why do we present data?
TRANSCRIPT
Why do we present data?
Communication
Communication
Action
Action
Inaction
Inaction
Exploration…
…Presentation
How to approach presenting data
You’re the expert
Total debt in the US and UK
Preparation is key
Regional Observatory activities
0
1
2
3
4
5
6
7
8
9
Number of ROs High priorityNumber of ROs Medium priorityNumber of ROs Low priority
Make it easy for your audience
Regional Observatory activities, by high, medium and low priority
0
1
2
3
4
5
6
7
8
9
Data collection
Primary re
search
Secondary analysis
Commissioning re
search
Managing commissions o
n behalf of partn
ers
Expert guides o
r briefings on topics
Other publica
tions
Collation of materials produced by others /
Compendia
Website development / m
aintenance
Conferences
Seminars
Training courses (d
eveloped individually or with others,
whether delive
red directly
or commissio
ned out)
Lobbying / in
fluencing
Network development /
maintenance
Responding to consultations (regional or n
ational)
Professional development / s
pecialist
training
Representation on professional bodies or le
arned societies
Nu
mb
er o
f R
Os
“Secondary analysis and website development & maintenance are the highest priority activity for most ROs”
Communication
Action
Use what we already know
EMFF Design IEM Skills Total
2005 50 50 20 40 160
2006 50 50 25 30 155
2007 100 100 25 20 245
2008 150 200 30 20 400
2009 150 250 35 20 455
Total 500 650 135 130 1415
Number of individuals that we have worked with, by work area
12,573,98112573981
How do we interpret a number?
Effective digits
1 2 3 4
7 1 5 3
Effective digits
1 2 3 4
7 1 5 3
Effective digits
1 2 3 4
7 1 5 3
Effective digits
1 2 3 4
7 1 5 3
Effective digits
1 2 3 4
7 1 5 3
Effective digits
1 2 3 4 1 2 0 0
7 1 5 3 7 2 0 0
Effective digits
7 9 3 4
7 1 3 3
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4
7 1 3 3
x
Effective digits
7 9 3 4 7 9 3 0
7 1 3 3 7 1 3 0
x
Effective digits
1 2
7 1
Effective digits
1 2
7 1
Effective digits
1 2
7 1
Effective digits
1 2
7 1
Effective digits
1 2
7 1
Effective digits
1 2 1 2
7 1 7 1
population
1994 1995 1996 1997 1998 1999 2000
Graph A
Graph Bpopulation
1994 1995 1996 1997 1998 1999 20000
5,000
10,000
15,000
20,000
25,000
30,000
35,000
27,000
28,000
29,000
30,000
32,000
31,000
Keep things clear
visible pixels 82% 18%
lie factor 0%
visible pixels 85% 15%
lie factor 3%
visible pixels 87% 13%
lie factor 5%
visible pixels 91% 9%
lie factor 9%
visible pixels 95% 5%
lie factor 13%
visible pixels 100% 0%
lie factor totalSurvey result:
Yes: 82%No: 18%
Keep things clear
0%
5%
3%
9%
13% total
Don’t even think about it
Declutter!Cluttered, and ineffective
So…
•Think about your audience
•Have a clear aim, and check you meet it
•Label your figure, and axes
•Use what we already know
•Keep it clear
Image creditsWalk/don't walk from Flickr CC pool by jmvCrowd crossing street from Flickr CC pool by DigikaExploration by the Library of CongressPresentation by Anchorage museumSpaghetti from Flickr CC pool by dbgg1979Recipe from Flickr CC pool by saragoldsmithBBC weather image from www.bbc.co.uk/weatherIlluminated letter from Flickr CC pool by FalashadEffective digits by Ed Swires-HennessyClockface from Flickr CC pool by .Larry PageBad pie chart from BBC website, October 20093D pie chart by Alan Smith, ONS3D bar chart from the EMPHO course “Presenting Data”Hawkeye images from www.hawkeyeinnovations.co.ukCarbon footprint & Gender difference in social media from www.informationisbeautiful.netDeclutter! From http://junkcharts.typepad.com/junk_chartsChart suggestion flowchart from the EMPHO course “Presenting Data”