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using creativity to win - das, 3/3/16

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CREATIVITY to WIN

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Page 1: Using Creativity To Win - DAS, 3/3/16

CREATIVITY to

WIN

Page 2: Using Creativity To Win - DAS, 3/3/16
Page 3: Using Creativity To Win - DAS, 3/3/16
Page 4: Using Creativity To Win - DAS, 3/3/16
Page 5: Using Creativity To Win - DAS, 3/3/16
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Page 10: Using Creativity To Win - DAS, 3/3/16

LEARNINGS1. STOKE THE CREATIVE FIRE2. BUILD IT IN-HOUSE3. MAKE YOUR CMO A ROCK-STAR

Page 11: Using Creativity To Win - DAS, 3/3/16

2AVERAGE CMO LASTS

5.5AVERAGE GS&P CMO LASTS

175% LONGER THAN AVERAGE

Page 12: Using Creativity To Win - DAS, 3/3/16

THANK YOU!


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