digital BUSINESS

improve efficiency INCREASE PROFITS

Web Analytics

Website Intelligence: Analytics

Web analytics provides valuable insight on your visitors

Make decisions based on actions by real people, rather than blind speculation

Track and measure results fine tune your strategy, do more of what works, stop doing what doesn't work

Test different options to improve ROI

Analytics Options

Start with Google Analytics enterprise class analytics for freeEasy set up

Comprehensive features

Intuitive web based interface

Commercial enterprise class options include Coremetrics, WebTrends, Omniture etc.

Google Web Analytics for more options

What can Analytics tell me?

How people find your site

How they navigate through it

How they become customers / convert

If they don't convert, where do you lose them?

How well your content is performing

Track conversion stats via AdWords and other advertising channels

... and much, much more

Google Analytics support resources: http://www.google.com/analytics/support.html