2015 tales of the cocktail on tour - mexico city recap

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Favo Sina (Top 3) 7 Habits of the World’s Best Bar Presented by Bacardi Rum New Techniques in the Bar, How to Use Them in your Bar Program Presented by Olmeca Altos The Dark Ages: Mixology, 1967-1988 Presented by Citadelle Gin and Pernod Ricard Mexico Favo Evs (Top 3) William Grant & Sons Opening Party La Cantina ¿Por qué Mezcal? Presented by La Europea Bacardi Blending Facility Trip Favo Ps Dave Arnold Fa 148 Hotel Room Nights Sold 12 Drink Mexico City Participants 32 Sponsors 9 Cocktail Apprentices Social Mia Sʦ Facebook 128.5K+ followers Instagram 9.7K + followers Twitter 31.9K+ followers Newsletter 35.7K+ subscribers #talesontour Tas of e Cocil Mico C App Sʦ 255 Downloads 2015 Mexico City Recap How did you hr abo Tas of e Cocil® on Tour Mico C? 58% Bartender 23% Friends & Family 14% Internet & Blog 3% Facebook 2% Print Ro Ca 68% Tales Virgins 32% Tales Veterans Sina & Evs SEMINARS The Dark Ages: Mixology, 1967-1988 Presented by Citadelle Gin and Pernod Ricard Mexico The Pineapple, A Symbol of Hospitality Presented by Monkey Shoulder Whisky The Sugar Debate: The Good, The Bad & the Ugly Presented by Belvedere Vodka 7 Habits of the World’s Best Bar Presented by Bacardi Rum Let Gin Open Your Mind Presented by Hendrick’s Gin New Techniques in the Bar, How to Use Them in your Bar Program Presented by Olmeca Altos EVENTS Havana Club 7 - the Essence of Cuba A Spirited Registration Presented by Angostura Limited Bacardi Blending Facility Trip William Grant & Sons Opening Party Bittered Sling Pop-Up Shop La Europea Pop-Up Store The Tullamore DEW Irish Breakfast Club Sailor Jerry Lunch The Single Malt Experience Presented by Glenfiddich and The Balvenie Single Malt La Cantina ¿Por qué Mezcal? Presented by La Europea Behind the Bar, Below the Border with Bacardi The Jameson’s Mex-ology Farewell Brunch Diageo World Class Celebration World Preview of MORONGA, A BIPOLAR BLACK COMEDY Presented by Mezcal Pierde Almas MEXICO CITY And Ggphy 57% Mexico 24% United States 19% Other Latin American Countries (Argentina, Colombia, Costa Rica, Panamá , Perú, Uruguay) 12% Other Countries (Australia, Canada, Spain, United Kingdom) Occuponal Bakdown 68% Industry Professionals 22% Working Bartenders 5% Cocktail Enthusiasts 3% Bar Owner 2% Media

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Page 1: 2015 Tales of the Cocktail on Tour - Mexico City Recap

Favorite Seminars (Top 3)7 Habits of the World’s Best Bar Presented by Bacardi Rum

New Techniques in the Bar, How to Use Them in your Bar Program Presented by Olmeca Altos

The Dark Ages: Mixology, 1967-1988 Presented by Citadelle Gin and Pernod Ricard Mexico

Favorite Events (Top 3)William Grant & Sons Opening Party

La Cantina ¿Por qué Mezcal? Presented by La Europea

Bacardi Blending Facility Trip

Favorite PresenterDave Arnold

Facts148 Hotel Room Nights Sold

12 Drink Mexico City Participants

32 Sponsors

9 Cocktail Apprentices

Social Media StatsFacebook 128.5K+ followers

Instagram 9.7K + followers

Twitter 31.9K+ followers

Newsletter 35.7K+ subscribers

#talesontour

Tales of the Cocktail Mexico City App Stats255 Downloads

2015 Mexico City RecapHow did you hear about Tales of the Cocktail® on Tour Mexico City?58% Bartender

23% Friends & Family

14% Internet & Blog

3% Facebook

2% Print

Roll Call68% Tales Virgins

32% Tales Veterans

Seminars & EventsSeminarS

The Dark Ages: Mixology, 1967-1988 Presented by Citadelle Gin and Pernod Ricard Mexico The Pineapple, A Symbol of Hospitality Presented by Monkey Shoulder Whisky

The Sugar Debate: The Good, The Bad & the Ugly Presented by Belvedere Vodka

7 Habits of the World’s Best Bar Presented by Bacardi Rum

Let Gin Open Your Mind Presented by Hendrick’s Gin

New Techniques in the Bar, How to Use Them in your Bar Program Presented by Olmeca Altos

eventS

Havana Club 7 - the Essence of Cuba

A Spirited Registration Presented by Angostura Limited

Bacardi Blending Facility Trip

William Grant & Sons Opening Party

Bittered Sling Pop-Up Shop

La Europea Pop-Up Store

The Tullamore DEW Irish Breakfast Club

Sailor Jerry Lunch

The Single Malt Experience Presented by Glenfiddich and The Balvenie Single Malt

La Cantina ¿Por qué Mezcal? Presented by La Europea

Behind the Bar, Below the Border with Bacardi

The Jameson’s Mex-ology Farewell Brunch

Diageo World Class Celebration

World Preview of MORONGA, A BIPOLAR BLACK COMEDY Presented by Mezcal Pierde Almas

MEXICO CITYAttendee Geography57% Mexico

24% United States

19% Other Latin American Countries (Argentina, Colombia, Costa Rica, Panamá , Perú, Uruguay)

12% Other Countries (Australia, Canada, Spain, United Kingdom)

Occupational Breakdown68% Industry Professionals

22% Working Bartenders

5% Cocktail Enthusiasts

3% Bar Owner

2% Media

Page 2: 2015 Tales of the Cocktail on Tour - Mexico City Recap

Tres Seminarios Magistrales7 Hábitos del Mejor Bars del Mundo Presentado por Ron Bacardí

Nuevas Técnicas en El Bar, Cómo Usarlas En Su Programación Presentado por Tequila Olmeca Altos

La Edad Oscura: Mixología, 1967-1988 Presentado por Citadelle Gin, Pernod Ricard México y Olmeca Altos Tequila

Evento Favorito (Top 3)Fiesta de Inauguración de William Grant & Sons

La Cantina ¿Por qué Mezcal? Presentado por La Europea

Visita a las Instalaciones de Bacardí

Expositor FavoritoDave Arnold

Datos Curiosos148 Noches de Hotel Vendidas

12 Participantes de Beber la Ciudad de México

32 Patrocinadores

9 Cocktail Aprendices de Cocteleria

Estadísticas de Medios SocialeFacebook 128.5K+ seguidores

Instagram 9.7K + seguidores

Twitter 31.9K+ seguidores

Newsletter 35.7K+ suscriptores

#talesontour

Estadísticas App255 Descargas

2015 Mexico City RecapCómo se enteró Tales?58% Bartender

23% Amigo o Familiar

14% Internet (Blog o Página Web)

3% Facebook

2% Medios Impresos

Presencia en otras ediciones de Tales

68% Primer Experiencia en una edición de Tales

32% Seguidores de Tales

SEMINARIOS & EVENTOSSeminarioS

La Edad Oscura: Mixología, 1967-1988 Presentado por Citadelle Gin, Pernod Ricard México y Olmeca Altos Tequila

La Piña, Un Símbolo de Hospitalidad Presentado por Whisky Monkey Shoulder

El Debate Azucarado: Lo Bueno, Lo Malo y Lo Feo Presentado por Belvedere Vodka

7 Hábitos del Mejor Bars del Mundo Presentado por Ron Bacardí

Deja Que La Ginebra Te Abra La Mente Presentado por Gin Hendrick’s

Nuevas Técnicas En El Bar, Cómo Usarlas En Su Programación Presentado por Tequila Olmeca Altos

eventoS

Le Esencia de Cuba Presentado por Ron Havana Club Rum

Un Registro Espirituoso Presentado por Angostura Limited

Visita a Las Instalaciones de Bacardí

Fiesta De Inauguración de William Grant & Sons Bittered Sling Pop-Up Shop

La Europea Pop-Up Store

Club del Desayuno Irlandés con Tullamore DEW

Comida Sailor Jerry

La Experiencia Single Malt Presentado por Glenfiddich y The Balvenie Single Malt

La Cantina ¿Por qué Mezcal? Presentado por La Europea

Detrás del Bar, Al Otro Lado de la Frontera con Bacardí

Brunch Mex-ología de Despedida de Jameson’s

Celebración de Clase Mundial con Diageo

Pre-estreno Mundial Exclusivo de MORONGA, A BIPOLAR BLACK COMEDY Presentado por Mezcal Pierde Almas

MEXICO CITYPaís de Origen del Público Asistente57% México

24% Estados Unidos

19% Otros Países de América Latina (Argentina, Colombia, Costa Rica, Panamá , Perú, Uruguay)

12% Otros Países (Australia , Canadá, España , Reino Unido)

Perfil del Público Asistente68% Profesional de la Industria

22% Bartender

5% Amante de la coctelería

3% Dueño de Bar

2% Prensa