gather – executive summary

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gatheR Executive summary citizen science for the state of nature partnership July 2015

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Page 1: Gather – Executive Summary

gatheR Executive summary

citizen science for the state of nature partnership

July 2015

Page 2: Gather – Executive Summary

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The State of Nature Partnership is Britain’s most ambitious conservation collaboration

Amphibian and Reptile Conservation Trust Association of British Fungus Groups Bat Conservation Trust

Centre for Ecology and Hydrology (NERC) Botanical Society of Britain and Ireland British Bryological Society

British Lichen Society British Mycological Society British Trust for Ornithology

Buglife Bumblebee Conservation Trust Butterfly Conservation

Conchological Society of Great Britain and Ireland Kew Royal Botanic Gardens Marine Biological Association

Marine Conservation Society Mammal Society National Biodiversity Network

People's Trust for Endangered Species Plantlife Pond Conservation

Rothamsted Research Wildlife Trust Wildfowl & Wetland Trust

RSPB National Trust ( Swarm! )

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the latest report shows that Nature iN the UK IS In trouble (We don’t need to tell you that….)

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The state of nature in the UK Is changing because how we live is changing

increasing Pace of Life

Rise of screen time

Community breakdown

Loss of Green Spaces

Less time spent outdoors

Nature-starved curriculum

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CHANGING LIFESTYLES DECREASING NATURAL RESOURCES CLIMATE CHANGE

EARTH IS NOW ENTERING AN EXTINCTION RATE 1000 TIMES GREATER THAN IN THE PAST

These shifts in how we live have fundamentally changed our relationship with nature

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A PUBLIC NOT ENGAGED WITH NATURE WON’T LOVE NATURE AND A PUBLIC THAT DOESN’T LOVE NATURE WON’T BE MOTIVATED TO PROTECT IT

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CITIZEN SCIENCE has the potential to

ESTABLISH A RECONNECTION AND

LOVE OF NATURE

Help people discover that change is happening and build awareness of how that change affects

them - locally as well as nationally/globally

Catalyse public engagement by making nature exciting, relevant and interesting to people (again)

Help rejoin the dots between society, culture and nature

through (re)-building community

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shaping a new collective vision for the State of nature partnership approach from 2016

Building onsolid foundation scientific report

TO Growa diverse Learning community

with a love for nature

Data Facts

Evidence Representation

Accuracy

Stories Engagement

Places Connection

Fun

Page 9: Gather – Executive Summary

The people’s state of nature

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1.0 2.0 3.0

Expert-guided

+

Purposeful Public

engagement

focus for 2016

the focus for next year should be on growing expert guided purposeful public engagement

Expert + Public SHAPED

+

SUSTAINED Public

engagement

=

GROWING SCIENCE CAPACITY

science-led

+

NARROW EXPERT

INVOLVEMENT

Page 11: Gather – Executive Summary

Even within designated audiences a

11

we have 6 unique audiences in terms of their needs and potential roles they can play

adventurists Farmers Engaged Naturalists

Armchair enthusiasts

Schools and Teachers

Explorer families

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8 key capabilities needed to deliver the people’s state of nature citizen science 2.0 proposition

Online and physical learning

communities

Learning from wider world of citizen science

New Digital tools and technologies

Innovative Product and

service design

Engaging Content and storytelling

Rewards/incentives for participation

compelling Place-based experiences

Open data approaches and

platforms

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2

3

4

5

6

1 2 3 4 5 6

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There’s a clear need to learn and ACQUIRE new capacity to deliver the vision AND GAIN ADVANTAGE

Rewards and incentives

Content and story-telling

Learning from citizen science

Open Data

Learning communities

Place-based experiences

Product and service design

Tools and digital technologies

n=11

capability

importance

Ignore Acquire

Shed Advantage

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designing a coherent and compelling offer principles for a State of nature 2.0 proposition

1. Joined up approach 2. Building towards an ambitious vision 3. Open to multiple audiences 4. Many ways to participate - for individuals + orgs 5. Transforming partnership into a collaboration 6. Sharing data, learning and knowledge openly 7. Building collective intelligence around the topic

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ten key themes driving the overall proposition

Going beyond the report to

grow a learning

community

Keeping existing

communities rewarded and

engaged

Creating multiple ways

to get involved and

participate

Reaching new audiences

where they are on what

they love

Aggregating existing

projects into single place

establishing shared

knowledge + Open Data practises

who

what

howinviting

Story-telling at local level

setting Challenges

for rewards

Co-creation of whole

programme design

creating new Media and

content partnerships

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https://vimeo.com/channelswarm/stateofnature

A film to bring to life the proposition

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Potential startpoints for propositions to establish citizen science for nature 2.0

1. Establish and grow the State of Nature learning community

2. Create a local place-based story-telling platform

3. Aggregating existing activities into a single, lightweight platform

4. Co-creating propositions with key audiences - Adventurists / Farmers

5. Develop engaging content to engage and inspire new audiences

6. Rewarding and recognising expert naturalists for their contributions

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gatheRING A collaboration to improve the

state of nature

What is it?

Blog

2:13 / 7:34

Date 04/10/2015

Sun Mon Tue Wed Thu Fri Sat

321

1098765 11

171615141312 18

242322212019 25

3130282726

Oct 2015

4

When’s the next Gathering?

Register

How it worksAbout

Gathering is a 1 day ‘unconference’ where we • meet other fellow practitioners • share learning and best practise in

growing public engagement around citizen science for nature

• get inspired with approaches, and learn new skills and ways of working

• co-create solutions to the big challenges we are all facing in our own work

Register

Page 19: Gather – Executive Summary

1. A platform to enable and encourage the public tell their stories about the things love, notice, care about locally

2. The platform will build up a living State of Nature map across the UK - start by test/learn hyper-local

3. Could link to aggregation of citizen science projects as a next step, call to action beyond sharing story 19

creating a platform for local story-tellinghttp://www.stateofnature.uk

Flower power Kestrel tracking

Moth mates

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Aggregating Existing activities

1. Bring all existing projects together on one platform

2. Make the platform easily searchable for the public

3. Potential for project ratings/feedback

4. Potential for a rewards/points system for users

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Join the adventurists Citizen scientists + adventurers Pioneering wild science

1. Sign-up to become an adventurist 2. Receive a briefing pack, the app

and a sampling toolkit 3. Go out and pioneer wild science 4. Send back your results 5. Help us grow the movement

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Potential content partners to engage and inspire new audiences to participate

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Rewarding and recognising expert naturalists for their citizen science contributions

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planning for launch of the people’s state of nature project plan

August to December 2015 January to June 2016

Phase 0 Phase 2 Phase 3 Phase 4 Phase 5 Phase 6

Development Day

Audience Immersion

Rapid Prototyping

end Sept Oct/Nov Nov - Dec

Pilot testing and

development

Launch comms

planning

Full programme

launch

Jan - Mar Apr - May June

Establishing project, objectives, success metrics, ways of working and fundamentals of approach

Insights into potential ideas, opportunities and needs identified via immersion with the key audiences

Rapid prototyping and co-creating Swarm programme to develop the concepts into prototypes

co-funded by founding partners

Build Sustainable Platform + Collaborative Venture

Applications to key funds/foundations/partners for launch funding, establishing collaborative project/venture

Refining and piloting the prototypes iteratively with user feedback and with partners ready to launch

Finalising project pilot(s) and developing integrated comms plan for full launch with key partners

Launching the main programme, with lead content partners to reach as wide as audience as possible

Develop Long Term Funding Model

Working with core partners, funders/foundations on long-term financial viability for venture

Funded externally

Phase 1

Partner foundations

Aug/Sept

Developing relationships with key partners to establish strong foundation for collaborative venture

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THANK YOU! LET’S MAKE IT HAPPEN