wbcsd work in inclusive business targeting the base of the pyramid - overview presentation - january...

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Inclusive business Overview presentation – January 2014

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Many companies are engaging with low-income communities (the so-called base of the pyramid) in the developing world as a way to meet the company’s needs for growth and profitability, while addressing societal needs. The World Business Council for Sustainable Development (WBCSD) coined the concept of 'inclusive business' in 2005 to describe profitable business ventures that are also good for development. More specifically, inclusive business engages low-income communities across a company’s value chain – through direct employment; the development of suppliers, distributors and service providers from low-income communities; or through the innovative development and delivery of affordable goods and services that address unmet needs of low-income communities. This slide show provides an overview on the WBCSD’s work program in the area of inclusive business.

TRANSCRIPT

Page 1: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Inclusive business

Overview presentation – January 2014

Page 2: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Overview

• About the WBCSD

• Inclusive business WBCSD model Business case Examples

• WBCSD & inclusive business Current activities and partners Latest focus: overcoming internal barriers to

scale Links to more information

Page 3: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

A CEO-led organization of forward-thinking companies that galvanizes the global business community to create a sustainable future for

business, society and the environment

World Business Council for Sustainable Development (WBCSD)

Page 4: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Addressing the lack of reliable access to basic goods, services, and income generation opportunities at the base of the economic pyramid (BOP) is one of the key development challenges of our times…and a significant business opportunity

Inclusive business solutions…

Produce affordable goods and services that meet basic needs

Engage local labor and entrepreneurs in supply chains and distribution channels

Enable access to energy, communications, finance, insurance, etc.

Source raw materials from small-scale producers

Increase the size of the BOP’s wallet

Inclusive business

Page 5: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Business development

& Socio-economic

benefit

DEMAND

Successive upgrading leading to demand for goods and services

Purchasing power

Purchasing power

Local employment job creation , local markets and resilience to economic shocks

SUPPLY

Products and services that meet the needs of poorer communities

New business models

New business models

Fulfillment of basic needse.g. water and sanitation, access to energy, shelter, food, education, connectivity

WBCSD model: going beyond philanthropy and CSR

Page 6: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Competitive advantage: market entry & share in a rapidly growing market segments

Security of supply: stronger and more productive suppliers to secure reliable access to resources

Expanding the labor pool: access to appropriately skilled and more cost effective local labor

Innovation: new ways to provide goods and services with potential for reverse innovation in more developed markets

License to operate: contribute to social cohesion and enhance reputation as a partner of choice

Business case

Page 7: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

• Sourcing of raw materials from small-scale suppliers SABMiller, SC Johnson, Natura, Unilever, Coca-Cola, PepsiCo, Mondi, Bayer, ITC, Nestlé, Monsanto

• Innovative distribution models Coca-Cola, Unilever, P&G, Nestlé

• Investment in local enterprise developmentAnglo American, BHP Billiton, BP

• Access to energy and water Siemens, GDF SUEZ, Philips, Grundfos, ABB, Eskom, Schneider Electric, Greif

• Clean cooking fuels Novozymes, Shell

• Financial transactions via mobile phones Vodafone, Nokia

• Affordable housing CEMEX, Lafarge, Holcim

• Food fortification BASF, DSM, Unilever, Nestlé, P&G, AkzoNobel

Manifold examples from WBCSD members

Page 8: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

WBCSD & inclusive business: Current activities…

• Illustrate best practices, lessons learned, success factors to overcome internal & external barriers to scale

• Develop toolkits (training programs, webinars, etc.) to support awareness raising and implementation by company managers

• Apply the principle of “Think global, act local” by catalyzing action on the ground in collaboration with the WBCSD’s Regional Network partners Executives showing & telling locally Engaging multilateral development banks & policymakers Building and/or strengthening “hubs” that can kick off and

implement local working groups & initiatives with the support of partners

Page 9: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

WBCSD Regional Network partners

Asian Development Bank

Inter-American DevelopmentBank

GIZ

Business Call to Action

BOP Learning Labs

… with the following partners…

Page 10: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Doing business with the poor: A Field Guide

Finding capital for sustainable

livelihoods businesses

A business guide to

development partners

Business for

Development

Promoting SMEs for

Sustainable Development

Inclusive Business

blog

Measuring Impact

Framework

WBCSD-SNV Inclusive

Business blog

Inclusive Business

Alliance with SNV

Inclusive Business Challenge

Inclusive Business in

Latin America

Inclusive Business and

the MDGs

2005 2007 2008 2009 2010 2011

Video library

2004 2012

ICT: An enabler for inclusive business solutions

Business solutions to

enable energy access for all

…building on a long history of activities

Page 11: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Latest focus: how to overcome internal barriers to scale?

Internal organizational barriers: Much less commonly acknowledged or discussed Solutions lie within direct control of companies

Study launched in November 2013: builds on hands-on experience of a dozen WBCSD members: CEMEX, Grundfos, ITC, Lafarge, Masisa, Nestlé,

Novartis, Novozymes, SABMiller, Schneider Electric, The Coca-Cola Company, Vodafone

Contribution to the WBCSD’s Action2020 platform Focused on scaling up business solutions to

sustainability challenges

Page 12: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

Key internal barriers & solutions to overcome them

Page 13: WBCSD work in inclusive business targeting the base of the pyramid - Overview presentation - January 2014

• Inclusive business blogwww.inclusive-business.org

• Action2020 platformhttp://action2020.org/business-solutions/inclusive-business-models

• WBCSD contact pointFilippo Veglio [email protected]. +41 22 839 31 08

More information