why edge studios

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PRESENTED BY:Chris McCannDirector, Business DevelopmentEdge Studios

WHY EDGE STUDIOS?

HOW DID THE IDEA OFEDGE STUDIOS START?

“IntraEdge, our parent company, has been providing Web, mobile and emerging-technology services for a

while now. The problem we faced was that it was difficult to properly communicate what we do. When

we told clients, both existing and new, that an IT staffing and consulting company provided digital

services such as user experience, design, etc., we often received puzzled looks …

It finally dawned on us that we weren’t talking about ourselves properly. Our team was not only special and unique, but creative and strategic, like a digital agency within a company. We needed a better way to express ourselves. This inspired us to distinguish ourselves as

something different–something that conveyed the cool stuff we do on a daily basis. That’s when we decided to

rebrand the digital team as Edge Studios.”

IF WE WERE TO ASK 100 OF YOUR CLIENTS WHAT THEY

LIKE THE MOST ABOUT WORKING WITH YOU, WHAT

WOULD THEY SAY?

“Our clients love how much we care about their problems and how much we dedicate ourselves to

delivering a product or solution that exceeds expectations. Every person on our team is a

perfectionist who is passionate about creating the best design or code possible… and it shows. We are fully committed to our clients’ success because our own success hinges upon it. Late is never an option

and our Agile approach ensures we have the ability to pivot and adapt.”

HOW DOES EDGE STUDIOSAPPROACH A NEW CLIENT’S

NEEDS WHEN IT COMES TO TECHNOLOGY?

“We look at every website, application, or solution as an opportunity. By combining a user-centric design approach with our strong technology backbone, we

are able to design and build solutions that are engineered to last, at a cost that is right for the client. At every point of the journey, we question decisions –

based on both user experience and technology – to ensure we’re on the right path. We believe open

communication and collaboration throughout the process are key to client trust and success.”

WOULD YOU EVER TURN DOWN A PROJECT AND WHY?

“Sometimes there are projects that may be just too small to take on. Although it is very rare that we

wouldn’t be interested, sometimes it’s just merely a matter of overhead. Spinning up a dedicated team has an associated cost that we must be cognizant of if we

ourselves want to succeed. While this does not happen often, it does happen. In this case, we would

recommend someone we felt could effectively handle the scope of the project for a lesser cost …

There are also projects that may just not be in our wheelhouse. When that happens, we are able to pull

from our solid pool of experienced, knowledgable technology consultants to deliver a solution, no matter what technology is required. As a partner, if we cannot meet client needs, we are upfront and will recommend

another company that may be able to help. Again, although rare, sometimes partners need partners, too,

and we’re not afraid to admit it by guiding clients to another source.”

DESCRIBE THE REASON YOURPEOPLE COME TO WORK

EVERY DAY?

“The one thing that binds all Edge Studios team members together: The desire to solve problems as a team. We all enjoy being challenged and learning how

to work together. Though it may seem coincidental that all of our team members have this same mentality, it is certainly not by chance. We seek people like this out. By

making the workplace challenging, collaborative and engaging, we keep the excitement level high. And when that happens, Edge Studios naturally becomes a great

place to work for everyone involved.”

HOW DOES YOUR TEAMIMMERSE THEMSELVES IN A

CLIENT’S PROBLEM?

“As natural-born problem solvers and whiteboard maniacs, our team is always looking for ways to push the design or technology envelope. New and exciting

ideas are constant. It’s in our DNA. Our team of strategists, designers and developers are not only

experienced and pragmatic, but always on the prowl for a better or more up-to-date way of doing things. And that mentality has lent itself incredibly well to

solving our clients’ problems successfully every time.”

THANK YOU FOR YOUR INTEREST IN EDGE STUDIOS

CONTACT US AT: WWW.EDGESTUDIOS.IO