what is wordpress

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Page 1: What is wordpress
Page 2: What is wordpress

TABLE OF CONTENT 1. What is WordPress?

2. Why use WordPress?

3. Who uses WordPress?

4. Benefits of Using WordPress

5. Managed WordPress Hosting

6. Get Managed WordPress Hosting

Page 3: What is wordpress

1. What is WordPress?

Going straight to the point, WordPress is simply a content management system

(CMS).

WordPress is a free and open source Content Management System (CMS)

based on PHP and MySQL. WordPress is usually installed on a Web server,

which either can be a part of an Internet Hosting Service or a Network Host

itself.

Features of WordPress include a plugin architecture and a template system.

According to Statistics, WordPress was used by more than 26.4% of the top 10

million websites as of April 2016. WordPress is the easiest and most popular

blogging system in use on the Web, at more than 60 million websites.

The most recent figures indicated that there are over 70 million WordPress

users around the world – this is likely to be even more now. If we take a look at

the usage figures of web content management systems, WordPress is quite

clearly the most popular.

There are more than 280 CMS platforms

Did you know there are more than 280 content management systems out

there? A few examples include Drupal, Joomla and Magento. Some are free,

others are commercial packages.

WordPress beats them all hands down in terms of functionality, price and

usability. It powers some of the most popular sites on the planet including

Time.com, Bitly.com, ViralNova.com, Texas.gov and many more.

WordPress is most certainly the world’s favorite content management system

(CMS). It powers over 70 million websites, which makes a whopping 60% of all

websites that run on a CMS. This figure translates to about 25% of all websites

on the planet!

Page 4: What is wordpress

Impressive numbers yes, but even more impressive is how this translates into

a general share of the internet. A 59% chunk of the CMS market actually

equates to a near 25% share of the whole, entire internet, and it is growing

every day. You read that right – take the whole internet as we know it today

and WordPress powers a quarter of it.

2. Why Use WordPress?

WordPress is Multifaceted

What began as a simple blogging platform is today a fully-fledged CMS loved by

millions all over the world. And that’s mainly because you can easily use

WordPress to build any site imaginable. You can create social networks,

ecommerce portals, communities, membership sites, personal blogs,

portfolios, business sites, education sites and pretty much anything else you

can imagine.

Page 5: What is wordpress

You can Make Money with WordPress

You can be anything with WordPress. Blogger, web developer, artist,

consultant, support specialist, work at home mom, business person, reviewer,

and marketer – anything! All these are lucrative opportunities.

3. Who Uses WordPress?

WordPress is not the preserve of any special group of people. From bloggers to

web developers, small businesses, celebrities and multinational companies, all

of them seem to have eaten the WordPress candy. And got hooked!

4. Benefits of using WordPress

Search Engine friendly – WordPress has been designed in a way so that it

produces semantic markup. This makes it completely SEO-friendly, which can

help rank your site better in search engine results.

Easy to manage – Since WordPress comes along with a built-in updater, you

can easily update the themes and plugins and keep your site looking fresh.

Page 6: What is wordpress

Safe and secure – WordPress has been designed keeping the security

compliance in mind. Therefore, it’s considered to be quite safe to run a website

on this platform.

WordPress Can Handle Different Media Types – WordPress is a platform that

allows you to add different media types like videos, images or audio files. This

helps improve the user experience.

Flexible – As a platform, WordPress is extremely flexible and versatile. Hence, it

can be used for a variety of purposes – right from running a high traffic e-

commerce portal to a personal blog.

Customized – Since WordPress comes along with multiple themes and plugins

to choose from, you can customize your website just as you want to.

Mobile friendly – In the present era, your business is dead if your website is not

mobile friendly. Since WordPress has been designed in a mobile-friendly way, it

pays to use it for your business website.

Integration – It’s very easy to integrate WordPress with some of the powerful

platforms, which help give an additional boost to your business.

Numerous e-commerce solutions – There are countless e-commerce solutions,

which you can use for converting your WordPress site into a digital store.

Can be used as a membership service – If you are planning to earn some extra

revenue or would like to create a loyal fan base, you can convert your

WordPress site into a complete membership website.

Page 7: What is wordpress

Schedule posts – In a WordPress website, you can schedule a post well in

advance. This ensures you don’t need to go online every time you want to a

particular post live.

Add testimonials – Testimonials are important to let your customers know

about your offerings and establish your credibility in the market. You can easily

do this by installing effective WordPress plugins.

Publish content with one-click – In WordPress, it’s really simple to publish

content. Once you are done, you simply need to click on the publish button.

Social networking plugins: With user-friendly WordPress plugins available to

share your content over multiple social networking platforms, you no longer

have to share them arduously.

Improved security: If you involve experts during WordPress installation, your

website can be hacker-proofed more securely as compared to traditional

websites.

Two-way communication with visitors: By approving blog comments and

interacting with your readers by thanking them for their comments or

answering their questions, if any, you can ensure two-way communicating. You

may even encourage your readers to include your target keyword phrases in

their comments for better search positioning.

Increase your perceived industry authority: WordPress lets you keep your site’s

content fresh and updated. This way, you not only create strong bonds with

your audience but even create your authority and credibility in the desired

niche.

Page 8: What is wordpress

Automatic archiving feature: This feature lets you repair, optimize, restore and

take backup of your database easily.

Free upgrades: Unlike traditional website software such as Photoshop,

Dreamweaver or Flash, WordPress upgrades are free.

Auto- saved: With an auto-save feature, you never have to worry about losing

what you have written in WordPress even if you forget to click the save button.

Protected from spam and hacking – WordPress is completely protected from all

kind of hacking and spam that are very common on open source websites.

Easy administration panel – It’s really simple to control the website as it has an

easy administration panel. The built-in user registration system allows quick

and simple registration.

Loved by Google – This is probably the most compelling reason to use

WordPress. With handy SEO plugins and a few native permalinks, it’s easy to

get a high rank on Google with a WordPress site.

Integration of apps – It’s a smooth process to integrate different important

apps and tools like Google Maps, Sound Cloud or YouTube in a WordPress site.

Trusted by millions – Right from small and medium businesses to large

enterprises, everyone relies on WordPress for developing not only blogs and

sites, but also e-commerce portals.

Secure checkout/SSL – WordPress websites are encrypted with SSL

certificates or HTTPS. This ensures the data that’s being transferred is

completely encrypted and safe.

Trusted e-commerce platforms – You can use a number of popular e-

commerce solutions in order to build a safe and secure online store. These

include WooCommerce and Dokan.

Page 9: What is wordpress

5. Managed WordPress Hosting

By choosing WordPress over all other CMSs out there, you’ve won half of the

battle. The other half is choosing a suitable Hosting for your WordPress

website. Having a Kick-Ass WordPress website requires you hosting your

website on what is called Managed WordPress Host.

While there are a lot of Managed WordPress Hosting Services out there, not all

of them are reliable.

An outstanding Managed WordPress Hosting gives you the following benefits;

Blazing Speed

Customer support from WordPress specialists, typically ticket-based with

optional phone support

WordPress core (definitely) and/or plugin updates done for you (they

won’t let you stay on an old version of WordPress core)

High-security server settings, including firewalls and certain PHP

extensions turned off

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Security-related items like SFTP (not FTP) access, malware detection,

updating or removing known vulnerabilities (like the timthumb.php script

that’s included in many themes)

Staging server for each WordPress install, a copy of your Production

server to be used for testing and being click-happy

A black-list of plugins that are disallowed, due to redundant features (like

caching plugins) or security concerns

A white-list of plugins the host likes and supports first-hand

Backups, lots of backups, including off-site backups

High-performance server settings, using NGINX and PHP optimizations

WordPress-friendly shortcuts in the hosting admin panels, like one-click

install, one-click backup restore, and quick access to customer support

Excellent hardware and infrastructure

CDN usually included, might only be included on upper-level plans

Minimal downtime, usually with a SLA (service-level agreement, i.e.

money-back guarantee)

Page 11: What is wordpress

6. Get Managed WordPress Hosting

Join Millions of website owners all the world over who use WordPress and

Managed WordPress Hosting to create Kick-Ass websites!

What are you waiting for?

Get your Kick-Ass Managed WordPress Hosting HERE!

CLICK HERE!