cultivating lean startup teams when people don't know what lean is
DESCRIPTION
Presentation from Lean Startup Conference in San Francisco, December 10 2013.TRANSCRIPT
How Do You Cultivate a Lean Team… When People Don’t Know What It Is?
(or are hos)le to it)
Releasing things that don’t seem to ma4er Waterfall (or even agile) isn’t working Focus is on ge=ng things “done” rather than building the right things Projects take forever and are bogged down by indecision Lean “doesn’t apply to us”
Sound familiar?
Releasing things that don’t seem to ma4er Waterfall (or even agile) isn’t working Focus is on ge=ng things “done” rather than building the right things Projects take forever and are bogged down by indecision Lean “doesn’t apply to us”
Sound familiar?
Releasing things that don’t seem to ma4er Waterfall (or even agile) isn’t working Focus is on ge=ng things “done” rather than building the right things Projects take forever and are bogged down by indecision Lean “doesn’t apply to us”
Sound familiar?
Releasing things that don’t seem to ma4er Waterfall (or even agile) isn’t working Focus is on ge=ng things “done” rather than building the right things Projects take forever and are bogged down by indecision Lean “doesn’t apply to us”
Sound familiar?
Releasing things that don’t seem to ma4er Waterfall (or even agile) isn’t working Focus is on ge=ng things “done” rather than building the right things Projects take forever and are bogged down by indecision Lean “doesn’t apply to us”
Sound familiar?
Shouldn’t we try a more Lean approach?
Simple Lean User Experience (Lean UX) techniques
Gradually shiG the team’s focus to the users UX is all about the user; natural fit with Lean Startup
Simple Lean User Experience (Lean UX) techniques
Gradually shiG the team’s focus to the users UX is all about the user; natural fit with Lean Startup
Quick, ad-‐hoc research to get user feedback on your ideas It ends opinion-‐based internal debates; it focuses and accelerates projects • It’s Our Research by Tomer Sharon • Lean Startup Machine workshops
What:
Why:
More:
Get out of the building
Quick, ad-‐hoc research to get user feedback on your ideas It ends opinion-‐based internal debates; it focuses and accelerates projects • It’s Our Research by Tomer Sharon • Lean Startup Machine workshops
What:
Why:
More:
Get out of the building
Quick, ad-‐hoc research to get user feedback on your ideas It ends opinion-‐based internal debates; it focuses and accelerates projects • It’s Our Research by Tomer Sharon • Lean Startup Machine workshops
What:
Why:
More:
Get out of the building
Host a persona workshop An interac)ve discussion of who your users are and what they need from you Helps build awareness of your users, their needs, and where you fit in The Essen1al Persona Lifecycle by Tamara Adlin
What:
Why:
More:
Host a persona workshop An interac)ve discussion of who your users are and what they need from you Helps build awareness of your users, their needs, and where you fit in The Essen1al Persona Lifecycle by Tamara Adlin
What:
Why:
More:
Host a persona workshop An interac)ve discussion of who your users are and what they need from you Helps build awareness of your users, their needs, and where you fit in The Essen1al Persona Lifecycle by Tamara Adlin
What:
Why:
More:
A fun, interac)ve workshop where people share ideas for solving problems Fosters collabora)on, generates new ideas, changes the conversa)on Will Evans “The Design of Design Studio” h4p://bit.ly/1crjEK8
Host a design studio What:
Why:
More:
A fun, interac)ve workshop where people share ideas for solving problems Fosters collabora)on, generates new ideas, changes the conversa)on Will Evans “The Design of Design Studio” h4p://bit.ly/1crjEK8
Host a design studio What:
Why:
More:
A fun, interac)ve workshop where people share ideas for solving problems Fosters collabora)on, generates new ideas, changes the conversa)on Will Evans “The Design of Design Studio” h4p://bit.ly/1crjEK8
Host a design studio What:
Why:
More:
Narra)ves that explain how the user will use your product to meet a need Stories are relatable. They humanize the soGware development process Kim Goodwin’s podcasts + presenta)ons
Write scenarios! What:
Why:
More:
Narra)ves that explain how the user will use your product to meet a need Stories are relatable; they humanize the soGware development process Kim Goodwin’s podcasts + presenta)ons
Write scenarios! What:
Why:
More:
Narra)ves that explain how the user will use your product to meet a need Stories are relatable; they humanize the soGware development process Kim Goodwin’s podcasts + presenta)ons
Write scenarios! What:
Why:
More:
Visual representa)on of the scenario, user stories, ques)ons and ideas Ties the human-‐centered discovery process directly into the agile process Jeff Pa4on “The New User Story Backlog is a Map” h4p://bit.ly/1KQp
Start building story maps What:
Why:
More:
Visual representa)on of the scenario, user stories, ques)ons and ideas Ties the human-‐centered discovery process directly into the agile process Jeff Pa4on “The New User Story Backlog is a Map” h4p://bit.ly/1KQp
Start building story maps What:
Why:
More:
Visual representa)on of the scenario, user stories, ques)ons and ideas Ties the human-‐centered discovery process directly into the agile process Jeff Pa4on “The New User Story Backlog is a Map” h4p://bit.ly/1KQp
Start building story maps What:
Why:
More:
Once you start gaining momentum
An outside expert who can work with your team to encourage Lean UX Reinforces and adds credibility to your previous ac)ons and advice NEO
Bring in a Lean UX coach What:
Why:
More:
An outside expert who can work with your team to encourage Lean UX Reinforces and adds credibility to your previous ac)ons and advice NEO
Bring in a Lean UX coach What:
Why:
More:
An outside expert who can work with your team to encourage Lean UX Reinforces and adds credibility to your previous ac)ons and advice NEO
Bring in a Lean UX coach What:
Why:
More:
Break into smaller, cross-‐func)onal, autonomous teams More communica)on, less documenta)on; teams feel empowered “2-‐pizza teams”
Change your team structure What:
Why:
More:
Break into smaller, cross-‐func)onal, autonomous teams More communica)on, less documenta)on; teams feel empowered “2-‐pizza teams”
Change your team structure What:
Why:
More:
Break into smaller, cross-‐func)onal, autonomous teams More communica)on, less documenta)on; teams feel empowered “2-‐pizza teams”
Change your team structure What:
Why:
More:
Make it fun!
You can do this! Help people see the benefits Introduce it slowly in a way that seems relevant and compelling Change the culture by always reframing your work from the end user’s perspec)ve
You can do this! Help people see the benefits Introduce it slowly in a way that seems relevant and compelling Change the culture by always reframing your work from the end user’s perspec)ve
You can do this! Help people see the benefits Introduce it slowly in a way that seems relevant and compelling Change the culture by always reframing your work from the end user’s perspec)ve
You can do this! Help people see the benefits Introduce it slowly in a way that seems relevant and compelling Change the culture by always reframing your work from the end user’s perspec)ve Be pa)ent
@uxemily