adwords
TRANSCRIPT
B E N E F I T S O F U S I N G
A D W O R D S
F O R Y O U R B U S I N E S S
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A C C O R D I N G T O G O O G L EB E N C H M A R K S & I N S I G H T S
of global internet users are reached
by Google's display campaigns.
80%
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W H Y U S EA D W O R D S ?
Target Marketing
Speed
Flexibility
Tracking
Pay Per Click
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You can set specific
locations as a target
audience. For instance, if
you're a small business
offering IT solutions locally,
you can adjust your ad to
only show up for users in
your area.
You can also set specific
times for your ads to show
up. Say you're a business
that's offering a discount on
ice cream between the hours
of 1pm3pm. You can set your
ad to only show up during
those hours.
LocationTargeting
TimeTargeting
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M O R EV I S I T O R SF A S T E R .
One of the best parts about
using AdWords is that
customers have the ability to
visit your site and buy from
you right then and there. No
waiting on them to maybe
come in.
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Adwords allows for flexibility.Optimize your campaigns quickly
and easily without spending anyextra. All changes to ads are
updated in real time.
If you see that a keyword isn'tworking, you can quickly make
adjustments throughout yourcampaign.
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TRACKWith AdWords you have
the ability to see what
keywords are working and
what aren't. You get clear
and concise analytics on
campaigns so you can
quickly and easily make
changes.
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You also have complete
control of your budget. You
can optimize your daily costs
for what works best for you.
Bonus: you only get charged
when someone clicks on
your advertisement.
Pay only whenyour ads are
clicked.
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The average click-through-rate of an ad onGoogle Display Network
is 10 times that of aFacebook ad.
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T H A N K Y O U
For more go towww.smalltalkcode.com/blog
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