video marketing statistics: business trends
TRANSCRIPT
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VIDEO MARKETING STATS
Business Trends
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Business Trends
The reach and influence of video content is on a steep incline, and choosing the right strategy for your video marketing campaigns is
more important than ever. Here are some business trends shaping the world of video.
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Total Snapchat users now watch 10 billion videos per day. Source
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92% of mobile video consumers share videos with others. Source
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87% of online marketers use video content. Source
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86% of colleges and universities have a presence on YouTube. Source
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We are watching 100 million hours of video on Facebook every day. Source
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YouTube reports mobile video consumption rises 100% every year. Source
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50% of advertisers are shifting budgets from TV to digital video. Source
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Explainer and product feature videos were the most popular videos for retailers in 2015. Source
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79% of all global consumer Internet traffic will come from video by 2018. Source
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It is 50x easier to achieve a page 1 ranking on Google with a video. Source
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