ux and ai - design 3.0design3-0.org/2017iasdr/presentations/d30_iasdr... · 2018-03-13 · john...

UX community unprepared to envision what AI might be

John ZimmermanProfessor, HCI Institute, Carnegie Mellon

Design 3.0 | IASDR 2017 1 November 2017

John ZIMMERMAN UX unprepared for AI 2

UX value increasingly delivered via AI

Lack of UX InnovationEvidence of Absence


Innovation leads with a technical advance


… and follows with design innovation;new forms that extend the tech


Case of Adaptive UIs | Evidence of Absence


Example: Many mobile interfaces use tabs … almost none learn to land user on tab they want


Current state of UX is UNPREPAREDUX programs DO NOT teach about ML

UX practice books don’t mention ML

UX tools (e.g., sketch.app, InVision, Oragami, Adobe XD) have no support for adaptive UI

Entry-level tools have NO built-in ML/Adaptive UI (e.g., wordpress, wix, javascript toolkits, hosting services)


Missed opportunities in UCD

Explore Discover Generate Refine

fail to see opportunity




fail to see opportunity don’t think of it

or think of ML as magic




fail to see opportunity

cannot prototype

cannot predict action

lack boundary objects

don’t think of it

or think of ML as magic


Trends: HCI research with MLHCI research with UX and ML

0

20

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60

80

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160

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

UX community unprepared to envision what AI might be

John ZimmermanProfessor, HCI Institute, Carnegie Mellon

Design 3.0 | IASDR 2017 1 November 2017

ux and ai - design 3.0design3-0.org/2017iasdr/presentations/d30_iasdr... · 2018-03-13 · john...

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