video marketing statistics: conversion
TRANSCRIPT
VIDEO MARKETING STATS
Conversion
Conversion
If you’re not using video content on your website, landing pages, and emails, you’re missing out on a proven way to boost conversions. Here are some stats and tips to
get you started.
An introductory company email that includes a video receives an increase in click-though rate by 96%. Source
CTR increase 2-3 times when marketers include a video in an e-mail. Source
90% of users say that product videos were useful in the decision process. Source
Real estate listings with videos receive 403% more inquiries than those without videos. Source
75% of users visit the marketer’s website after viewing a video. Source
Including video on a landing page can increase conversion by 80%. Source
Animated explainer videos increase conversion rates by 20%. Source
Video posts have 135% greater organic reach than photo posts. Source
Social video generates 1200% more shares than text and images combined. Source
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