17 20 website content/775_admerica/adm_progr… · 20 17 | @aafnational | #admerica17 3 welcome to...

| @AAFNATIONAL | #ADMERICA17 3

WELCOME TO ADMERICAThis year we gather in New Orleans, Louisiana—The Big Easy. It is hard to think of a more appropriate place for us

to gather, because New Orleans, like AAF, knows how to combine a good time with serious business. Together we

can look forward to four days of education, inspiration, celebration, and fun! ADMERICA is the place to discover

the latest developments in this exciting and vital industry. The programming is tailored to your professional and

volunteer activities. The many learning labs, workshops and keynote sessions will help you do your job,

advance your career and run your ad club. The Chairman’s Reception hosted by David Messinger of

Creative Artists Agency at Mardi Gras World and the Grand Oaks Mansion will be a time to network and reconnect

with friends and colleagues from around the country. As always, at ADMERICA we will celebrate the best of the

advertising industry. The Mosaic Awards will salute the success of creative diversity and inclusion efforts. The

National Student Advertising Competition sponsored by Tai Pei Frozen Asian Foods will showcase the

next generation of advertising talent. The Salute to Achievers luncheon will honor our outstanding grassroots

volunteers. And the American Advertising Awards will celebrate the best of our country’s creativity. A special

thank you to all of our sponsors, speakers and guests for making this conference possible. We hope you enjoy

your stay, and now, laissez le bon temps rouler—let the good times roll!

JAMES EDMUND DATRI President & CEO American Advertising Federation

DAVID MESSINGER Chairman, AAF Board of Directors Co-Head, CAA Marketing Creative Artists Agency

KIM KELLEHER National Chair, ADMERICA Vice Chair, AAF Board of Directors Chief Business Officer, Glamour, Allure, Brides, Teen Vogue, Self, Condé Nast

Portfolios get the job. Students get to go with.

And every portfolio comes with one of our smart, hard working students. Email [email protected] for links to their work.

Art Direction | Copywriting | Design


TABLE OF CONTENTSIMPORTANT INFORMATION

Sponsors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

Floorplan . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8

General Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9

SCHEDULE OF EVENTS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10

SPEAKERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15

COMPETITIONS & AWARDS

Ad 2 National Public Service Competition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .21

Mosaic Awards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23

National Student Advertising Competition sponsored by Tai Pei Frozen Asian Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25

Barton A . Cummings Gold Medal Award . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33

Chic Davis Memorial Award . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41

American Advertising Awards Club Incentive Winners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41

Pat Martin Excellence in District Leadership Award . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .43

Betty Riehl Excellence In Service Award . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45

Distinguished Advertising Educator Award . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39

College Chapter Membership Awards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39

Salute to AAF Achievers: Club Achievement Winners . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

American Advertising Awards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49

ARTWORK BY TREMENDOUSNESS! SEE THEIR WORK AT

TREMENDO.US


SPONSORSGOLD

NSAC SILVER

TRADE MEDIA BRONZE

NSAC RESEARCH PARTNERS

AdMall for Agencies | iResearch

Kantar Media SRDS | Kantar Media AdSpender The

Nielsen Company | Simmons Research

CRYSTAL

bluemedia | PLI | Tremendousness

CONFERENCE MATERIALS COURTESY OF

bluemedia (signage)—As one of the nation’s leading large format digital printing companies, customers can rely on state-of-the-art print technology and a 55,000-sq. ft. production facility, as

well as professional, detail-oriented project managers and an award-winning design team. bluemedia.com.

PLI (badges)—PLI has been perfecting the art of keycard manufacturing and specialty printing for over 20 years. They provide top of the line service with the largest customer

service team in the industry, with 24-hour around the clock care. plicards.com.

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FLOORPLAN

MAYOR’S SUITE LEVEL: CHAMBERClub MeetingsClub WorkshopsLearning LabsNEEC Meetings

MEZZANINE LEVEL: ROOSEVELT BALLROOMMosaic AwardsKeynotesGeneral SessionsSalute to Achievers LuncheonAmerican Advertising Awards Show

MEZZANINE LEVEL: CRESCENT CITY BALLROOMRegistrationReceptions

MEZZANINE LEVEL: WALDORF ASTORIA BALLROOMLearning Labs

MEZZANINE LEVEL: BIENVILLE ROOMMosaic Council Meetings

MEZZANINE LEVEL: CONTI ROOMAd 2 Public Service CompetitionAd 2 Meetings

2ND LEVEL: ORPHEUMNational Student Advertising CompetitionRecruiter Insights SessionsClub WorkshopsLearning Labs

LOBBY: BLUE ROOMBoard of Directors MeetingClub Workshops

MAYOR’S SUITE LEVEL

2ND LEVEL

LOBBY LEVEL

MEZZANINE LEVEL

REGISTRATION

TRAN

SPOR

TATI

ON T

O CH

AIRM

AN’S

REC

EPTI

ON BLUE ROOM


YOUR BADGE IS YOUR ENTRY TO ADMERICA 2017

It must be with you at all times and is nontransferable. Your badge is also your

admittance ticket to the Mosaic Awards, Chairman’s Reception and the American

Advertising Awards.

The hotel’s self-service business center can facilitate your copying, faxing and computer

rental needs. It is open daily for your convenience and is located off the main lobby.

CHAIRMAN’S RECEPTION | THURSDAY, JUNE 8

Mardi Gras World & Grand Oaks Mansion | 6:30pm–8:30pm

Step back in time with New Orleans’ only indoor replica of an antebellum mansion. This

magnificent recreation with its towering columns, magical footbridges, a backdrop framed by

grand oak trees and a starlit sky will sweep you away. Hosted by David Messinger, Chairman

of AAF’s National Board of Directors and Co-Head, CAA Marketing, Creative Artists Agency.

Transportation from The Roosevelt will be provided for all registered attendees .

AD 2 NATIONAL

As the 32-and-under division of the AAF, Ad 2 is designed for those early in their

profession who are ready to propel their career to the next level through the network, core

values, and leadership of the AAF.

Our community of 23 (and counting!) local clubs across the United States turns the

dynamic world of advertising into a natural incubator for professionals to grow, learn

and accelerate their careers with like-minded peers. Our members exchange ideas

and contacts necessary to become advertising leaders through networking events,

professional development seminars, and public service initiatives.

Ad 2’s commitment to public service is what sets it apart from other advertising-related

organizations. For more than 40 years, Ad 2 clubs have donated holistic advertising and

marketing campaigns for those doing meaningful work for important causes and changing

lives. This year’s Public Service Competition will be held on Thursday, June 8,

10:00am-4:00pm in the Conti Room . For more information, see page 21 .

Ad 2 clubs also give back to the future of our industry as co-sponsors of the Student

American Advertising Awards. Students from around the country enter their best creative

work into the competition and an esteemed panel of judges select the best work that

is displayed as a part of the American Advertising Awards Show. The “Best of Show”

winning entry is awarded a cash prize and a travel stipend from Ad 2 National .

Every year Ad 2 National holds an annual fundraising raffle during ADMERICA to give

away exciting prizes. Raffle tickets are available throughout the conference from any Ad

2 member. Cash, checks and credit cards will be accepted. Winners will be drawn during

ADMERICA and must be present to win.

AAF NATIONAL STAFF

Executive Office

James Edmund Datri, President & CEO

Constance Cannon Frazier, Chief Operating Officer

Laurel Penhale, Chief Financial Officer

Linda Moore, Executive Assistant to the President & CEO

Club Services

Joanne Schecter, EVP, Club Services

Amanda Dehart, Coordinator, Club Services

Creative Services

Adrianne Lipscomb, VP, Creative Services

Events

Lisa Rubin, EVP, Events & Corporate Services

Karen Cohn, SVP, Conference & Meeting Logistics

Lauren Seppi, VP, Events & Corporate Services

Government Affairs

Clark Rector, EVP, Government Affairs

Mosaic Center & Education Services

Ayanna Jackson, AVP, Mosaic Center & Education Services

Kai Jones Weidie, Director, Mosaic Center & Education Services

Morgan McDaniel, Manager, Mosaic Center & Education Services

Operations

Isabelle Kaunan, Senior Accountant

Jasmine Cooper, Accountant

M. Shannon Pinnick, Manager, IT & Database

Sherita Jones, Assistant, Office & Projects; Accounting Clerk

AAF NATIONAL HEADQUARTERS

American Advertising Federation

1101 Vermont Avenue NW, 5th Floor

Washington, DC 20005

P: (202) 898-0089, aaf.org

GENERAL INFORMATION

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WEDNESDAY, JUNE 7TIME EVENT LOCATION8:00am–6:15pm Registration Crescent City Ballroom

9:00am–4:00pm Executive Directors Seminar & Luncheon Chamber 1 & 3 Julie Couret, Chief Executive Coach, 7602 Business Performance

1:30pm-2:30pm NSAC Registration Crescent City Ballroom

2:00pm-3:00pm Ad 2 Welcome Meet & Greet Conti Room

2:30pm-3:30pm NSAC Student Welcome and Orientation Orpheum Room

3:00pm-5:00pm Ad 2 Idea Exchange, Parts 1 & 2 Conti Room

3:45pm-4:30pm NSAC Recruiter Insight Session: RPA Orpheum Room

4:00pm-5:30pm Council of Governors Meeting Chamber 2 & 4

4:45pm-5:30pm NSAC Recruiter Insight Session Orpheum Room

5:00pm-5:45pm Mosaic Awards Reception Crescent City Ballroom

6:00pm-9:00pm Mosaic Awards & Gala Dinner Roosevelt Ballroom Join AAF in celebrating the companies and individuals who have demonstrated a

continued commitment to making our industry increasingly diverse and reflective of the many vibrant communities within our society (see page 23).

THURSDAY, JUNE 8TIME EVENT LOCATION7:00am–6:00pm National Student Advertising Competition sponsored by Tai Pei Frozen Asian Foods Orpheum Room

NSAC’s top eight finalists will vie for national honors when they present their integrated marketing campaigns to a panel of Tai Pei executives and agency judges (see page 25).

7:30am–5:00pm Registration Crescent City Ballroom

8:15am-9:15am District Meetings District 2—Chamber 1 District 5—Directors District 8—Waldorf Suite District 11—Crescent City Ballroom District 3—Napoleon District 6—Lafitte District 9—Producers District 12—Waldorf Suite District 4—Chamber 4 District 7—Chamber 2 District 10—Chamber 3 District 14—Waldorf Suite District 15—Waldorf Suite

9:00am-10:00am Mosaic Next Generation Leadership Council Meeting Bienville Room

9:00am-5:00pm NSAC Recruiter Expo Orpheum Room Foyer Looking for a job after graduation? Want to learn more about opportunities at some

of the country’s biggest agencies? Representatives from the following companies are eager to meet with you and tell you more about their culture, work and clients: Chicago Portfolio School, Deutsch, Octagon and RPA.

9:15am-10:15am Learning Lab: How to Turn a Presentation into an Experience Waldorf Astoria Ballroom In this presentation, Kenny Nguyen details the process of how to craft engaging content,

create memorable and simple design, and execute powerful delivery for some of the world’s biggest brands.

Kenny Nguyen, CEO, Three Sixty Eight


TIME EVENT LOCATION9:30am-10:30am Club Workshop: New Officers Orientation Chamber 2

Learn how to make your year as club president successful and fun!

10:00am-4:00pm Ad 2 Public Service Competition Conti Room Ad 2’s flagship program, Public Service, utilizes their members’ skills and abilities to give

back to their local communities. Ad 2 clubs are then given the opportunity to showcase their campaigns and compete during ADMERICA (see page 21).

10:30am-11:30am Learning Lab: Being a Purpose-Driven Company in Today’s Political Climate Waldorf Astoria Ballroom Join a discussion on how 72andSunny is navigating the state of the world today, while

empowering employees to use their skills and talents to make an impact around their values and personal passions.

John Boiler, Creative Co-Chair/Founder, 72andSunny Sedef Onar, Chief Talent Officer/Partner, 72andSunny Evin Shutt, Chief Operating Officer/Partner, 72andSunny

10:30am-12:00pm Mosaic Council Meeting Bienville Room

11:00am-12:00pm Club Workshop: Unlocking the Barrier Between Ad2 Membership and Your Local AAF Club: Chamber 2 A Panel Discussion11:30am-11:50am Learning Lab: 10 Tips in 20 Minutes to Tip the Pitch in the Winning Direction Chamber 1

Whether you’re a new biz veteran or just entering the field, listen to Lisa Colantuono give agencies the advice they need to put their best foot forward and increase their chances of winning new accounts when pitching new business.

Lisa Colantuono, Co-President, AAR Partners; Co-Founder, Access Confidential

12:30pm-1:30pm Learning Lab: Make Some Room: An Experiential Approach to Unconscious Bias Waldorf Astoria Ballroom SapientRazorfish and Second Story created an experiential workshop to help transform their

culture from the inside out. Their new approach combines storytelling and technology to influence action by architecting emotion. This presentation shares the tools and methods used to design the workshop, learnings from initial sessions, and their plans to roll out globally.

Kendra Hatcher King, Vice President, Marketing Engagement, SapientRazorfish Pavani Yalla, Experience Design Lead, Second Story, SapientRazorfish

1:15pm-2:15pm Eastern Region Meeting Chamber 3

1:15pm-2:15pm Central Region Meeting Chamber 2

1:15pm-2:15pm Western Region Meeting Chamber 1

2:30pm-3:45pm ADMERICA Welcome & Keynote: What is the Agency of the Future? Roosevelt Ballroom Terry Young, shares insights about new agency models and unpacks Q, sparks & honey’s

cultural intelligence product that combines data, human networks, platforms and culture briefings to provide strategy, intelligence, and innovation to Fortune 500 brands, industry disruptors, and government. Additionaly, there will be an intimate discussion around some of the biggest trends impacting brands and agencies in 2017 including the ability spectrum, future of work, the new language of gender, the third coast and inclusivity.

Tiffany R . Warren, SVP, Chief Diversity Officer, Omnicom Group; Founder, ADCOLOR Terry Young, Founder & CEO, sparks & honey

4:00pm-6:00pm AAF National Board of Directors Meeting Blue Room

5:00pm-6:00pm Ad 2 Idea Exchange, Part 3 Conti Room

6:30pm–8:30pm Chairman’s Reception Mardi Gras World Join our host David Messinger, Chairman of AAF’s National Board of Directors and

Co-Head, CAA Marketing, Creative Artists Agency as we take a walk through the Float Den in Mardi Gras World. We’ll also take a step back in time at the Grand Oaks Mansion, New Orleans’ only indoor replica of an antebellum mansion. Transportation from The Roosevelt will be provided for all registered attendees .

THURSDAY, JUNE 8

& Grand Oaks Mansion

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FRIDAY, JUNE 9TIME EVENT LOCATION7:30am–5:00pm Registration Crescent City Ballroom

8:00am-9:30am Morning Session, Continental Breakfast Roosevelt Ballroom AAF Business Meeting, Chairman’s Presentation, ADMERICA 2018 Announcement.

Keynote: A Rising Tide This discussion will address the progress we’ve made as an industry in advancing diversity and

inclusion, and will look at the work that remains to be done. Carter Murray offer tactical steps on what leaders and the industry can do to ensure that a rising tide really does lift all boats to advancing diversity and inclusion.

Carter Murray, Worldwide CEO, FCB Presentation of Barton A . Cummings Gold Medal Award (see page 33).

9:30am–10:30am Learning Lab: Return On Ideas—How to Prove the Value of Design and Creativity Waldorf Astoria Ballroom Through Neuroscience

In this session, Adam Morgan will show how emotional ideas impact income more than a straightforward message by using modern studies on the brain and neuroscience, rather than relying on popular case studies or subjective creative examples. You’ll learn how creative ideas work better and why emotional advertising isn’t fluffy.

Adam Morgan, Senior Creative Director, Adobe

9:30am-10:30am Ad 2 Idea Exchange, Part 4 Conti Room

9:30am-11:30am Club Workshop: Club Management Roundtables Chamber 1 & 3 Club leaders offer solutions to the challenges of managing ad clubs.

9:30am-11:30am American Advertising Awards Committee Meeting Chamber 2 & 4

10:15am-11:00am NSAC Recruiter Insight Session Orpheum Room

10:30am–11:30am Ad 2 Professional Development Workshop Conti Room

10:45am–11:45am Learning Lab: Shattering Limitations in Leadership Waldorf Astoria Ballroom This session sparks a guiding light for each individual’s journey of self-discovery and

leadership growth. Dima Ghawi equips the audience with the tools and inspiration needed to shatter internal limitations and emerge as empowered individuals and leaders.

Dima Ghawi, Leadership Speaker & Executive Coach, Dima Ghawi, LLC

11:15am-12:00pm NSAC Recruiter Insight Session Orpheum Room

11:30am-12:00pm Reception Crescent City Ballroom

12:15pm–2:30pm NSAC Luncheon: Winners Announced Roosevelt Ballroom Announcement of the 2017 NSAC winning team and performance of the winning presentation.

Keynote: The Culture of Proximity: Viacom Velocity Shares Why Culture Matters in Marketing Today As marketers, it’s critical to stay on the pulse of the culture in which our consumers operate.

It’s a challenge because culture is noisy and moves so fast. In this session Dario Spina will share Viacom’s new study and film The Culture of Proximity which defines cultures new operating system and explores implications for brands and marketers.

Dario Spina, Chief Marketing Officer, Viacom Velocity

Presentation of Distinguished Advertising Educator Award (see page 39). Presentation of College Chapter Membership Awards (see page 39).

2:45pm-3:15pm NSAC Judges Review Orpheum Room

2:45pm-3:45pm Club Workshop: What Does the Future Ad Club Look Like? Chamber 2 & 4

2:45pm-3:45pm Club Workshop: Increase Club Revenues with the American Advertising Awards Waldorf Astoria Ballroom The American Advertising Awards is the biggest money maker for most clubs each

year. ADDY Veteran Mark Landon will share his tips and secrets about making a good thing even better.

3:30pm-7:30pm National Education Executive Committee (NEEC) Meeting Chamber 1

5:30pm-5:45pm Ad 2 Public Service Competition Winner’s Announcement Conti Room


SATURDAY, JUNE 10TIME EVENT LOCATION7:30am–3:00pm Registration Crescent City Ballroom

8:00am–12:00pm National Education Executive Committee (NEEC) Meeting Chamber 1

8:45am-9:45am Club Workshop: How’d They Do That? Orpheum Room Discover the keys to success from a panel of this year’s club achievement winners. This

open discussion will bring you the insight you need to tackle your club’s challenges.

9:00am-10:00am Ad 2 Incoming Leaders Forum Conti Room

10:00am-11:00am Club Workshop: Recruiting Future Leaders Chamber 3

10:00am-11:00am Club Workshop: Value and Benefits of AAF Membership Orpheum Room

10:00am-11:00am Ad 2 Professional Development Workshop Conti Room

11:30am-12:00pm Salute to AAF Achievers Luncheon Reception Crescent City Ballroom

12:00pm–2:00pm Salute to AAF Achievers Luncheon Roosevelt Ballroom The AAF honors top clubs in 8 categories: advertising education, communications, diversity,

government relations, club operations, membership, programs and public service.

Presentation of Club Achievement Awards (see page 46) American Advertising Awards Incentive Program Winners (see page 41) Presentation of Betty Riehl Excellence in Service Award (see page 45) Presentation of Chic Davis Memorial Award (see page 41) Presentation of Pat Martin Excellence in District Leadership Award (see page 43)

2:30pm-4:00pm Ad 2 Board of Directors Meeting Conti Room

4:30pm–7:00pm American Advertising Awards Will–Call Crescent City Ballroom

5:30pm-6:30pm American Advertising Awards Reception Crescent City Ballroom

6:30pm-8:30pm American Advertising Awards Show Roosevelt Ballroom Please join us for cocktails and heavy hors d’oeuvres as you admire the award-winning

work from this year’s American Advertising Award winners displayed throughout the event space. We then invite you to join us for the American Advertising Awards Show to close out the conference on a high note, celebrating the best of the best in creative excellence (see page 49).

CONFERENCE ADJOURNED


JOHN BOILER Creative Co-Chair/Founder

72andSunny

Learning Lab: Being a Purpose-Driven

Company in Today’s Political Climate

John sets the vision at 72andSunny

globally and uses his wealth of

experience to develop culturally

impactful creative platforms for some of

the world’s most iconic brands including

Google, Activision, Carl’s Jr., Smirnoff,

Coors Light, and Adidas. John strives to

build a culture of collaboration and an

ego-free environment at 72andSunny.

LISA COLANTUONO Co-President, AAR Partners;

Co-Founder, Access Confidential

Learning Lab: 10 Tips in 20 Minutes to

Tip the Pitch in the Winning Direction

Not only does Lisa believe in “enduring

partnerships that matter,” but she

actively participates in creating them.

Having consulted on and managed

agency reviews including Aruba Tourism,

Lee Jeans, Panera Bread and Subaru,

Lisa has tackled and solved the most

vexing agency search challenges and

has enabled hundreds of marketers

to meet and/or exceed their business

goals. In addition to her role as an

agency search consultant, she has

created a new business service center

for agencies by co-founding Access

Confidential in 2005, which has assisted

hundreds of agencies with new business

prospecting by putting science behind

the art of new business. Lisa recently

entered the world of publishing with

her book, @AARLisa: New Biz in 140

characters (or Less), written for the

on-the-go new business exec that needs

cut-to-the-chase insights to nail new

business wins again and again.

SPEAKERS

TERRI BIHL Director of Marketing, Tai Pei

Ajinomoto Windsor

National Student Advertising

Competition Presenter

Terri manages the marketing, product

development and launch for the

Tai Pei brand. During her tenure at

Ajinomoto-Windsor, she has also worked

extensively on the Jose Ole and Ling

Ling brands. In her 20+ year marketing

career, Terri has worked for Cornnuts,

Inc., Gimbal’s Fine Candy, Discovery

Foods and Foster Farms Dairy.

JULIE COURET Chief Executive Coach

7602 Business Performance

Executive Directors Seminar

Julie has been training leaders and

developing team communication and

problem solving skills for 15+ years.

She helps leaders reach their most

effective potential through focused and

results driven coaching and training.

Additionally, Julie facilitates for strategic

action planning sessions for her client’s

executive committee and board of

directors. Active in the local business

community Julie serves as President-

Elect of the Greater New Orleans

Executive Association and serves on

both the Board of Directors for the

Jefferson Chamber of Commerce and

the Advisory Council of the New Orleans

Baby Cakes.

16

KIMBERLY KELLEHER Chief Business Officer, Glamour,

Allure, Brides, Teen Vogue, Self,

Condé Nast

National Chair, ADMERICA

Vice Chair, AAF Board of Directors

Kim was named head of the Condé Nast

brands in 2017. Most recently, Kim served

as chief revenue officer and publisher of

Wired Media Group, which includes Ars

Technica, Backchannel and WIRED. Before

joining Wired Media Group, she was

president of Say Media. Prior to that, Kim

was worldwide publisher of Time. During

her tenure, she was named Advertising

Age’s Publisher of the Year in October

2011. Kim also served as vice president

and publisher of Sports Illustrated, where

she was the first female executive to

lead Sports Illustrated advertising sales

in the history of the brand. Previously,

she was vice president and publisher of

Self and was inducted into the American

Advertising Federation’s Advertising Hall

of Achievement. She serves on numerous

boards including: Upworthy; the Board

of Governors of Cancer and Careers; the

charitable arm of Cosmetic Executive

Women (CEW); the John A. Reisenbach

Foundation; the Media and Entertainment

Council at Lincoln Center; New York

Women in Communications; and the

University of Wisconsin–Madison School

of Journalism and Mass Communications.

SPEAKERS

DIMA GHAWI Leadership Speaker & Executive Coach

Dima Ghawi, LLC

Learning Lab: Shattering

Limitations in Leadership

Harnessing the power of her story, Dima

is committed to inspiring individuals

to attain personal and professional

growth, while simultaneously helping

organizations increase diversity within

their leadership ranks. Dima draws from

two decades of corporate experience

leading global teams and developing

future leaders worldwide. She has

worked across the United States,

Europe, Asia, Middle East and Africa for

several Fortune 100 companies including

IBM, Merrill Lynch and Intuit. She has

honed a keen expertise in developing

leaders to meet the demands of the

global workforce. In addition to her

global empowerment work, Dima serves

on numerous nonprofit boards. She has

been recognized for her services with

the 2014 President of the United States

Bronze Volunteer Service Award, the

2014 Baton Rouge Business Report’s

“Forty Under 40” Award, and the 2016

Louisiana State University “Esprit de

Femme Award.” She has been featured

in numerous publications for her

professional and philanthropic work.

JAMES EDMUND DATRI President & CEO


James is well known for his leadership

in government, politics, and public

policy. He served as executive director

of the Democratic Caucus in the U.S.

House of Representatives from 2003

to 2005. He held senior positions in

the U.S. Congress, including positions

with Congressman Robert Menendez

(D–N.J.); Congresswoman Carolyn

Maloney (D–N.Y.), whose congressional

district includes New York’s Madison

Avenue; and Congressman Sander

Levin (D–Mich.). James, a New York

City native, earned his Juris Doctor in

1992 from Harvard Law School, where

he served as managing editor of the

Harvard Law Record, and he earned his

Bachelor of Arts, with honors, in 1989

from the University of California, Santa

Cruz, where he was a University of

California Regents Scholar.

CONSTANCE CANNON FRAZIER Chief Operation Officer


In her role as COO, Constance oversees

the organization’s strategic planning,

administration and coordination of all

services, programs and operational

activities. She also continues to

be an integral part of the AAF’s

programming to increase diversity and

multiculturalism within the advertising

industry. Constance has served on the

AAF board of directors as the chair

of the AAF Academic Committee. She

is a former member of the Howard

University School of Communications

Board of Visitors, the University of South

Carolina School of Journalism and Mass

Communications Partnership Board,

and American Academy of Advertising

Industry Relations Committee. Currently,

she serves as the treasurer of the

ADCOLOR Board of Directors, is a

member of the American Society of

Association Executives and sits on the

Accrediting Council on Education in

Journalism and Mass Communication.

She is the recipient of numerous awards

including the Howard University School

of Communications Global Visionary

Leadership Award and the Gerald Sass

Award for Distinguished Service to

Journalism and Mass Communication.


DAVID MESSINGER Co-Head, CAA Marketing

Creative Artists Agency

Chairman, AAF Board of Directors

David is based in the Los Angeles

office of the Creative Artists Agency

(CAA) where he helps lead a division

that develops marketing strategies and

original content to leverage the power of

entertainment on behalf of such clients

as The Coca-Cola Company, General

Motors, Diageo, Neiman Marcus, and

Chipotle, among others. Prior to CAA,

David worked at Ticketmaster, where

he led the consumer marketing efforts

for the company and managed key

relationships with strategic partners.

Before his tenure at Ticketmaster, David

worked at The Walt Disney Company,

where he managed the company-wide

strategic alliances with American

Express, Exxon, General Motors, Mattel,

and Nestlé. David began his marketing

career at advertising agency Leo

Burnett Company, Inc., where he served

as Senior Account Executive on the

McDonald’s Corporation account. David

has been recognized on Advertising Age’s

“Creativity 50” list.

KENDRA HATCHER KING VP, Marketing Engagement

SapientRazorfish

Learning Lab: Make Some Room:

An Experiential Approach to

Unconscious Bias

Kendra is an award-winning creative

strategist and 21st century brand builder

that thrives in making sense of complexity.

She is known for her ability to shake up

the status quo and motivate others to

try what’s new and next. An advocate

of integrated marketing communications

in both theory and practice, she has

been called a triple threat for her diverse

experience in traditional advertising, media

and digital. Over the course of her 20-year

career in the advertising industry, Kendra

has provided strategic guidance for many

blue chip clients, such as The Coca-Cola

Company, AT&T, Reebok International,

Kellogg’s, Bridgestone of America, Miller

Brewing Company, Verizon Wireless and

Kmart to name a few.

ADAM MORGAN Senior Creative Director, Adobe

Learning Lab: Return On Ideas—How

to Prove the Value of Design and

Creativity Through Neuroscience

Adam ensures that the writing and

creative execution is world class across

the Adobe enterprise, from long-form

thought leadership to Adobe.com and

demand gen. He’s a marketing and

advertising veteran of 22 years, and

was a creative director at several

international ad agencies. He was

named one of the 40 under 40 business

leaders by Utah Business Magazine,

and Advertising Professional of the

Year for Utah in 2014 by the American

Advertising Federation. To read one of

his articles on data-driven creativity

or more about his new book, Return

On Ideas—proof that creative ideas are

better for the bottom line, visit his blog

at ReturnOnIdea.com.

CARTER MURRAY Worldwide CEO, FCB

Keynote: A Rising Tide

Together with Global Chief Creative

Officer Susan Credle, Carter is leading

FCB’s transformation to become a

creatively led agency known for delivering

“Never Finished” ideas that are both

legacy making and equity building, for

such marketers as NIVEA, Mondelez,

Clorox, Anheuser-Busch, Levi’s, Nestlé

and Fiat Chrysler Automobiles. Prior to

FCB, Carter was the president and chief

executive officer of Y&R Advertising

North America and the chief marketing

officer at Publicis Worldwide in Paris. He

has spent much of his career helping a

diverse roster of marquee clients develop

and manage brands across marketing

disciplines and regions, at one point

driving double-digit growth for Nestlé

across 80 markets. Adweek named

Carter to its “Power 100” list of the top

industry influencers in 2015 and 2016,

and Advertising Age honored him as one

of its “40 Under 40” in 2014. An industry

thought leader and brand expert, Carter

has been featured in top-tier media

outlets, such as The New York Times, The

Wall Street Journal and CNBC’s “Power

Lunch” segment, and he has delivered

keynotes at some of the world’s most

influential conferences and events.

18

DARIO SPINA Chief Marketing Officer, Viacom Velocity

Keynote: The Culture of Proximity:

Viacom Velocity Shares Why Culture

Matters in Marketing Today

Dario leads all U.S.-led partner

marketing and creative efforts for

the networks within Viacom’s Global

Entertainment Group (MTV, Comedy

Central, VH1, Spike, Logo, TV Land

and CMT). Under his direction,

Velocity launched an industry-leading

suite of products including Echo and

Echo Social Graph, which provide a

strategic approach to content creation,

implementation and measurement of all

social media programs for advertising

partners. Previously, Dario served as the

Executive Vice President of Integrated

Marketing for the Music & Entertainment

group at Viacom. Prior to that, he was

Senior Vice President of Integrated

Marketing for the Entertainment Group

working with Comedy Central and

Spike. He began his career at Viacom

in 1999, as Director of Promotions at

MTV Interactive. Before that, Dario

held various positions in advertising at

DDB Needham and worked in the music

industry in marketing and creative at

Mercury/Island Def Jam Records.

SEDEF ONAR Chief Talent Officer/Partner

72andSunny



Originally from Istanbul, Sedef found

her way to 72andSunny via Boston,

New York, London, and now proudly

calls Los Angeles home. Sedef’s

mission is to not only find the best

people to join 72andSunny, but

also help support every employee’s

continued growth within the company.

With a non-linear career path that gave

her insight into companies large and

small, Sedef is focused on creating a

diverse and inclusive place that fosters

personal growth and creative self

expression. When she’s not at work,

Sedef can usually be found tending to

her family’s vegetables, fruit trees and

flowers accompanied by their cuddly

cocker spaniel Reggie, and sassy street

cat, Miles.

KENNY NGUYEN CEO/Co-Founder, ThreeSixtyEight

Learning Lab: How to Turn a

Presentation into an Experience

Kenny is the CEO/Co-Founder of

ThreeSixtyEight, a digital experience

agency that challenges brands all over

the world to embrace their creative

confidence. Prior to ThreeSixtyEight,

he founded Big Fish Presentations, a

company whose mantra is “turning

presentations into experiences.” Kenny

and his entrepreneurial tips have been

featured on TEDx, Hubspot Inbound

Conference, General Assembly, Forbes,

Entrepreneur magazine, Yahoo, Business

Insider, Mashable, Huffington Post, and

the Washington Post. He was named

the 2012 CEO Student Entrepreneur of

the Year by Collegiate Entrepreneurs

Organization (CEO). During his

leadership, Big Fish Presentations was

recognized as one of the top 50 student-

led startups in the world by the Kairos

Society and one of Inc. Magazine’s

“Coolest College Start-Ups of 2012.” He

has spoken at Google, TEDxLSU, General

Assembly, and HubSpot Inbound. He

is also a co-author of the McGraw-Hill

published book The Big Fish Experience:

Create Memorable Presentations that Reel

in Your Audience.

EVIN SHUTT Chief Operating Officer/Partner

72andSunny



As the first employee of 72andSunny,

Evin represents a significant piece

of the foundation and keeps them

grounded by conserving their optimistic

culture while scaling the business

exponentially. Evin is responsible

for helping further the company’s

mission to be a platform for personal

and professional growth and creative

self-expression. She is also passionate

about their brand citizenship initiative

and continues to foster our long-term

partnership with Da Vinci Schools, a

Los Angeles-based network of charter

schools. At home, Evin and her husband

are usually found trying to cheer on her

beloved Green Bay Packers amongst the

chaos of life with their twins and dog,

Lambeau.

SPEAKERS


TERRY YOUNG Founder & CEO, sparks & honey

Keynote: What is the Agency

of the Future?

Terry is a frequent speaker and writer

on the largest shifts that will shape

the future, most recently speaking and

writing on such topics as driverless

cars, the rise of Generation Z, artificial

intelligence, open business and the crowd

economy. He has spoken at Google, Social

Media Week, Advertising Age, The Aspen

Institute, The Financial Times, Adweek and

the Chilean Marketing Congress, to name

a few. Before starting sparks & honey,

Terry launched his first digital start up

in 1995 at IPG and built it to a top 50

digital agency. He then joined McKinsey

& Co. in Greater China to work with the

Fortune 500 C-suite and incubate new

startups and Internet companies in Asia.

In his next move, he took his strategy

and digital experience to the top agencies

at Omnicom. His deep understanding of

consumer behavior, digital and technology

platforms allowed him to architect

the sparks & honey model. Terry also

spent 27 months volunteering in Uralsk,

Kazakhstan, supporting micro-credit

financing initiatives, incubating new

businesses and launching programs for

the local orphanage.

PAVANI YALLA Experience Design Lead

Second Story, SapientRazorfish

Keynote: Make Some Room:

An Experiential Approach to

Unconscious Bias

Pavani leads experience design across

projects at Second Story’s Atlanta

studio. Drawing on her passion for

culture and collaboration, Pavani enjoys

designing human-centric experiences

and is currently focused on exploring

experience design methods for

responsive environments. Her diverse

background in engineering, design, and

psychology inspires her interdisciplinary

approach to the field.

TIFFANY R. WARREN SVP, Chief Diversity Officer, Omnicom

Group; Founder, ADCOLOR

Keynote: What is the Agency

of the Future?

Tiffany oversees a team focused on

Omnicom-wide change efforts for the

advancement and retention of top

performing talent inclusive of women,

people of color and LGBT’s in an

inclusive work culture. Recognized as

a leader and visionary in the field of

diversity, Tiffany is a talent strategist

with 19+ years of championing diverse

professionals in the advertising industry.

In 2005, she founded ADCOLOR, which

has launched the ADCOLOR Conference,

ADCOLOR Awards and ADCOLOR

University. As President of ADCOLOR,

she is deeply involved in the direction

the industry is taking around diversity.

In addition to her roles with Omnicom

and ADCOLOR, Tiffany serves on the

boards for several organizations such as

GLAAD, The AAF, and The Ghetto Film

School. She is also a member of the

4A’s Diversity Committee and chairs the

AAF Mosaic Center Executive Council,

through which she helps prepare diverse

talent to soar in careers with longevity

and purpose.

EMG ADMERICA 2017 Full Page Options.indd 1 5/8/17 1:00 PM


EMG ADMERICA 2017 Full Page Options.indd 1 5/8/17 1:00 PM

THURSDAY, JUNE 8 | 10:00AM–4:00PM | CONTI ROOM

Public Service is not just a phrase. It’s a nationwide commitment to the betterment of

our communities through passionate volunteerism of our expertise, skills, and resources

that makes the difference for local non-profit organizations who need a little help telling

their extraordinary stories.

It’s one of the qualities that set Ad 2 apart from other advertising-related organizations.

For more than 40 years, Ad 2 clubs from around the country have donated holistic

advertising and marketing campaigns for those doing meaningful work for important

causes and changing lives.

Each year Ad 2 clubs select a client, research the client’s needs, and use their

professional expertise to create a complete, strategic marketing plan tailored to that

client’s goals. Then, Ad 2 members execute that plan by creating television, radio,

print, outdoor, social media, and interactive advertising elements. Some campaigns also

include logo design, production of collateral materials and public relations initiatives.

The result? Hundreds of thousands of dollars in media value and donated services

every year. These are real results for real clients. Scores of non-profit organizations

point to the assistance they received from a local Ad 2 club as the key to their

development and success.

Ad 2 clubs enter their campaign in the national competition and are scored by an

esteemed panel of judges. The winning campaign is then showcased at the Salute to

Achiever’s Luncheon. All ADMERICA attendees are welcome to attend the competition to

lend support to their local Ad 2 clubs and to be inspired by the talent and dedication that

is making a difference in communities across the country.

The winner of this year’s competition will be announced on Friday, June 9 at

5:30pm in the Conti Room .

COMPETITION SCHEDULE

10:00am Ad 2 Austin

10:30am Ad 2 Tampa Bay

11:00am Ad 2 Denver

11:30am Ad 2 Orlando

12:00pm Ad 2 Madison

1:00pm Ad 2 Dallas

1:30pm Ad 2 Honolulu

2:00pm Ad 2 Houston

2:30pm Ad 2 DC

3:00pm Ad 2 Oklahoma City

3:30pm Ad 2 Kansas City

Times are subject to change. Plan to arrive 20 minutes prior to scheduled time. Once doors are closed we cannot permit entrance.

AD 2 PUBLIC SERVICE COMPETITION

Visit kantarmedia.com/DIMENSION for a transparent and comprehensive view of the challenges – and opportunities – created by the increased availability of data, automation and changing consumer behaviour.

DIMENSION is a new and innovative study by Kantar Media.

Designed in two parts, it explores many of the key communication planning, buying and measurement issues faced by the industry from the twin perspectives of the industry’s leaders and the consumers they are trying to reach.

Opinions from 5,000 ‘connected adults’ across Brazil, China, France, the UK and the US

Views of 40 leaders from all sides of the industry

We believe that some of what we found is surprising, and all of it is enlightening. We think you will too.

COMMUNICATION PLANNING IN A DISRUPTED WORLD

COMMUNICATION PLANNING IN A DISRUPTED WORLD

DIMENSION is a new and innovative study by Kantar Media.

Designed in two parts, it explores many of the key communication planning, buying and measurement issues faced by the industry from the twin perspectives of the industry’s leaders and the consumers they are trying to reach. Opinions from 5,000 ‘connected adults’ across Brazil, China,

France, the UK and the US Views of 40 leaders from all sides of the industry

We believe that some of what we found is surprising, and all of it is enlightening. We think you will too.

Visit kantarmedia.com/DIMENSION for a transparent and comprehensive view of the challenges – and opportunities – created by the increased availability of data, automation and changing consumer behavior.


WEDNESDAY, JUNE 7 | 6:00PM–9:00PM | ROOSEVELT BALLROOM

Each year, the Mosaic Awards honors and recognizes companies, agencies and professionals who

have demonstrated their commitment to multiculturalism through their work and company culture.

Recipients are recognized for achievements in the following categories:

MOSAIC AWARDSJUDGES

Danielle Austen

Managing Partner & CEO

fluent360

Michele Bolanowski

Associate Director of Recruiting

Leo Burnett

Tiffany Edwards

Senior Programs and Outreach Manager

Droga5

Leah McGee

VP, Strategic Planning Director

FCB

Doug Melville

Chief Diversity Officer

TBWA

Paul Osen

Creative Director

Burrell Communications

Jennifer Palacios

Entertainment Marketing Executive

CAA

Christena J . Pyle

Director, Diversity & Inclusion

Omnicom Group

Brandon Rochon

Chief Creative Officer

Kastner & Partners

Max Rutherford

Vendor Partner Diversity Director/SBLO

GSD&M

Carmen J . Smith

Vice President Creative Development

Walt Disney Imagineering

Judy Foston Stanford

Owner

Foston International

MOSAIC AWARDS

Multicultural Advertising Campaign

Agency: Alma

Campaign: “RMHC/Hacer Scholarship Program”

Client: McDonald’s

Multicultural Traditional Media Usage

Agency: fluent360

Campaign: “Nissan’s TriColorDeCorazón

Mexican National Team Soccer Partnership”

Client: Nissan USA

Multicultural Digital Campaign

Producer: William Yu

Campaign: “#StarringJohnCho”

Multicultural Talent in Advertising

Agency: WALO

Campaign: “The Journey”

Client: Jarritos

Multicultural Students Program

Agency: 72andSunny

Program: Expanding Access to Creative Careers

Workforce Inclusion

Agency: IPG

Program: Interpublic Diverse Emerging and

Aspiring Leaders (IDEAL)

Student Multicultural Advertising Campaign

Student: Aaron Mann, U. of Missouri-St. Louis

Campaign: “Equal By Design”

Client: St. Louis School Districts

Mosaic Champion

Recipient: Michael Roth

Chairman and CEO, Interpublic Group

MOSAIC MEDIA IMAGE AWARDS

Media Maven

Ericka Pittman, Chief Marketing Officer

AQUAhydrate: a Sean Combs Company

Innovative Storytelling

Melina Matsoukas

Executive Producer/Director

Advocacy

HBO Latino

Habla Y Vota

Alternative Media Form

National Museum of African American

History & Culture (NMAAHC)

Realism

Bunim-Murray Productions

Born this Way


Alessandro Bampa

Sr. Director of Marketing,

Asian Brands

Ajinomoto Windsor

Beth Conner

Dir. of Marketing,

Ling Ling

Ajinomoto Windsor

Warren Martin

Vice President,

Brand Marketing

Ajinomoto Windsor

Andrew Medina

Social Media and

Marketing Associate

Ajinomoto Windsor

NATIONAL STUDENT ADVERTISING COMPETITION

WEDNESDAY, JUNE 7

TIME EVENT LOCATION

1:30pm–2:30pm NSAC Registration Crescent City Ballroom

2:30pm–3:30pm Student Orientation Orpheum Ballroom

3:45pm–4:30pm Recruiter Insights Session: RPA Orpheum Ballroom

4:45pm–5:30pm Recruiter Insights Session: TBD Orpheum Ballroom

6:15pm–8:50pm NSAC A/V Rehearsal (15 minutes per team) Orpheum Ballroom

THURSDAY, JUNE 8

TIME EVENT LOCATION

7:00am–7:30am NSAC Presentation: Team 290 Orpheum Ballroom


9:00am–5:00pm Recruiter Expo Orpheum Ballroom Foyer



12:20pm–12:50pm NSAC Presentation: Team 314 Orpheum Ballroom

12:50pm–1:50pm LUNCH (presenters and advisors only) Producers Room




FRIDAY, JUNE 9

TIME EVENT LOCATION

10:10am–11:00am Recruiter Insights Session: Chicago Portfolio School Orpheum Ballroom

11:15am–12:00pm Recruiter Insights Session: TBD Orpheum Ballroom

12:15pm–2:30pm NSAC Luncheon: Winners Announced & Performance of Winning Presentation Roosevelt Ballroom

2:45pm–3:15pm NSAC Judges’ Review Orpheum Ballroom

SPONSORED BY

JUDGES

gvsu.edu

Congratulations Lakers!Congratulations to the GVSU National Student Advertising Competition team and the university’s advertising and public relations program on the great work that earned the team a spot in the 2017 NSAC national fi nals. Your contributions to the advertising industry and your positive impact on the world will be far reaching. That’s the Laker E� ect.

We’re proud of our NSAC team and wish them best of luck in the fi nals!

8.5x11_NSAC_satellite_ad.indd 1 5/23/17 4:27 PM

Simmons is the leading provider of consumer research to America’s

colleges and universities

To obtain access for your institution, email [email protected]

Copyright © 2017 The Nielsen Company (US), LLC. All Rights Reserved.

Learn more at nielsen.com

17278_BrandCampaign_Watch_RadioMercury_D01.indd 1 4/26/17 12:33 PM

GET THE SCOOP ON JOB LEADSNSAC RECRUITER INSIGHTS SESSIONS AT ADMERICAJUNE 7–9 | ORPHEUM BALLROOMWhether you’re looking for a job after graduation or want to continue your education, join us for recruiting sessions with some of the biggest

agencies and graduate programs in the advertising industry. There will be a presentation for you to learn more about their culture, work,

clients, employment opportunities as well as networking with admission reps. The following companies will be hosting insight sessions:

RPA

Wednesday, June 7

3:45pm–4:30pm

TBD

Wednesday, June 7

4:45pm–5:30pm

NSAC Recruiter Expo

Thursday, June 8

9:00am–5:00pm

Chicago Portfolio School,

Deutsch, Octagon, RPA

Chicago Portfolio School

Friday, June 9

10:30am–11:15am

TBD

Friday, June 9

11:30am–12:15pm

I S S U E 1

S E N I O R V P A N D C H I E F D I V E R S I T Y O F F I C E R , O M N I C O N G R O U P F O U N D E R A N D P R E S I D E N T , A D C O L O R

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Ad #: M17ME005_001Headline: Tiffany, You Bring Out...Visual: HR GroupSpace/Color: NonePublication: American Advertising Federation Journal

Bleed: 8.75” x 11.25”Trim: 8.5” x 11”Live: 8” x 10.5”Gutter: None

Document Name: CNY_M17ME005_001_01.inddDocument Path: CPNY:ME Production:McCann:McCann_Production:M17ME005:CNY_M17ME005_001_01.inddFont Family: Berthold Akzidenz Grotesk (Medium, Regular; Type 1; OK)Ink Name: CMYKLink Name: Tiffany_Photo Layer.psd (CMYK; 297 ppi; Up to Date; 101%), Tiffany-HR Mafia.psd (CMYK; 300 ppi; Up to Date; 100%)

Project #: PR08159_NYC-CWWRetouch #: NoneClient: MCCANN-ERICKSONDivision: MCCANN-ERICKSONProduct: GENERAL-JOBSJob #: 10699218-1252-F0Print/Export Time: 5-11-2017 11:13 AMPrint Scale: 100%User Name: Wilson, Erick (NYC-CWW)Proof #: 1PM: Belinda NevesInDesign Version: CC 2017

S:8”S:10.5”

T:8.5”T:11”

B:8.75”B:11.25”

TIFFANY,YOU BRING OUT

THE BESTIN ALL OF US


TIFFANY R. WARREN SVP, CHIEF DIVERSITY OFFICER, OMNICOM GROUP; FOUNDER, ADCOLOR

As Senior VP, Chief Diversity Officer for Omnicom Group, Tiffany leads the strategy that enhances the Omnicom vision to be a world

class, benchmark company for sustainable diversity and inclusion and aligning this critical practice with the company’s business

objectives and clients’ results. She oversees a team focused on Omnicom-wide change efforts for the advancement and retention of top

performing talent inclusive of women, people of color and LGBT’s in an inclusive work culture.

Recognized as a leader and visionary in the field of diversity, Tiffany is a talent strategist with 19+ years of championing diverse

professionals in the advertising industry. In 2005, she founded ADCOLOR, which has launched the ADCOLOR Industry Conference,

ADCOLOR Awards and ADCOLOR University. As President of ADCOLOR, she is deeply involved in the direction the industry is taking

around diversity.

In addition to her roles with Omnicom and ADCOLOR, Tiffany serves on the boards for several organizations such as GLAAD, The AAF,

and The Ghetto Film School. She is also a member of the 4A’s Diversity Committee and chairs the AAF Mosaic Center Executive Council,

through which she helps prepare diverse talent to soar in careers with longevity and purpose.

Tiffany was honored as an Advertising Age Woman to Watch, AAF District 2 “Role Model” Diversity Achievement Award, AAF

Advertising Hall of Achievement Inductee and The Jack Avrett Volunteer Award Recipient (the youngest in the awards history), Black

Enterprise Top Executives in Diversity, AAF Pioneer in Diversity Award (Omnicom Group), 4A’s MAIP Gladiator Award, the National

Association Black Journalists’ Patricia L. Tobin Media Professional Award Recipient, The European Diversity Awards’ Global Diversity

Champion Award, the Woman of Distinction Award from the Girl Scouts of Greater New York and the Black Institute’s Media Leadership

Award.

A native Bostonian and the oldest of ten children, Tiffany is a proud graduate of The Winsor School and Bentley University and still finds

the time to mentor 127 people personally.

BARTON A. CUMMINGS GOLD MEDAL AWARDFRIDAY, JUNE 9 | 8:00AM–9:30AM | ROOSEVELT BALLROOM

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Ad #: M17ME005_001Headline: Tiffany, You Bring Out...Visual: HR GroupSpace/Color: NonePublication: American Advertising Federation Journal

Bleed: 8.75” x 11.25”Trim: 8.5” x 11”Live: 8” x 10.5”Gutter: None

Document Name: CNY_M17ME005_001_01.inddDocument Path: CPNY:ME Production:McCann:McCann_Production:M17ME005:CNY_M17ME005_001_01.inddFont Family: Berthold Akzidenz Grotesk (Medium, Regular; Type 1; OK)Ink Name: CMYKLink Name: Tiffany_Photo Layer.psd (CMYK; 297 ppi; Up to Date; 101%), Tiffany-HR Mafia.psd (CMYK; 300 ppi; Up to Date; 100%)

Project #: PR08159_NYC-CWWRetouch #: NoneClient: MCCANN-ERICKSONDivision: MCCANN-ERICKSONProduct: GENERAL-JOBSJob #: 10699218-1252-F0Print/Export Time: 5-11-2017 11:13 AMPrint Scale: 100%User Name: Wilson, Erick (NYC-CWW)Proof #: 1PM: Belinda NevesInDesign Version: CC 2017

S:8”

S:10.5”

T:8.5”

T:11”

B:8.75”

B:11.25”

TIFFANY,YOU BRING OUT

THE BESTIN ALL OF US

CONGRATULATES OUR AMAZING BOARD DIRECTOR

TIFFANY R. WARREN

THE 2017 BARTON A. CUMMINGS GOLD MEDAL AWARD WINNER

YOUR VISION, LEADERSHIP, AND DEDICATION INSPIRES US ALL!

Ghetto Film School ADMERICA WELCOME & KEYNOTE What is the Agency of the Future? Tiffany Warren AD.indd 1 5/12/17 3:33 PM

Congrats Tiffany R. Warren!Thanks for continuing to the industrywith all your

UPCOMING EVENTS

JUNE–JULY | ATLANTA, CHICAGO, DC

ADCAMP

OCTOBER | CHICAGO

INSIGHT+INTERACTION STUDENT ADVERTISING CAREER CONFERENCE

NOVEMBER 2 | SAN FRANCISCO

ADVERTISING HALL OF ACHIEVEMENT

FEBRUARY 12–15 | NEW YORK

MOST PROMISING MULTICULTURAL STUDENTS PROGRAM

FEBRUARY + MARCH | NEW YORK + CHICAGO

MOSAIC CAREER FAIRS

APRIL 28 | NEW YORK

ADVERTISING HALL OF FAME

FOR MORE INFORMATION, VISIT AAF.ORG.

ADVERTISING HALL OF FAME®

LEARN MORE AT AAF.ORG/AHOA

®

®

Congratulations to University of Oregon School of Journalism and Communication

Instructor Dave Koranda

Winner of the American Advertising Federation’s 2017 Distinguished

Advertising Educator Award


DISTINGUISHED ADVERTISING EDUCATOR AWARDFRIDAY, JUNE 9 | 12:15PM–2:30PM | ROOSEVELT BALLROOM

COLLEGE CHAPTER MEMBERSHIP AWARDSFRIDAY, JUNE 9 | 12:15PM–2:30PM | ROOSEVELT BALLROOM

LARGEST CHAPTER

University of Illinois

464 Members

Faculty Advisor—Steven R. Hall

Accepting Award—Daniel Stillman

LARGEST GROWTH

Brigham Young University

237% Increase

Faculty Advisors—Pat Doyle & Kevin Kelly

Accepting Award—Lizzi Perkins

DAVE KORANDASENIOR INSTRUCTOR, UNIVERSITY OF OREGON

Dave is a Senior Instructor II at the University of Oregon. He worked with ad agencies for over 20 years in Media and Strategy,

helping McDonald’s, Pepsi and Seven Up, among others. He is a member of the N.A.R.B. (National Advertising Review Board) and

a member of the American Ad Federation Executive Education Committee. The NSAC team he advises finished first in 2015. Dave

teaches a class at the University of Oregon that he developed entitled, “Curiosity for Strategists”, which has since been copied by a

number of other colleges and universities.

Dave is still playing ice hockey several days a week, as his mind and body still haven’t figured out he probably shouldn’t be doing that.


CHIC DAVIS MEMORIAL AWARDSATURDAY, JUNE 10 | 12:00PM–2:00PM | ROOSEVELT BALLROOM

41

KARLI FIGUEROACOMMUNICATIONS AND EVENTS MANAGER, MOXIE

Hailing from Atlanta, Georgia, Karli graduated from the University of Georgia with a dream to move to Nashville and work in the music

industry. Mission accomplished.

During her Nashville adventures, Karli managed the digital marketing initiatives for Taylor Swift’s “RED” and “1989” album releases

and coordinated VIP fan experiences. She then relocated to Atlanta to pursue a career with Moxie, a digital marketing agency. As

Communications and Events Manager, she currently oversees all internal communication strategies, employee culture initiatives and

manages all events. Also passionate about networking, Karli volunteered to lead the 2017 Atlanta ADDY Awards.

Basically, she loves bringing people together.

When Karli isn’t planning events, you can find her kickboxing, attending concerts, dancing and tasting wines from all worlds—always with

a smile on her face!

AAF Austin

AAF Akron

AAF Mobile Bay

AAF Greater Flint

AAF Coastal Carolinas

AAF Central Texas

AAF Corpus Christi

AAF Treasure Coast

AAF Orange County

AAF Greenville

AAF San Angelo

AAF San Antonio

AMERICAN ADVERTISING AWARDS CLUB INCENTIVE WINNERSSATURDAY, JUNE 10 | 12:00PM–2:00PM | ROOSEVELT BALLROOM

SUSAN COOK

is still

COOKIN’ AFTER ALL OF THESE

YEARS

SUSAN COOK

is still


YEARS

FORT WORTHtexas

SUSAN, YOU ARE ON FIRE. No wonder you are the 2017 Pat Martin Excellence in District Leadership Award recipient. We are truly grateful

and thank you for all of your outstanding contributions to AAF-FortWorth and District 10 over the last two decades. JOB WELL DONE!


PAT MARTIN EXCELLENCE IN DISTRICT LEADERSHIP AWARDSATURDAY, JUNE 10 | 12:00PM–2:00PM | ROOSEVELT BALLROOM

SUSAN COOKPRESIDENT/CREATIVE DIRECTOR, COOK | A CREATIVE CONSULTANCY

Susan started her advertising career with an internship that spanned nearly four years at Ed Yardang & Associates, an advertising agency

in San Antonio. When she graduated from Texas Christian University, she went to work for what was then First National Bank of Fort

Worth, where she stayed in their marketing department for 11 years and four name changes.

In 1990, Susan left the bank to become executive director of an international trade association. During her three-year tenure, the

organization increased membership by nearly 600 percent, increased its annual income by more than 2,000 percent, and hired six

additional staff members to support services to members.

When she left the association, she set up her own agency, Adkins and Associates (now COOK | A Creative Consultancy), where she

strategizes, writes and designs advertising for a variety of clients.

In her “spare” time, Susan works with charitable and civic organizations, having served as President of several, and on the boards of

several others. She has been heavily involved with the American Advertising Federation over the last 15 years, serving on the national

board and executive committee. She is a past president of AAF-Fort Worth, which honored her in 2003 with the Silver Medal Award—a

national award for outstanding contributions to advertising, given at the local level. Susan served the Tenth District of the AAF as governor

in 2006–2007, and as interim 2nd Lt. Governor in 2009–2010. She also served as Chairman of the AAF’s Central Region in 2010–2011.

As Governor, Susan initiated a new program called the Innovation and Leadership in Advertising Award to elevate the profile of both

AAF and advertisers, as well as to be a fundraiser for the district. It showed a net profit of $60,000 its first year and the program has

continued each year since. As Central Region Chair, Susan initiated a Central Region Conference and recruited her own club in Fort

Worth to host the first one. Meant to bridge the gap between district events and the national conference, the goal was to bring together

leaders from the five districts in the Central Region for a higher level of programming than the district or individual clubs could afford to

do on their own. That first Central Region Conference attracted 235 people from across 14 states and 5 districts.

In 2009, Susan received the coveted “Member of the Year” award from AAF-Tenth District for service to the district and its clubs and, in 2011, she

received the “Sterling Service Award,” the highest honor given at the district level. Susan has served as a trustee of the Foundation for Advertising

Education, a charitable organization which supports advertising education within the Tenth District, and in 2015 was elected Vice Chairman.

Susan is also involved with the Tarrant Area Food Bank, where she co-chaired their largest fundraiser, Empty Bowls, in 2012, introducing

new ideas to raise more money and resulting in a record-breaking profit for the Food Bank. Susan has also been a long-time supporter

of Historic Fort Worth, where she has served on the board, as an officer, and is currently on the advisory board. In 2004, Historic Fort

Worth and the YWCA of Fort Worth honored Susan as an Outstanding Woman in Business. And in 2006, Historic Fort Worth presented

her with its Citation of Merit for graphics and design work on behalf of Historic Fort Worth.

SUSAN COOK

is still


YEARS

SUSAN COOK

is still


YEARS

FORT WORTHtexas

SUSAN, YOU ARE ON FIRE. No wonder you are the 2017 Pat Martin Excellence in District Leadership Award recipient. We are truly grateful

and thank you for all of your outstanding contributions to AAF-FortWorth and District 10 over the last two decades. JOB WELL DONE!

45 @AAFNATIONAL | #ADMERICA17 |

BETTY RIEHL EXCELLENCE IN SERVICE AWARDSATURDAY, JUNE 10 | 12:00PM–2:00PM | ROOSEVELT BALLROOM

TERI HAMBURGEREXECUTIVE DIRECTOR, AAF OMAHA

Teri joined AAF Omaha more than two decades ago. Given a list of priorities when hired by AAF Omaha Teri grasped the role immediately,

making significant changes and improvements in club operations. Teri has worked tirelessly since 1996 for the federation with a

commitment and enthusiasm for AAF on the local, district and national levels in everything she does to support the organization.

Soon after joining AAF Omaha, Teri and club leaders realized quickly her art education and event planning experiences were key in

helping grow and achieve club strategic planning goals. Teri keeps a watchful eye on club finances, assists with board training, member

services, event planning, communications, educational programs and legislative efforts. Her eye for detail has helped the club receive

numerous club achievement awards over the years. Teri meets with local businesses and non-profits, promotes AAF Omaha at legislative

events, attends AAF 9th District and National AAF events and is constantly looking for creative ways to improve club programming and

to recruit new members. Teri not only fulfills her role as Executive Director of the club she also volunteers to work on AAF Omaha public

service and education initiatives.

Teri has taken an active role working closely with college students and educators throughout Nebraska. She cultivates relationships with

students knowing they will be the future leaders of AAF Omaha or go on to other chapters across the country. She regularly speaks in

university classrooms sharing the importance of AAF and our unifying voice for advertising. Teri is a mentor to many local university

students each year and developed the AAF UNO Student Ad Club leadership training program with their student chapter advisor.

AAF Omaha started a Student Ambassador Program under Teri’s direction allowing students to interact more often with professional

members. With the direction of the Education committee Teri oversees the Club’s scholarship funds. During the last ten years the club

has awarded over $110,000 in scholarships to Nebraska students.

Claudia Martin AAF 9th District Governor (1996–1997) reflected recently, “How was I to know twenty years ago, that one of my most

important contributions to AAF Omaha would be to vote yes to hiring Teri as our Executive Director.” Since that day, Teri has served as

much more than an Executive Director advocating for the rights of advertisers. She has worked for twenty club presidents and hundreds

of board members. Board members year after year are amazed at how she builds relationships getting to know every member, takes an

interest in them, and helps them to be the very best AAF Omaha volunteer they can be.

According to AAF Omaha’s (2002–2003) President Cris Hay, Teri nurtures the volunteer board leaders as they take on new and

unfamiliar roles. “Teri educated us, laughed with us when things got crazy and helped us celebrate as our chapter flourished and grew.”

The relationships Teri has forged over the years with suppliers, sponsors, prospective volunteers, chapter veterans and AAF club leaders

across the country are the source of solutions, and a testament to an exceptional leader.

Teri has been married to her college sweetheart for 34 years and is the proud mother of one daughter graduating from Northwestern

University in Chicago this spring. Teri is an active community volunteer, has served on numerous boards, was named a YWCA Woman

of Distinction and honored as AAF Omaha’s 2015 Silver Medal Winner. When she is not working or attending a committee meeting you

mostly likely will find Teri outside in her patio garden painting or playing golf with her husband.

SALUTE TO AAF ACHIEVERS: CLUB ACHIEVEMENT AWARDSSATURDAY, JUNE 10 | 12:00PM–2:00PM | ROOSEVELT BALLROOM

The National Club Achievement Competition recognizes local ad clubs for their accomplishments in advertising education, club operations, communications, diversity and multicultural

initiatives, government relations, membership, programs and public service.

AAF clubs compete in five divisions based on membership size.

Division I 500+ members Division II 250 to 499 members Division III 100 to 249 members Division IV Under 100 members Division V Ad 2 clubs

46

ADVERTISING EDUCATIONAwarded to AAF member clubs whose programs improve the professionalism and standards of advertising practitioners.

The Saatchi & Saatchi Advertising Education Awards are presented annually to signify Saatchi & Saatchi’s commitment to advancing the professionalism and high standards of the industry. Saatchi & Saatchi provides a grant for all advertising education winners.

Division I 1st Place AAF Louisville 2nd Place AAF Kansas City 3rd Place AAF Austin

Division II 1st Place AAF Houston 2nd Place AAF Buffalo 2nd Place AAF Cleveland

Division III 1st Place AAF Roanoke 2nd Place AAF Omaha 3rd Place AAF Northeast Pennsylvania

Division IV 1st Place AAF Montgomery 2nd Place AAF Tampa Bay 2nd Place AAF Mobile Bay 3rd Place AAF Central Minnesota

Division V 1st Place Ad 2 Tampa Bay 2nd Place Ad 2 Orlando 3rd Place Ad 2 Kansas City

CLUB OPERATIONSAwarded to AAF member clubs whose policies, procedures and leadership develop-ment excel and contribute to the overall operations of the organization.

Division I 1st Place AAF Dallas 2nd Place AAF Austin 3rd Place AAF Louisville

Division II 1st Place AAF Buffalo 2nd Place AAF Houston 3rd Place AAF Cleveland

Division III 1st Place AAF Memphis 2nd Place AAF Baton Rouge 3rd Place AAF Omaha

Division IV 1st Place AAF Fort Worth 2nd Place AAF Greenville 3rd Place AAF Amarillo

Division V 1st Place Ad 2 Tampa Bay 2nd Place Ad 2 Orlando 3rd Place Ad 2 Honolulu


COMMUNICATIONSAwarded to AAF member clubs with the most effective and creative communications materials.

The Sid Bernstein Communications Award for Communications, sponsored by Crain Communications, Inc., recognizes the importance of a club’s methods of communication with its members. A grant is awarded to each first-place winner in the category.

Division I 1st Place AAF Dallas 2nd Place AAF Louisville 3rd Place AAF Austin

Division II 1st Place AAF Houston 2nd Place AAF Buffalo 3rd Place AAF Cleveland

Division III 1st Place AAF Baton Rouge 2nd Place AAF Akron 3rd Place AAF Memphis

Division IV 1st Place AAF Montgomery 2nd Place AAF Central Minnesota 3rd Place AAF Fort Worth

Division V 1st Place Ad 2 Honolulu 2nd Place Ad 2 Tampa Bay 3rd Place Ad 2 Orlando

DIVERSITY AND MULTICULTURAL INITIATIVES Awarded to AAF member clubs whose programs increase the diverse representation in an individual community to more closely mirror the mix of multicultural people in the market.

The Crain Diversity Awards recognizes the importance of diversity programs at the local club level. Crain Communications honors overall excellence in this category by providing a grant to all first-place winners.

Division I 1st Place AAF Louisville 2nd Place AAF Austin 3rd Place AAF Dallas


Division III 1st Place AAF Roanoke 2nd Place AAF of the Midlands 2nd Place AAF Baton Rouge 3rd Place AAF Omaha

Division IV 1st Place AAF Tuscaloosa 2nd Place Triangle Advertising Federation 3rd Place AAF Montgomery

Division V 1st Place Ad 2 Tampa Bay 2nd Place Ad 2 Orlando 3rd Place Ad 2 Las Vegas

GOVERNMENT RELATIONSAwarded to AAF member clubs whose projects best build effective relationships with local, state and national governments.

Division I 1st Place AAF Dallas 1st Place AAF Louisville 2nd Place AAF Austin 3rd Place AAF Kansas City


Division III 1st Place AAF Omaha 2nd Place AAF of the Midlands 3rd Place AAF Oklahoma City

Division IV 1st Place AAF Tampa Bay 2nd Place AAF Montgomery 3rd Place AAF Jackson, Mississippi

Division V 1st Place Ad 2 Tampa Bay 1st Place Ad 2 DC 2nd Place Ad 2 Orlando 3rd Place Ad 2 Dallas

MEMBERSHIP DEVELOPMENTAwarded to AAF member clubs whose programs and activities best enhance local membership recruitment, retention and involvement.

Division I 1st Place AAF Louisville 2nd Place AAF Austin 3rd Place AAF Kansas City

48

Division II 1st Place AAF Houston 1st Place AAF Buffalo 2nd Place AAF Cleveland

Division III 1st Place AAF Baton Rouge 2nd Place AAF Oklahoma City 3rd Place AAF Northeast Pennsylvania 3rd Place AAF Akron

Division IV 1st Place AAF Montgomery 2nd Place AAF Fort Worth 3rd Place AAF Mobile Bay

Division V 1st Place Ad 2 Tampa Bay 2nd Place Ad 2 Orlando 2nd Place Ad 2 Honolulu 3rd Place Ad 2 Dallas

PROGRAMSAwarded to AAF member clubs whose efforts foster actively interested membership, well-attended meetings and membership growth.

Division I 1st Place AAF Louisville 2nd Place AAF Dallas 3rd Place AAF Austin

Division II 1st Place AAF Cleveland 2nd Place Advertising Federation of Minnesota 2nd Place AAF Houston 2nd Place AAF Buffalo 3rd Place AAF Tucson

Division III 1st Place AAF Baton Rouge 2nd Place AAF Omaha 3rd Place AAF of the Midlands

Division IV 1st Place AAF Central Minnesota 2nd Place AAF Greenville 3rd Place AAF Tuscaloosa 3rd Place AAF Montgomery 3rd Place AAF Fort Worth

Division V 1st Place Ad 2 Tampa Bay 2nd Place Ad 2 Kansas City 3rd Place Ad 2 Denver

Division I AAF Louisville Meredith Wilkins, President

Division II AAF Houston Anne Mrok Smith, President

Division II AAF Buffalo Scott Bartels, President

Division III AAF Baton Rouge Trenton Bland, President

Division IV AAF Montgomery Michelle Leland, President

Division V Ad 2 Tampa Bay Connor Storch, President

PUBLIC SERVICEAwarded to AAF member clubs whose projects most effectively use advertising techniques to support local, regional or national programs on behalf of the public interest.

The G .D . Crain Jr . Memorial Award for Public Service was designed to encourage and stimulate high professional standards for public service advertising by AAF member clubs. They provide a grant to each first-place winner in the public service category and to the winners of the Ad 2 Public Service Competition.

Division I 1st Place AAF Louisville 2nd Place AAF Kansas City 3rd Place AAF Austin

Division II 1st Place AAF Houston 2nd Place AAF Cleveland 2nd Place AAF Buffalo

Division III 1st Place AAF of the Midlands 2nd Place AAF Omaha 3rd Place AAF Baton Rouge

Division IV 1st Place AAF Montgomery 2nd Place AAF Northeast Tennessee 2nd Place AAF Greenville 3rd Place AAF Amarillo

Division V 1st Place Ad 2 Honolulu 1st Place Ad 2 DC 2nd Place Ad 2 Madison 2nd Place Ad 2 Dallas 3rd Place Ad 2 Tampa Bay

CLUBS & PRESIDENTS OF THE YEARAchievement in all areas of club operation and excellence in planning and execution by club leaders is honored.

CLUB ACHIEVEMENT AWARDS


Suosdey Penn

Creative Director

Chemistry Club

Amsterland

Lee Remias

Group Creative

Director,

mcgarrybowen

Khari Streeter

SVP, Creative

Director–Art Boston

Hill Holliday

Chris Wooster

EVP, Group

Creative Director

T-3

Ian Cohen

Executive

Creative Director

Wexley School for Girls

Kevin Drew Davis

Chief Creative Officer

Chicago and Canada

Blast Radius

José Eslinger

Associate Creative

Director

Amsterland

Karen Goodman

Content Director Under

Armour

Amsterland

Nina Orezzoli

Group Creative Director,

Olson

Amsterland

STUDENT JUDGES

Will Gordon

Associate Creative

Director, Edelman

Amsterland

Woody Hinkle

Partner, Nasuti &

Hinkle Creative

Thinking

Jim Lansbury

Founder, Creative

Director at RP3

Agency

SATURDAY, JUNE 10 | 5:30PM–8:30PM | ROOSEVELT BALLROOM

The American Advertising Awards represent the true creative spirit of advertising by

recognizing all forms of advertising, from all types of media, created by all sizes and types of

entrants, from all over the country.

The American Advertising Awards are unique among all advertising competitions. It is

the only one that includes three rigorous levels of judging:

• Entries are first judged at the local level through

competitions organized by AAF member clubs

• Local winners then advance to 15 district competitions

• Finally, district winners advance to the national finals

AMERICAN ADVERTISING AWARDS

Lauren Amsterdam

Co-Owner, Executive

Creative Director

Amsterland

Ryan Beals

Brand Creative

The Richards Group

Amsterland

Amy Boe

Group Creative Director

Possible Agency

Amsterland

Derek Clark

SVP, Executive

Creative Director

VML

Tom Cocke

SVP, Group

Creative Partner,

The Buntin Group

NATIONAL JUDGES

U

a proud supporter of ADMERICA & the AAF

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