wipro digital transformation survey: 2019 · 2020. 9. 24. · wipro digital transformation survey:...
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Wipro Digital Transformation Survey: 2019
Final Report and Country Comparisons
© 2019 Wipro wipro.com 2
Study Detail
Methodology• Mix of telephone
and online
Audience Profile• Senior profiles including CEO,
CIO, CMO, CDO, CSO, COO• Working for large companies with
more than $500M revenue and more than 5000 employees
Number of Respondents• N = 1400 total, US
(400) EU (400) • Canada (200)
Brazil (200) Mexico (200)
Fieldwork• Conducted by Coleman
Parkes Research• Completed in April 2019
Country29%
14%
14%
14%
10%
7%
4%
4%
4%
USA
Canada
Brazil
Mexico
UK
Germany
Ireland
Austria
Switzerland
EU
© 2019 Wipro wipro.com 3
Audience Profile: Job Title29%
25%
18%
15%
5%
5%
3%
22%
21%
19%
14%
12%
10%
2%
23%
29%
19%
16%
6%
4%
4%
32%
24%
20%
11%
2%
5%
6%
42%
26%
16%
14%
2%
38%
26%
17%
18%
2%
Owner or Equivalent (CEO, Principal,Executive Director, etc.)
CIO / CTO, (Senior VP, VP for technology)
Chief Operating Officer
CMO (Senior VP, VP for marketing)
Chief Digital Officer (Senior VP, VP for Digital,eCommerce)
Chief Strategy Officer
Chief Experience Officer
Global TotalUSEUCanadaBrazilMexico
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
© 2019 Wipro wipro.com 4
Audience Profile: Industry14%
12%
10%
10%
10%
9%
10%
10%
10%
10%
10%
8%
14%
11%
14%
11%
11%
10%
18%
15%
15%
10%
15%
15%
12%
12%
10%
15%
12%
12%
12%
10%
10%
Retail
Banking
Manufacturing
Consumer goods
Insurance
Energy
9%
8%
7%
7%
4%
10%
10%
5%
10%
8%
10%
11%
8%10%
15%
15%
2%
12%
10%
12%
10%
12%
5%
Healthcare
Life Sciences
Telecommunications
Utilities
Technology
Government
Global TotalUSEUCanadaBrazilMexico
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Final ResultsGlobal Totals and Country Comparisons
© 2019 Wipro wipro.com 6
“Digital transformation” is not one program, but many
31%19%
34% 25%47%
37%
42%
39%
37%44%
44% 56%
26%40%
27% 31%8% 6%1% 2% 2%
Global Total US EU Canada Brazil Mexico
16 - 20
11 - 15
6 - 10
1 - 5
Q.1. How many digital transformation programs/digital projects has your company undergone in the past 5 years? (Single-coded question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Global Mean US Mean EU Mean Canada Mean Brazil Mean Mexico Mean
7.89 9.21 7.89 8.44 6.08 6.50
• Companies have averaged 8 digital transformation projects during the past 5 years
© 2019 Wipro wipro.com 7
Late adopters may still catch their competitors
Q.2. Do you believe companies that have started their digital transformation journey later than others still have a chance to beattheir competitors in the long run? (Single-coded question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
65% 65% 64% 60% 66% 72%
22% 20% 27%22% 18%
18%
13% 15% 9%18% 16% 10%
Global Total US EU Canada Brazil Mexico
No Yes, definitely Yes, possibly
• Overall, the majority of respondents believe that companies who have started their digital transformation journey later than others still have a chance to beat the competition
© 2019 Wipro wipro.com 8
76% of digital transformations have lasted 18+ months
Q.3. How long has your company been on its digital transformation journey? (Single-coded question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
3%
2%
8%
10%
4%
3%
1%
13%
10%
16%
11%
12%
14%
31%
23%
31%
36%
35%
32%
18%
22%
45%
52%
48%
52%
30%
34%
Global Total
US
EU
Canada
Brazil
Mexico
3 months - 6 months 6 months - 12 months 12 months - 18 months 18 months - 2 years Over 2 years Mean
20.33
21.74
21.06
21.62
17.24
17.83
• Latin American companies started their digital-transformation journeys later than their US, Canadian and European counterparts
© 2019 Wipro wipro.com 9
Alternatives to “digital transformation”
Q.5. My company no longer uses the term ‘digital transformation’, instead we mainly use the following term (Single-coded question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
78%
18%
16%
9%
4%
1%
76%
20%
16%
8%
4%
1%
73%
22%
19%
8%
6%
1%
79%
16%
18%
10%
2%
83%
12%
14%
10%
84%
12%
11%
9%
3%
My company still uses the term digital transformation
Digitization
Business transformation
Enterprise transformation
Digital strategy
Digital disruption
Global Total
US
EU
Canada
Brazil
Mexico
• Most companies still use “digital transformation,” but another popular term is “digitization”
© 2019 Wipro wipro.com 10
How ambitious are digital transformation goals?
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? (Single-coded question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
34%
37%
38%
30%
28%
30%
39%
37%
34%
41%
46%
44%
19%
20%
18%
18%
20%
21%
8%
6%
9%
12%
6%
5%
Global Total
US
EU
Canada
Brazil
Mexico
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
• The majority of companies have modest and incremental, or moderate and extended, ambitions for their digital transformations
© 2019 Wipro wipro.com 11
Transformation ambition changes over time – US
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: USA (400) 12 – 18 months (44) 18 – 24 months (146) Over 2 years (206)
37%
48%
36%
35%
37%
27%
40%
36%
20%
18%
19%
20%
6%
7%
5%
8%
US
12 months - 18months
18 months - 2years
Over 2 years
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
• US companies’ ambition increases the longer they’re on their transformation journey
© 2019 Wipro wipro.com 12
Transformation ambition changes over time – EU
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Canada (200) 12 – 18 months (28) 18 – 24 months (65) Over 2 years (105)
38%
32%
43%
37%
34%
32%
25%
40%
18%
17%
21%
17%
9%
19%
11%
6%
EU
12 months - 18months
18 months - 2years
Over 2 years
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
• European companies are more likely between 18-24 months to strive for either great disruption or modest gains than at any other point in their transformation journey.
© 2019 Wipro wipro.com 13
30%
29%
20%
35%
41%
43%
45%
38%
18%
14%
23%
15%
12%
14%
12%
11%
Canada
12 months - 18months
18 months - 2years
Over 2 years
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
Transformation ambition changes over time – Canada
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: EU (400) 12 – 18 months (47) 18 – 24 months (139) Over 2 years (194)
• Companies in Canada are most ambitious between 18-24 months, while their transformational goals after 24 months are much more modest
© 2019 Wipro wipro.com 14
28%
26%
30%
32%
46%
44%
46%
50%
20%
21%
19%
17%
6%
10%
5%
2%
Brazil
12 months - 18months
18 months - 2years
Over 2 years
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
Transformation ambition changes over time – Brazil
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Brazil (200) 12 – 18 months (62) 18 – 24 months (37) Over 2 years (60)
• Brazilian companies are most ambitious early in their transformational journey, though their long-term desire for disruption is comparable to companies in the US and EU
© 2019 Wipro wipro.com 15
30%
35%
16%
41%
44%
39%
53%
33%
21%
17%
27%
22%
5%
9%
4%
4%
Mexico
12 months - 18months
18 months - 2years
Over 2 years
Modest and incremental Moderate and extended Disruptive and fundamentally new Not seeking to be disruptive, simply transformational
Transformation ambition changes over time – Mexico
Q.6. To what extent (if any) are you seeking to be disruptive in your digital transformation journey? Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Mexico (200) 12 – 18 months (46) 18 – 24 months (45) Over 2 years (69)
• The ambition of companies in Mexico accelerates over time, with a greater desire for digital disruption after 18 months compared to other regions
© 2019 Wipro wipro.com 16
Primary driver for digital transformation? – slide 1 of 2
Q.7. What are the top drivers of your company’s digital transformation strategy? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
21%
14%
11%
10%
9%
16%
14%
11%
13%
12%
21%
14%
11%
10%
6%
22%
14%
12%
6%
10%
26%
16%
8%
11%
10%
24%
16%
11%
8%
10%
Drive revenue growth
Increase agil ity and speed to market
Modernize legacy IT
Cost reduction
Access new market segments
Global Total
US
EU
Canada
Brazil
Mexico
Rank 1
• The majority of executives cite revenue growth as their top motivator when deciding to begin a digital transformation
© 2019 Wipro wipro.com 17
9%
9%
8%
8%
9%
10%
8%
7%
8%
8%
10%
10%
10%
8%
8%
10%
8%
8%
6%
8%
11%
8%
10%
4%
Operating model change
Engineering transformation
React to changing customer behaviour
Business transformation and/or modelchange
Global TotalUSEUCanadaBrazilMexico
Primary driver for digital transformation? – slide 2 of 2
Q.7. What are the top drivers of your company’s digital transformation strategy? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1
• Although revenue is the top driver, companies also indicated several operational aspects as motivation for their digital-transformation initiatives
© 2019 Wipro wipro.com 18
68%
66%
59%
52%
52%
68%
65%
63%
54%
48%
66%
61%
61%
53%
56%
67%
70%
52%
52%
52%
68%
73%
56%
48%
50%
70%
68%
56%
52%
55%
Drive revenue growth
Increase agil ity and speed to market
Access new market segments
Modernize legacy IT
React to changing customer behaviour
Global TotalUSEUCanadaBrazilMexico
Overall: what’s driving transformations? – slide 1 of 2
Q.7. What are the top drivers of your company’s digital transformation strategy? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3/4/5
• When asked to name the top five motivators for digital transformation, executives showed significant interest in aspects related to business expansion
© 2019 Wipro wipro.com 19
52%
51%
51%
48%
55%
49%
50%
47%
53%
51%
49%
49%
48%
57%
54%
48%
52%
50%
49%
54%
46%
54%
54%
44%
Cost reduction
Operating model change
Engineering transformation
Business transformation and/or modelchange
Global TotalUSEUCanadaBrazilMexico
Overall: what’s driving transformations? – slide 2 of 2
Q.7. What are the top drivers of your company’s digital transformation strategy? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3/4/5
• After business expansion, drivers related to improving operations, infrastructure and new business models were ranked very closely
© 2019 Wipro wipro.com 20
10%
12%
10%
14%
4%
4%
75%
79%
78%
64%
72%
74%
16%
10%
12%
22%
24%
22%
Global Total
US
EU
Canada
Brazil
Mexico
Very successful Somewhat Successful Somewhat Unsuccessful
Companies believe they are succeeding with their digital-transformation strategy
Q.8. To what extent do you feel your company is executing successfully or unsuccessfully against its digital transformation strategy?(Single-coded question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
© 2019 Wipro wipro.com 21
Business results are key KPIs – slide 1 of 2
Q.9. Which of the following are the ways, if any, that you best measure the success of your digital transformation initiatives?(Multi-coded question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
76%
69%
62%
57%
54%
73%
67%
60%
58%
54%
75%
64%
59%
56%
55%
81%
74%
70%
56%
49%
69%
72%
64%
61%
56%
84%
74%
60%
52%
54%
Increased revenue
Decreased time to market of new products orservices
Increase in efficiency/productivity
Improved customer experience
Increased customer centricity
Global TotalUSEUCanadaBrazilMexico
• Success metrics were closely aligned with the transformation drivers cited by respondents
© 2019 Wipro wipro.com 22
51%
48%
40%
39%
38%
50%
50%
38%
36%
36%
50%
44%
37%
40%
38%
52%
46%
40%
41%
39%
56%
54%
46%
38%
35%
44%
46%
46%
40%
42%
Increasing volume of code releases inshorter time frame
Brand value
Recruitment or retention
Reducing costs
Share price
Global TotalUSEUCanadaBrazilMexico
Business results are key KPIs – slide 2 of 2
Q.9. Which of the following are the ways, if any, that you best measure the success of your digital transformation initiatives?(Multi-coded question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
• Companies also noted KPIs for aspects such as brand value, cost reduction and retention
© 2019 Wipro wipro.com 23
20%
14%
15%
18%
29%
36%
30%
31%
29%
26%
38%
23%
49%
54%
54%
54%
31%
40%
1%
1%
1%
2%
1%
Global Total
US
EU
Canada
Brazil
Mexico
Less than 6 months 6 months - 1 year 1 - 3 years 4 - 5 years
How long does it take to see results?
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Mean
16.23
17.16
17.23
16.90
13.70
14.28
• Overall, it takes 16 months to see measurable business results from a digital transformation
© 2019 Wipro wipro.com 24
How long does it take to see results? – US
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: USA (400) 12 – 18 months (44) 18 – 24 months (146) Over 2 years (206)
14%
31%
54%
1%
41%
55%
5%
12%
41%
47%
8%
19%
71%
2%
Less than 6 months
6 months - 1 year
1 - 3 years
4 - 5 years
USA
12 months - 18 months
18 months - 2 years
Over 2 years
USA Mean 12 – 18 months Mean
18 – 24 months Mean
Over 2 years Mean
17.16 8.45 15.62 20.33
© 2019 Wipro wipro.com 25
EU Mean 12 – 18 months Mean
18 – 24 months Mean
Over 2 years Mean
17.23 9.51 17.13 20.31
15%
29%
54%
1%
36%
53%
11%
8%
36%
55%
8%
19%
70%
2%
Less than 6 months
6 months - 1 year
1 - 3 years
4 - 5 years
EU
12 months - 18 months
18 months - 2 years
Over 2 years
How long does it take to see results? – EU
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: EU (400) 12 – 18 months (47) 18 – 24 months (139) Over 2 years (194)
© 2019 Wipro wipro.com 26
Canada Mean
12 – 18 months Mean
18 – 24 months Mean
Over 2 years Mean
16.90 8.57 16.25 19.59
18%
26%
54%
32%
64%
4%
12%
37%
51%
17%
10%
70%
1%
Less than 6 months
6 months - 1 year
1 - 3 years
4 - 5 years
Canada
12 months - 18 months
18 months - 2 years
Over 2 years
How long does it take to see results? – Canada
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: Canada (200) 12 – 18 months (28) 18 – 24 months (65) Over 2 years (105)
© 2019 Wipro wipro.com 27
BrazilMean
12 – 18 months Mean
18 – 24 months Mean
Over 2 years Mean
13.70 9.73 16.78 20.19
29%
38%
31%
2%
24%
66%
10%
11%
35%
54%
25%
8%
58%
7%
Less than 6 months
6 months - 1 year
1 - 3 years
4 - 5 years
Brazil
12 months - 18 months
18 months - 2 years
Over 2 years
How long does it take to see results? – Brazil
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: Brazil (200) 12 – 18 months (62) 18 – 24 months (37) Over 2 years (60)
© 2019 Wipro wipro.com 28
MexicoMean
12 – 18 months Mean
18 – 24 months Mean
Over 2 years Mean
14.28 8.67 19.00 19.43
36%
23%
40%
1%
43%
50%
7%
11%
20%
69%
22%
10%
65%
3%
Less than 6 months
6 months - 1 year
1 - 3 years
4 - 5 years
Mexico
12 months - 18 months
18 months - 2 years
Over 2 years
How long does it take to see results? – Mexico
Q.10. Depending on the transformation you went through, how long was it until you saw the measurable business results of that digital transformation initiative? (Single-coded question)
Base: Mexico (200) 12 – 18 months (46) 18 – 24 months (45) Over 2 years (69)
© 2019 Wipro wipro.com 29
Executives agree on a definition for digital transformation
Q.11. How strongly do you agree or disagree with the following statements? (Single-code per option)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
94%
39%
27%
23%
1%
94%
38%
22%
22%
1%
93%
36%
23%
25%
1%
94%
45%
30%
22%
1%
92%
40%
32%
21%
2%
96%
41%
36%
22%
1%
My company is aligned on what ' digital transformation' means
It' s very tough to recruit people with all the skills we need toimplement our digital transformation strategy
We seem to start another digital transformation before we have seenthe true benefits of the previous one
We find it hard to measure the real business impact of a digitaltransformation
My company isn' t ready to change its culture to fully benefit fromdigital transformation
Global TotalUSEUCanadaBrazilMexico
Top 2 box summary:5 – Strongly agree and 4
• Most respondents say their company is aligned on what digital transformation means
© 2019 Wipro wipro.com 30
32% 33% 32% 35%26% 29%
56% 56% 52%56%
62% 57%
13% 12% 15% 10% 12% 14%
Global Total US EU Canada Brazil Mexico
Strongly aligned Somewhat aligned Neutrally aligned Somewhat non-aligned Strongly non-aligned
Other stakeholders could improve their alignment
Q.12. How aligned or non-aligned are your business and IT stakeholders on your digital transformation ambition? (Single-coded question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
• The majority of respondents believe their business and IT stakeholders are aligned to some degree on the company’s digital-transformation ambitions
© 2019 Wipro wipro.com 31
29% 32% 28% 26% 30% 26%
25% 20% 26% 29%27%
29%
24% 26% 24% 24% 22% 24%
21% 21% 22% 21% 20% 21%
Global Total US EU Canada Brazil Mexico
Budget People Technology Process
Multiple barriers to digital transformation success
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1
• Overall, there is an even split between the key reasons why digital transformation initiatives may fail, but process reasons were ranked slightly higher
© 2019 Wipro wipro.com 32
32% 34% 36% 30%
20% 11% 14% 26%
26%50%
28% 20%
21%5%
22% 23%
USA 12 months - 18 months 18 months - 2 years Over 2 years
Budget
People
Technology
Process
Barriers to success change over time – US
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: USA (400) 12 – 18 months (44) 18 – 24 months (146) Over 2 years (206)
Rank 1
• Initially, personnel issues (people and process) are big barriers to success. Over time, technology becomes a larger barrier as the personnel issues are resolved.
© 2019 Wipro wipro.com 33
28% 23% 25% 29%
26%
15%28%
29%
24%38%
27% 18%
22% 23% 19% 24%
EU 12 months - 18 months 18 months - 2 years Over 2 years
Budget
People
Technology
Process
Barriers to success change over time – EU
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: EU (400) 12 – 18 months (47) 18 – 24 months (139) Over 2 years (194)
Rank 1
• Initially, personnel issues (people and process) are big barriers to success. Over time, technology becomes a larger barrier as the personnel issues are resolved.
© 2019 Wipro wipro.com 34
26% 32% 26% 23%
29% 21%20%
37%
24% 32%35%
16%
21% 14% 18% 24%
Canada 12 months - 18 months 18 months - 2 years Over 2 years
Budget
People
Technology
Process
Barriers to success change over time – Canada
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Canada (200) 12 – 18 months (28) 18 – 24 months (65) Over 2 years (105)
Rank 1
• Initially, personnel issues (people and process) are big barriers to success. Over time, technology becomes a larger barrier as the personnel issues are resolved.
© 2019 Wipro wipro.com 35
30% 26%41%
32%
27%24%
22% 32%
22%26%
19% 18%
20% 24% 19% 18%
Brazil 12 months - 18 months 18 months - 2 years Over 2 years
Budget
People
Technology
Process
Barriers to success change over time – Brazil
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Brazil (200) 12 – 18 months (62) 18 – 24 months (37) Over 2 years (60)
Rank 1
• Initially, personnel issues (people and process) are big barriers to success. Over time, technology becomes a larger barrier as the personnel issues are resolved.
© 2019 Wipro wipro.com 36
26% 33%24% 25%
29% 20%27%
36%
24% 35%27% 10%
21%13%
22% 29%
Mexico 12 months - 18 months 18 months - 2 years Over 2 years
Budget
People
Technology
Process
Barriers to success change over time – Mexico
Q.13. What is the most common reason digital transformation initiatives fail? (Ranking question)Q.3. How long has your company been on its digital transformation journey? (Single-coded question)
Base: Mexico (200) 12 – 18 months (46) 18 – 24 months (45) Over 2 years (69)
Rank 1
• Initially, personnel issues (people and process) are big barriers to success. Over time, technology becomes a larger barrier as the personnel issues are resolved.
© 2019 Wipro wipro.com 37
Top-ranked people or process barrier – slide 1 of 2
Q.14. What would you say are the biggest people or process barriers to success with your digital transformation initiatives and journey? (Ranking question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 115%
12%
11%
10%
10%
13%
12%
9%
10%
12%
14%
13%
13%
10%
11%
18%
14%
10%
8%
11%
17%
10%
12%
15%
6%
18%
10%
12%
9%
10%
We need better alignment with business stakeholders
Digital transformation takes too long to plan and deliver
We haven' t changed our business model
We can' t find digital talent at the scale we need
The partners supporting our digital transformation journey did not deliver
Global Total
US
EU
Canada
Brazil
Mexico
• Alignment among business stakeholders was cited most often as the largest people or process barrier to success
© 2019 Wipro wipro.com 38
10%
9%
9%
7%
7%
10%
10%
8%
8%
8%
10%
8%
8%
6%
7%
12%
8%
8%
6%
6%
8%
10%
11%
5%
6%
7%
12%
9%
8%
7%
Sponsorship from senior leadership has been inconsistent
We haven' t changed our operating model
Digital transformation cost more than expected and/or we need to findadditional sources of funding within the organization
We haven' t changed how we work
Our culture doesn' t change fast enough
Global Total
US
EU
Canada
Brazil
Mexico
Top-ranked people or process barrier – slide 2 of 2
Q.14. What would you say are the biggest people or process barriers to success with your digital transformation initiatives and journey? (Ranking question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1
• Some respondents noted their company’s inability to change its culture or its ways of working as the largest people or process barrier
© 2019 Wipro wipro.com 39
56%
55%
55%
54%
51%
58%
51%
54%
59%
50%
54%
54%
54%
52%
50%
56%
54%
62%
59%
56%
52%
63%
53%
48%
51%
59%
58%
54%
48%
50%
The partners supporting our digital transformation journey did not deliver
Digital transformation cost more than expected and/or we need to findadditional sources of funding within the organization
We need better alignment with business stakeholders
Sponsorship from senior leadership has been inconsistent
Digital transformation takes too long to plan and deliver
Global Total
US
EU
Canada
Brazil
Mexico
People and process readiness are barriers – slide 1 of 2
Q.14. What would you say are the biggest people or process barriers to success with your digital transformation initiatives and journey? (Ranking question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3/4/5
• Overall, issues related to internal and external readiness for the digital transformation were rated among the top people or process barriers
© 2019 Wipro wipro.com 40
49%
48%
47%
44%
41%
48%
45%
50%
42%
43%
49%
56%
43%
46%
43%
47%
44%
46%
40%
38%
52%
45%
48%
50%
40%
48%
47%
49%
46%
41%
We can' t find digital talent at the scale we need
We haven' t changed our business model
We haven' t changed our operating model
Our culture doesn' t change fast enough
We haven' t changed how we work
Global Total
US
EU
Canada
Brazil
Mexico
People and process readiness are barriers – slide 2 of 2
Q.14. What would you say are the biggest people or process barriers to success with your digital transformation initiatives and journey? (Ranking question)
Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3/4/5
© 2019 Wipro wipro.com 41
21%
15%
14%
14%
20%
17%
14%
16%
18%
18%
11%
13%
23%
12%
18%
12%
23%
12%
16%
14%
24%
14%
16%
14%
We can' t train our Lines of Business to change/use our new technology,methods or processes
We can' t find/train engineers to manage the new technology
We are successful in pockets but can' t scale it across the full company
We invest in technology, but we don' t use it effectively
Global Total
US
EU
Canada
Brazil
Mexico
Top technology barriers are tied to personnel – slide 1 of 2
Q.15. What are the biggest technology barriers to success with your digital transformation initiatives and journey? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1
• The top 4 technology barriers most cited by respondents were related to personnel issues such as training, staffing, and the ability to effectively deploy at scale
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13%
12%
10%
11%
11%
11%
16%
12%
12%
16%
11%
6%
14%
11%
10%
10%
16%
5%
We got what we asked for, but then discovered it wasn' twhat we needed
Our enterprise hasn' t developed sufficient agility
We don' t have the right technology infrastructure
Global Total
US
EU
Canada
Brazil
Mexico
Top technology barriers are tied to personnel – slide 2 of 2
Q.15. What are the biggest technology barriers to success with your digital transformation initiatives and journey? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1
• Additional top-ranked “technology” barriers were related to a lack of readiness for the digital-transformation journey
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56%
49%
44%
41%
56%
48%
47%
40%
51%
47%
44%
44%
58%
52%
46%
48%
58%
50%
43%
38%
60%
51%
40%
36%
We can' t train our Lines of Business to change/use our newtechnology, methods or processes
We are successful in pockets but can' t scale it across the fullcompany
We can' t find/train engineers to manage the new technology
We got what we asked for, but then discovered it wasn' t whatwe needed
Global Total
US
EU
Canada
Brazil
Mexico
Overall technology barriers can be overcome – slide 1 of 2
Q.15. What are the biggest technology barriers to success with your digital transformation initiatives and journey? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3
• When indicating their top three technology barriers, executives identified challenges that can be mitigated by improved training, infrastructure and consultation
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40%
38%
32%
39%
36%
34%
42%
39%
34%
38%
32%
28%
42%
42%
28%
40%
42%
29%
We invest in technology, but we don' t use it effectively
Our enterprise hasn' t developed sufficient agility
We don' t have the right technology infrastructure
Global Total
US
EU
Canada
Brazil
Mexico
Overall technology barriers can be overcome – slide 2 of 2
Q.15. What are the biggest technology barriers to success with your digital transformation initiatives and journey? (Ranking question)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
Rank 1/2/3
• When indicating their top three technology barriers, executives identified challenges that can be mitigated by improved training, infrastructure and consultation
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Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? (Single-code per option)Base: Total respondents (1400) US (400) EU (400) Canada (200) Brazil (200) Mexico (200)
All ‘Fully ready’
53%64% 55%
40% 34%58%
21%24%
22%
22%16%
16%
16%
16%20%
12%16%
16%
15%
17%17%
12%15%
11%
Global Total US EU Canada Brazil Mexico
People
Budget
Process
Technology
US and European executives feel most preparedto begin their digital transformation journey
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
• US and EU respondents are more likely than other counterparts to cite at least one of the four perspectives where they feel “fully ready.” Brazilians are the least likely.
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A majority of US executives feel ready in the area of people, and least ready with process
Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? Q.3. How long has your company been on its digital transformation journey? Single coded question
Base: EU (400) 12 – 18 months (47) 18 – 24 months (139) Over 2 years (194)
All ‘Fully ready’
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
64% 64% 62% 66%
24%43%
25% 19%
16%
27%
18% 13%
17%
20%
16%17%
US Total 12 months - 18 months 18 months - 2 years Over 2 years
People Budget Process Technology
• Budgetary readiness ranks a distant second throughout US companies’ journey
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55%36%
54% 62%
22%43%
22%17%
20% 19% 23% 16%
17% 15% 22%14%
EU Total 12 months - 18 months 18 months - 2 years Over 2 years
People Budget Process Technology
Overall, European executives feel most prepared in the area of people, though not between months 12-18
Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? Q.3. How long has your company been on its digital transformation journey? Single coded question
Base: EU (400) 12 – 18 months (47) 18 – 24 months (139) Over 2 years (194)
All ‘Fully ready’
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
• After the first year of a transformation, budgetary readiness briefly overtakes ‘people’
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Canadian executives feel most prepared in the area of people, and least in the areas of process and technology
Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? Q.3. How long has your company been on its digital transformation journey? Single coded question
Base: Canada (200) 12 – 18 months (28) 18 – 24 months (65) Over 2 years (105)
All ‘Fully ready’
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
40% 39% 37% 42%
22%36% 34%
12%
12%
18% 17%
7%
12%
14% 18%
9%
Canada Total 12 months - 18 months 18 months - 2 years Over 2 years
People Budget Process Technology
• Respondents cite low readiness for process and technology throughout their journey
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Overall, Brazilian executives feel less prepared to start their journey than their counterparts in other countries
Base: Brazil (200) 12 – 18 months (62) 18 – 24 months (37) Over 2 years (60)
All ‘Fully ready’
Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? Q.3. How long has your company been on its digital transformation journey? Single coded question
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
34%18%
54% 52%
16%
15%
14% 17%16%
16%
22% 13%15%
15%
14%12%
Brazil Total 12 months - 18 months 18 months - 2 years Over 2 years
People Budget Process Technology
• However, their readiness in the area of ‘people’ increases dramatically after 18 months
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58% 57% 53% 55%
16% 20% 29%7%
16% 20%29%
12%
11%7%
22%
6%
Mexico Total 12 months - 18 months 18 months - 2 years Over 2 years
People Budget Process Technology
A majority of Mexican executives feel most ready in the area of people, and least ready in the area of technology
Base: Mexico (200) 12 – 18 months (46) 18 – 24 months (45) Over 2 years (69)
All ‘Fully ready’
Q.16. How ready are you to realize your digital transformation ambition in each of the following areas and to make it last? Q.3. How long has your company been on its digital transformation journey? Single coded question
NOTE: Percentages indicate respondents who selected that option. It was possible to select more than one option or none, so percentages do not total 100.
• Budgetary, process and technology readiness all increase between months 18-24, but they each drop to their lowest rates after the second year of a digital transformation