existing natural ventilations.

The transition between the two properties that divide the site is achieved through a set of

staggered squares that form a plaza. These spaces provide accommodation to various small

and intimate spaces that will work in an dynamic matter where there will always be life,

movement and interaction.

AA memorial is proposed in the center of the complex. Four monumental murals with the work

of Carlos Merida, which work was present in this development, will now rise where four iconic

buildings used to be. The intervention intends to bring life back to this place and evolve with

this new spatial experience.

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ORIGINAL COMPLEX

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ORIGINAL COMPLEX DISTRIBUTION

ORIGINAL BUILDINGS STILL STANDING

PROPOSED COMPLEX DISTRIBUTION

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CONTEXT

In collaboration with Patricio Martinez1st PLACE - Project/Presentation

In this studio/finance class the goal was to create a realistic project of a mixed use building and incorporate all the specialties to achieve an optimal design, a financial plan, and marketing & branding proposals. We focused on designing a building that could really connect to the site and the city.

Situated at the bottom of one of the most exploited mountains in Monterrey the property is conformed generally of a very uniform and soft soil. It's industrial context has a very promising urban sprawl and it's growing and developing rapidly. It has incredible views of the city and it has great access and proximity to the best districts.

PERSONAL CONTRIBUTIONBuilding’s Concept and Design, Model, 3D ModelingBranding Concept and Execution

Monterrey, Nuevo Leon, Mexico

PROJECT

CALIZA

MIXED USE BUILDING 06

2733

THE SELECTION OF MATERIALS RELATE TO THE INDUSTRIAL ZONE AND MONTERREY'S BIGGEST INTERNATIONAL COMPANIES.

CONCRETECEMEX

GLASS VITRO

STEELTERNIUM HYLSA

INTERVENTION SITE

TARGET MARKET

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?

!

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SPIRAL 1 - “THE HISTORY” CORE - “THE COMPLEX” SPIRAL 2 - “THE BUILDING” “THE EXPERIENCE CORRIDOR”

THE SHOWROOM

The showroom seeks to bring a whole new experience to the apartment sales. First you get to learn about the site, and history of Monterrey and the zone by your own in spiral # 1. In the Core, you get to see the project with a model of the complex and then a sales assistant catches up to you for the last part of the walk in spiral # 2, where you get to see the amenities and the available units.

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CALIZA BRANDING

noun..A common sedimentary rock consisting mostly of calcium carbonate, CaCO3, used as a building stone and in the manufacture of lime, carbon dioxide, and cement.

In a very competitive market I decided to create an identity that would connect the building to the city, the site and its future inhabitants. Something totally new that would distinguish this project immediately, and position it on the top of the current offers.

CALIZA (LIMESTONE)

IDENTITY

The logo is inspired by the abstraction of the layers found and organized within the limestone on the zone.

LOGO

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PROJECTFurniture Design and Fabrication

Chicago, Illinois, EUA

CONCEPT

Multifunction table with versatile designfor rapid production with infinite variations materials and appearances.

DESCRIPTION

With only three weeks I gave myself the task of exploring new ways to create a versatile and dynamic product with a fast production and easy assembly. Materials for this particular model are plywood, wood, 5mm acrylic, eight stainless steel screws and nuts.

TIMELESS TABLE

FURNITURE FABRICATION 07

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DESCRIPTION

OWN BUSINESS

Ritratto is a photography company that began as a hobby and form the immense passion that I have for this art.

The biggest challenge is to photograph the most candid moments of happiness, and translate them into an image to accompany my clients for the rest of their lives.

"My biggest challenge is to interpret what each "My biggest challenge is to interpret what each client wants to capture and the way they want to do it. The most regarding feeling is having the ability to produce what they all crave to direct."

- Alejandro Peña Villarreal

CONTACTwww.ritratto.mxwww.facebook.com/ritrattofotografia044(81) 1080-2826 / +52(81) 8356-0719

RITRATTO FOTOGRAFIA

PHOTOGRAPHY 07

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