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Rick Sharon, DTM

RickSharon@ProfoundParadigms.com

www.ProfoundParadigms.com/html/toastmasters_resources.htm

Vice President of Membership

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Overview

• What does VP of Membership Do?• Membership Goals• Growth Strategies• Transforming Guests to members• Member Satisfaction• Resources• Brainstorming

– Your Challenges? What works?

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Introductions

• Your name• How long have you been in

Toastmasters?• Club name• When & where you meet• Company or community club?• What do you hope to take away from

this session?

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hip What does VP

Membership Do?• Builds club membership• Increases member satisfaction• Prepares the Semiannual Membership

Report• Attends and participates in Executive

Committee meetings (of club officers)• Attends and votes at Area Council

meetings

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hip What does VP

Membership Do?• Attend District-sponsored Club officer training• Arrange for a replacement if unable to attend club

meeting• Prepare your successor for office• Set Standards for your office e.g. mine:

– Attend every Club meeting– Have guest orientation packets at every meeting– Get contact info for every guest esp. via guest book– Follow-up with every guest within 24 hours

e.g. personalized Email or phone call– Have dues structure, application forms, and a way to

sign-up new members at every meeting– Have a “loaner” Basic Manual for every new member

the same day they join

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hip What does VP

Membership Do?• Set standards for your office e.g. mine:

– Conduct induction ceremony for every new member within one month of their joining the club

– Induction ceremony presents a Membership Pinto every new member

– Every new member assigned a mentor (by VP of Ed)– Match every International Membership Contest with a

club membership contest with prizes for 1st-3rd places– Celebrate every member’s achievements

(half-way to CC, CC, AC, CL, ANYTHING)– Attend every Club Executive Council– Attend every Area Council– Attend Club, Area, and Division Speech Contests

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hip Membership Goals

• Every club should add at least one new member per month

• If your club has fewer then 20 members, your goal should be to have a minimum of 20 members by year-end (end of June).

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• Put on a great meetingYour meeting is your best sales tool

• Get guests there to see it• Make guests feel welcome, involved• Orient guests to the meeting• Follow-up with guests after the meeting• Invite guests to return • Invite guests to join

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hip Growth Strategies

• Promote growth benefits to current membership

• Promote Toastmasters benefits to others

• Hold at least two membership contests• Offer recognition

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hip Transform Guests

To Members

• Personally welcome guests and introduce them to other members

• Explain benefits, tailor to their needs• Vote in new members• Process their application• Welcome new members into the club

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Satisfaction

• Contact absent members• Conduct surveys• Distribute evaluation forms

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Resources• Your Club Officer Manual

– Club President received one for every club office last May or June

– Get it from your predecessor– Or order another

from on-line storeor supply catalog

– District “Store” may sell itat TLS and Conferences

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Resources

• Toastmasters Publications– “How To Rebuild A Toastmasters Club”– “Membership Growth”– “Membership 101”– “Membership Building Kit”– “Moments of Truth”– Various Promotional Brochures– Order from Supply Catalog or download from

www.toastmasters.org

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Resources

• International’s website: www.toastmasters.org• District 25’s website:

www.d25toastmasters.org• Rick’s Toastmasters Resources Website:

ProfoundParadigms.com/html/toastmasters_resources.htm• Rick’s Toastmasters Blog

ProfoundParadigms.com/blogs/Toastmast/• Club and District websites

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Resources

• Your other club officers• Form a membership committee

recruit club members to help you• Other VPs of Membership in your Area• Your Area Governor and their team• Area Council Meetings• Toastmasters Leadership Summit (TLS)• District 25 Conferences

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Brainstorming

• What are your challenges?• What works at your club?• What ideas have you thought of during

this meeting?• What have we missed?• What do you want to know more

about?

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Summary

• What does VP of Membership Do?• Membership Goals• Growth Strategies• Transforming Guests to members• Member Satisfaction• Resources• Brainstorming

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If you put into Toastmasters what you get out of

Toastmasters …You will never get out of

Toastmasters!