william burke vice president of logistics workforce communication
TRANSCRIPT
![Page 1: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/1.jpg)
William BurkeVice President of Logistics
WORKFORCE COMMUNICATION
![Page 2: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/2.jpg)
WHY SHOULD I LISTEN?
![Page 3: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/3.jpg)
WHAT IS IT?
SHARE INVOLVE ENGAGE
• Clarify• Inform• Understand
• Attitude• Actions• Results
• Opinions• Behaviors• Belonging
![Page 4: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/4.jpg)
WHY IS IT IMPORTANT?
Source: Towers Perrin
FORMAL MEDIA
SYSTEMS & PROCESSES LEADERSHIP
7% 32% 61%
![Page 5: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/5.jpg)
HOW DO YOU DO IT?
3 STEP CHECKLIST:1.STRATEGY2.PLAN3.MEASURE
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SET THE STRATEGY
• CULTURE• CONSISTENCY• COMPASS
![Page 7: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/7.jpg)
ESTABLISH A PLAN
• DETERMINE:–PURPOSE?–WHAT TO SHARE?–WHO NEEDS IT?–BEST WAY?
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IS IT EFFECTIVE?
• MEASURE:–SURVEYS–FOCUS GROUPS–ONE-ON-ONES–SOCIAL MEDIA–EXIT INTERVIEWS
![Page 9: William Burke Vice President of Logistics WORKFORCE COMMUNICATION](https://reader033.vdocuments.us/reader033/viewer/2022042718/56649ec05503460f94bcb6d7/html5/thumbnails/9.jpg)
William BurkeVice President of Logistics
WORKFORCE COMMUNICATION