• What Is KPTMC?

– KPTMC is YOUR marketing organization.

– We were created and exist to support the economy of this Borough.

• Johna Beech– Executive Director, Kenai

Chamber of Commerce and Visitor Center

• Cindy Clock– Executive Director, Seward

Chamber of Commerce• Joe Connors

– Owner, Big Sky Charter & Fish Camp

• Monte Davis– Executive Director, Homer

Chamber of Commerce• Michelle Glaves

– Executive Director, Soldotna Chamber of Commerce

• George Heim– Owner, Alaska River Adventures

• Peggy Keesecker– Director of Sales and Marketing,

Seldovia Bay Ferry• Simyra Taback-Hlebechuk

– Owner, Hallo Bay Bear Viewing• Josselyn O’Connor

– Develoment Director, Kenai Watershed Forum

• Kathy Roser– Era Aviation

• Dennis Swiderski– Owner, Orca Island Cabins

KPTMC Board

Keith BaxterDirector of Member Relations

Jhasmine LambCommunications Manager

KPTMC Staff

KPTMC Members

In Print:

In Person:

In Person: Visitor Centers

In Person: ATIA Marketing Committee

Online:

Online:

Social Media:

Now that the funstuff is over…

LET’S TALK NUMBERS

• $255 Million in 2011– Up 6.6% over 2010– Up 10.6% over 2009

2011 TOURISM STATISTICS• Alaska Visitation Flat, Cruise Passengers Down• Independent Travel Up 20,000 Visitors

2011 2nd and 3rd

Quarter Taxable Sales

• FY13 KPB Marketing Investment Request $300,000

– KPTMC’s core tourism marketing program relies on the borough’s matching funds to assist us in our mission to bring visitors to The Kenai. Tourism is a revenue generating mechanism for the Kenai Peninsula Borough and has a significant impact on our regional economy.

– This investment will return over $1.5 Million Dollars to the Borough in sales tax revenue.

Current Targeted Tourism Sales Tax

• The Kenai has no tax cap on accommodations or recreational activities. A visitor pays 3% borough sales tax on every dollar they spend.

• Seasonal non-prepared food tax.

A QUICK RECAP… • Our marketing is working, 2nd and 3rd quarter sales have

increased 10.6% in the past two years while other areas of the state continue to decline.

• KPTMC generates a higher percentage of our budget than any other marketing organization in Alaska, and we are already doing more with less.

• The Borough has targeted tourism sales taxes that much more than cover KPTMC’s marketing investment request.

• We will continue to work with the Borough to pass a sustainable funding solution for tourism Marketing.