i'm using wordpress, now what? starter edition
TRANSCRIPT
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HOSTING YOUR OWN SITE
IS NOT A LEISURE TRIP
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EXCEPTIONAL WEB HOST
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SLOW PAINFUL DEATH
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• Commit to a schedule
• Be consistent
• Write content that invites discussion
• Invite guest writers
• Advertising
CONTENT PLANNING
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DISASTERSWILL HAPPEN
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RECOVERY PLAN
• Daily / Weekly / Monthly Backups
– All site files (themes and plugins)
– Database
• Pick 3 offsite backup locations
– Amazon
– Dropbox
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BORING VANILLA THEME
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SHOW YOUR PERSONALITY
• Mobile Responsive
• Colors
• Images
• Video
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CONFUSING SITE FLOW
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EASY SITE NAVIGATION
• Start from the top left
• Work down
• Then across
• You don’t have to show everything
• Use categories and tags
• MUST HAVE SEARCH
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EASY SITE NAVIGATION
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KNOW YOUR VISITORS - ANALYTICS
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THE 5 W’s
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CACHE NOT CASH
This term is pronounced like "cash" -- not "catch," anddefinitely not "cashé." There are many different typesof caches but they all serve the same purpose. Acache stores recently-used information in a placewhere it can be accessed extremely fast.
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BACKUP - BACKUP - BACKUP
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GET THE WORD OUT
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SUPER CHARGE YOUR WORDPRESS
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Thank you!http://thomallen.com
@thomallenhttp://thom.ws/17BtgQt