WHY GIVING US A LITTLE TIMECAN SAVE YOU A LOT OF MONEY

NO ONE HAS TIME

You have your hands full

Your employees have to-do lists on their to-do lists

Your family calledYour client calledThe world called

IN A PERFECT WORLDWould you rather spend your time…

Performing repetitive tasks? or Generating creative ideas?

THIS IS WHERE WE COME INInteractive Edge has been a leading solutions provider to the Consumer Goods industry for over 17 years and have built & improved a platform that continues to meet the changing needs of your market.

We understand the evolution from data to strategy to action and present a faster way for

your organization to get there.

The XP3 SOLUTION

XP3 Suite is a platform of dynamic data processing, analysis and authoring tools that can be the pathway to getting your entire organization to act in a more strategic, creative, and efficient manner.

What Is XP3?XP3 Suite is a Microsoft Office based presentation and reporting solution that transforms data into actionable insights. Combining a powerful data analysis engine with flexible, easy-to-use front end tools, XP3 improves the quality and development speed of data intensive Excel reports and PowerPoint Presentations.

This gives business users the ability to quickly, efficiently and effectively leverage virtually any data to create, apply and distribute best practice analytics to capitalize on insights that lead to increased sales and profits.

YOUR COMPANY + XP3Analytic intelligence with dynamic, one-click information updates.

This allows you to meet increasing demands while simplifying effort.

Ability to access & interpret data from virtually any stream, and output customized reports and presentations.

The growing diversity of information will no longer pose a challenge.

The tools to structure business data & marketing resources in an intuitive manner, with flexibility and easy updates.

This eliminates redundancy in data and productivity.

Full integration with Microsoft PowerPoint and Excel. By leveraging software that your team already uses, we ensure a narrow learning curve, while simplifying workflow and empowering output.

WHAT ARE THE RESULTS?

Robust analysis, automating redundant tasks, delegating updates, smart text, one-click refresh, multiple presentation generation

MANAGEMENT

BUSINESS ANALYSTS

SALES TEAM

CUSTOMERS

Clear comprehensible visibility into key areas of your business

Dynamic content updating, one-click refresh, access to best-in-class analysis and brand standards

Standardizing data presentations and reports, custom-tailored to each objective

XP3 CUSTOMERSOur customers consist of consumable goods, automotive and durable goods.

Bump Williams Consulting

WHAT OUR CUSTOMERS ARE SAYING

“XP3 provides seamless data flow between corporate and remote users and delivers highly flexible and customizable reports with an easy to use, intuitive interface that allows end-users to change data on-the-fly.”

Rob Conder, Director Business Analytics and Data Integration

“This tool saves me hundreds of hours every month! As a vendor representing a broad portfolio of products, it is important for Newell Rubbermaid to efficiently analyze massive amounts of data and serve up business insights that are relevant to our retail partners. XP3 helps my team do exactly that by taking the manual work out of creating analytic content and presentations and giving non-technical users almost unlimited flexibility to drill into business issues on-the-fly. The speed and quality of the insights we can deliver when leveraging this kind of technology is a true competitive advantage.”

Steve Sigrist, Vice President of Sales Operations Walmart Division

WHAT OUR CUSTOMERS ARE SAYING

“The Strategic Insights Team is able to spend more time on value-added customer activities since XP3 began rolling through the organization, allowing for more face time with the customer on collaborative planning. They are thrilled that some of the analytical heavy lifting is now being done centrally. The increased focus on the customer allows them to not only deliver more and deliver better insights, but they are building better, mutually beneficial relationships with the customer.”

Carol Stephany-Burns, Category Insights Analyst – Strategic Insights

“Having an engine that sits atop multiple data bases that enables compelling stories to be presented with great speed is the start to an insight deployment strategy. Without having this type of engine, a support person may spend a week or more building a compelling sales deck for a retailer. With this type of engine, that same deck can be both built and populated as well as being 80 percent analyzed in just minutes versus days which is truly a Best Practice. Interactive Edge is the leading company that has developed this type of engine. It is the Best Practice within the CPG Industry in being a focal point of any Insight Deployment Strategy.”

Craig Hodnett, Senior Director Category Insights

Built to Reflect The Way You Do Business

Integrate &Manage Data

Develop Insights & Recommendations

Customize & Present

Spectra

POS ACNielsen

IRI Panel Shipments

Data Analysts Business Support, IT

Category Managers, PresentationDevelopers, Business Support

Account Executives,Field Sales, Brokers

Customer, RetailerDistributor

Presentation Updates

Data Updates

Data Updates

Charting, analysis and presentation component fully integrated with Microsoft PowerPoint. XP3 Presentation Builder helps category managers and business analysts create best practice, turn-key presentations that include dynamic charts, graphs, maps and Intelligent Text

XP3 Presentation Builder

Intelligent Text – Easily create robust, logical statements that automatically interpret key findings and dynamically update along with data selections

Presentation Generation – Automatically populate multiple data-driven presentation scenarios with unique insights for the specific retailers, distributors

XP3 Turbo Templates – Leverage the extensive library of expertly defined analysis slides

Eliminate workflow redundancy and provide greater accuracy in presentation content

XP3 Quick Picks

Expert data knowledge from top level strategists is easily delegated across teams

• No need to understand the naming convention of diverse data sources

• Default competitive selections and retailer logos are automatically selected

Combine Category Management with your Shopper Insights to create ready to use presentations with fact-driven insight as well as qualitative intelligence such as research and marketing material

• Presentation content is tailored uponspecific strategies in order to addresscurrent retail situations

XP3 Data ToolsXP3’s back-end consists of powerful tools for the loading, integration and management of data.

XP3 Data Integrator – Facilitates the creation of mapping databases which are used to integrate multiple data sources into combined cubes so users can incorporate multiple data sources on a single chart, graph or report

XP3 Data Workshop – Load and manage custom data views with hierarchies and segments that accurately reflect the different views of the data

XP3 Dimensional Data Loader – Easily load, transform and aggregate data from virtually any format without pre-processing or cleansing

XP3 Report Builder Overview

Building Queries – Build complex queries using an intuitive wizard interface

Dynamic Pivot Tables – Construct enhanced Pivot Tables that are based on exactly the data you want

One-Click Refresh – Update your entire report with the latest data with one click

Global Selections – Create reports customized to individual brands with a single mouse click

Report Generation – Automate creation of whole categories of reports from a single location

XP3 Brand BuilderImprove the efficiency of sales presentations and the speed to insights for retail partners through Flash-based PowerPoint templates

Marketing Calendar - Dynamically display marketing programs from national to retailer-specific

Sell Sheet Builder - Intuitively build sell sheets that join various shippers or displays with corresponding promotional materials

Visual Merchandiser - Easily build displays through drag and drop functionality in various retail environments by selecting shelving options and product images

Video List Builder - Create video playlists of marketing collateral and view them within your PowerPoint presentation

Industry Recognition

Selected to Be Member of SAP Industry Value Network for Consumer Products– The IVN brings SAP together with SAP customers and partners to focus on key priority business needs and opportunities in the

consumer products industry and based upon SAP customer feedback and nominations

SAP TechEd DemoJam Winner 2007 / SAP DemoJam Presenter 2008– The winning presentation demonstrated how to leverage XP3 to connect data-intensive Microsoft PowerPoint presentations

directly to SAP NetWeaver BI and automatically generate insightful and visually attractive customer-specific sales decks including charts, graphs and analysis based on real-time data

Continuous Category Management Whitepaper– Written in collaboration with Brian Harris, Co-Founder of The Partnering Group

SAPPHIRE Presenter– Presented with Newell Rubbermaid how XP3 has driven bottom-line growth with their key leading retailers

Gartner MarketScope for Sales Force Automation in the Consumer Goods Industry– “Interactive Edge is a mainstay of the technology-enabled category management and product category data analytics space

with its XP3 product.”– Rating: Positive

Microsoft Certified Partner– Partnership is based on the demonstrated commitment to delivering value to clients and the successful completion of third-

party compatibility testing of XP3– Participation in the program allows Interactive Edge to develop and present advanced data analysis and business intelligence

solutions for clients utilizing Microsoft Office applications in integration with Microsoft Analysis Services

Consumer Goods Technology Reader’s Choice Award 2012– Named by CGT readers as Top 10 Provider for Demand Data Analytics

GET TO THE IDEAS!

Reach out to us &Let us change the way you work!

www.interactiveedge.comv. 646.429.1618