WHAT IS A STARTUP?

“A human institution

designed to deliver a new product or

service under conditions of

extreme uncertainty”

“A temporary organization used

to search for a repeatable and

scalable business model”

WHY DO I START A

STARTUP?

NoWay!

HOW TO START MY

STARTUP?

TEAM

VALUE & METRICS

BUSINESS MODEL

SCALABILITY

DO THINGS THAT DON´T SCALE

Thanks!@oricardomoraes