akkroo - global event strategies

23
HOW AKKROO IS REVOLUTIONISING GLOBAL EVENT STRATEGIES FOR ENTERPRISE

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Page 1: Akkroo - Global event strategies

HOW AKKROO IS

REVOLUTIONISING

GLOBAL EVENT STRATEGIES FOR ENTERPRISE

Page 2: Akkroo - Global event strategies

EVENT DATA CAPTURE

Page 3: Akkroo - Global event strategies

HOW DO YOU COLLECT YOUR LEADS?

Page 4: Akkroo - Global event strategies

PAPER FORMS?

Page 5: Akkroo - Global event strategies

DOES THAT REFLECT WELL ON YOUR BUSINESS?

(UNLESS YOU’RE A PAPER MILL, PROBABLY NOT)

Page 6: Akkroo - Global event strategies

BUSINESS CARDS?

Page 7: Akkroo - Global event strategies

HOW MANY OF THOSE GET LOST?

(HINT: A LOT MORE THAN YOU REALISE)

Page 8: Akkroo - Global event strategies

BADGE SCANNERS?

Page 9: Akkroo - Global event strategies

HOW DO YOU KNOW IF IT’S A REAL LEAD?

(WITHOUT QUALIFYING INFORMATION, IT’S NOT A LEAD)

Page 10: Akkroo - Global event strategies

Collecting leads wasn't the problem, the quality of the data after the event was the issue. Illegible handwriting and incorrect email addresses rendered some forms unusable. Hilary Latham

Head of Marketing,Promega UK

Page 11: Akkroo - Global event strategies

THESE OLD METHODS RESULT IN

Page 12: Akkroo - Global event strategies

MISSED OPPORTUNITIES & LOST REVENUE

Page 13: Akkroo - Global event strategies

70% OF CONTACTS ARE NOT FOLLOWED UP

Page 14: Akkroo - Global event strategies

MARKETING DEPARTMENTS CANNOT MEASURE

EVENT ROI

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We didn’t have an overall summary of contacts for anyone to see or control” says Hilary. “With so many events throughout the year, this was a key problem to address in order to generate business and track return on investment.

Hilary Latham Head of Marketing,Promega UK

Page 16: Akkroo - Global event strategies

SOUND FAMILIAR?

Page 17: Akkroo - Global event strategies

WHAT DO YOU NEED?

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TO BE ABLE TO MAKE MORE INTELLIGENT DECISIONS

Identify your best events

Demonstrate event ROI

Find more prospects

Page 19: Akkroo - Global event strategies

INCREASED EVENT DELIGHT

Stand out from your competitors

Enhance the sales experience

Modern approach with your leads

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ALL WITH PEACE OF MIND

The support you need

Enterprise-level security standards

The best technology

Page 21: Akkroo - Global event strategies

SOUNDS GOOD?

Page 22: Akkroo - Global event strategies

THESE GUYS SEEM TO THINK SO….

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Akkroo Ltd. Ergon House, Horseferry Road, London, SW1P 2AP United Kingdom

Will Koning Senior Solutions Consultant [email protected] +44 (0) 7584019087 +44 (0) 2030567702

GET IN TOUCH!