ups presentation

28
Business English Course Business English Course Ma. Del Carmen Boloña Ma. Del Carmen Boloña By By Rosa E. Ramos Mendoza Rosa E. Ramos Mendoza and and Daniel Gavilanes Daniel Gavilanes

Upload: international-communication-center

Post on 21-Nov-2014

2.482 views

Category:

Documents


22 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Ups presentation

Business English CourseBusiness English CourseMa. Del Carmen BoloñaMa. Del Carmen Boloña

By By Rosa E. Ramos MendozaRosa E. Ramos Mendoza

and and Daniel GavilanesDaniel Gavilanes

Page 2: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 3: Ups presentation

UPS Inc. means United Parcel Service.UPS Inc. means United Parcel Service.

Today UPS is a leading group in Today UPS is a leading group in

packages delivery services that is packages delivery services that is

identified through one of the most identified through one of the most

recognized and admired brands in the recognized and admired brands in the

world.world.

Company´s general informationCompany´s general information

Page 4: Ups presentation

Every day, they manage the flow of Every day, they manage the flow of goods, funds, and information in goods, funds, and information in more than 200 countries and more than 200 countries and territories worldwide.territories worldwide.

Page 5: Ups presentation

AGENDA

Company´s general Company´s general informationinformation Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 6: Ups presentation

We have become the world's largest We have become the world's largest

package delivery company and a leading package delivery company and a leading

global provider of specialized global provider of specialized

transportation and logistics services. transportation and logistics services.

Service DescriptionService Description

Page 7: Ups presentation

Service DescriptionService Description

UPS´s ProcessUPS´s Process

Page 8: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 9: Ups presentation

UPS Air CargoUPS Air Cargo UPS Capital UPS Capital UPS ConsultingUPS Consulting The UPS StoreThe UPS Store UPS Professional ServicesUPS Professional Services UPS Sonic Air UPS Sonic Air UPS Supply Chain SolutionsUPS Supply Chain Solutions

Service RangeService Range

Page 10: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 11: Ups presentation

Many things make UPS special and Many things make UPS special and

different from other similar products, different from other similar products,

such as their customer care, good such as their customer care, good

advertisement, the safety and loyalty of advertisement, the safety and loyalty of

its service.its service.

Many things make UPS special and Many things make UPS special and

different from other similar products, different from other similar products,

such as their customer care, good such as their customer care, good

advertisement, the safety and loyalty of advertisement, the safety and loyalty of

its service.its service.

Unique Selling Points (USP)Unique Selling Points (USP) Unique Selling Points (USP)Unique Selling Points (USP)

Page 12: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing andMarketing and AdvertisingAdvertising MarketMarket FinanceFinance ConclusionConclusion

Page 13: Ups presentation

In UPS we can find the following strategies of In UPS we can find the following strategies of marketing and publicity:marketing and publicity:

In UPS we can find the following strategies of In UPS we can find the following strategies of marketing and publicity:marketing and publicity:

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

UPS Sponsorships.UPS Sponsorships.

UPS Advertising.UPS Advertising.

UPS Web Page.UPS Web Page.

UPS e-Commerce and Technology.UPS e-Commerce and Technology.

UPS Sponsorships.UPS Sponsorships.

UPS Advertising.UPS Advertising.

UPS Web Page.UPS Web Page.

UPS e-Commerce and Technology.UPS e-Commerce and Technology.

Page 14: Ups presentation

UPS SponsorshipsUPS SponsorshipsUPS SponsorshipsUPS Sponsorships

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

Robert Yates Racing (RYR) NASCAR Robert Yates Racing (RYR) NASCAR

teams is a sponsor of UPS.teams is a sponsor of UPS.

Since 2000, UPS has been the Official Since 2000, UPS has been the Official

Package Delivery Company of NASCAR.Package Delivery Company of NASCAR.

UPS have a hallmark called “Race the UPS have a hallmark called “Race the

Truck” that is a creative marketing and Truck” that is a creative marketing and

branding initiatives.branding initiatives.

Robert Yates Racing (RYR) NASCAR Robert Yates Racing (RYR) NASCAR

teams is a sponsor of UPS.teams is a sponsor of UPS.

Since 2000, UPS has been the Official Since 2000, UPS has been the Official

Package Delivery Company of NASCAR.Package Delivery Company of NASCAR.

UPS have a hallmark called “Race the UPS have a hallmark called “Race the

Truck” that is a creative marketing and Truck” that is a creative marketing and

branding initiatives.branding initiatives.

Page 15: Ups presentation

UPS AdvertisingUPS Advertising UPS AdvertisingUPS Advertising

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

Communicating information about the Communicating information about the

service of package delivery.service of package delivery.

Persuading consumers in order to Persuading consumers in order to

choose their services.choose their services.

Advertising in race truck: “UPS "Race Advertising in race truck: “UPS "Race

the Truck" Commercial”the Truck" Commercial”

Communicating information about the Communicating information about the

service of package delivery.service of package delivery.

Persuading consumers in order to Persuading consumers in order to

choose their services.choose their services.

Advertising in race truck: “UPS "Race Advertising in race truck: “UPS "Race

the Truck" Commercial”the Truck" Commercial”

Page 16: Ups presentation

UPS Web PageUPS Web PageUPS Web PageUPS Web Page

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

UPS have launched web pages in UPS have launched web pages in different business sectors for example:different business sectors for example: UPS have launched web pages in UPS have launched web pages in different business sectors for example:different business sectors for example:

Page 17: Ups presentation

UPS Web PagesUPS Web PagesUPS Web PagesUPS Web Pages

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

http://www.aircargo.ups.comhttp://www.aircargo.ups.com http://capital.ups.comhttp://capital.ups.com http://www.ups-consulting.comhttp://www.ups-consulting.com http://www.ec.ups.comhttp://www.ec.ups.com http://www.theupsstore.comhttp://www.theupsstore.com http://www.ups-psi.comhttp://www.ups-psi.com https://www.sonicair.ups.comhttps://www.sonicair.ups.com http://www.ups-scs.comhttp://www.ups-scs.com http://www.racing.ups.comhttp://www.racing.ups.com

Page 18: Ups presentation

UPS e-Commerce and TechnologyUPS e-Commerce and TechnologyUPS e-Commerce and TechnologyUPS e-Commerce and Technology

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

Their Online solutions and technology Their Online solutions and technology

make e-commerce easy.make e-commerce easy.

UPS E-Commerce Solutions redefine the UPS E-Commerce Solutions redefine the

way their customers connect with its way their customers connect with its

business, reducing time and money.business, reducing time and money.

UPS offers tools to customers and these UPS offers tools to customers and these

tools are free to download and come with tools are free to download and come with

customer support via e-mail. customer support via e-mail.

Their Online solutions and technology Their Online solutions and technology

make e-commerce easy.make e-commerce easy.

UPS E-Commerce Solutions redefine the UPS E-Commerce Solutions redefine the

way their customers connect with its way their customers connect with its

business, reducing time and money.business, reducing time and money.

UPS offers tools to customers and these UPS offers tools to customers and these

tools are free to download and come with tools are free to download and come with

customer support via e-mail. customer support via e-mail.

Page 19: Ups presentation

Marketing and AdvertisingMarketing and Advertising Marketing and AdvertisingMarketing and Advertising

UPS e-Commerce and TechnologyUPS e-Commerce and TechnologyUPS e-Commerce and TechnologyUPS e-Commerce and Technology

Page 20: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 21: Ups presentation

MarketMarket

Page 22: Ups presentation

MarketMarket

2003 Worldwide UPS Consumption 2005 Worldwide UPS Consumption

Page 23: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 24: Ups presentation

FinanceFinance

2004 Revenue: US$36.6 billion. 2004 Revenue: US$36.6 billion.

2004 Delivery Volume: 3.6 billion 2004 Delivery Volume: 3.6 billion

packages and documents.packages and documents.

Daily Delivery Volume: 14.1 million Daily Delivery Volume: 14.1 million

packages and documents.packages and documents.

Daily U.S. Air Volume: 2.1 million Daily U.S. Air Volume: 2.1 million

packages and documents.packages and documents.

Daily International Volume: 1.4 million Daily International Volume: 1.4 million

packages and documents. packages and documents.

Page 25: Ups presentation

UPS´s UPS´s CompetitorCompetitor

TRANSPORTATION COMPANIES RANKED

Page 26: Ups presentation

AGENDA

Company´s general informationCompany´s general information Service DescriptionService Description Service RangeService Range Unique Selling PointsUnique Selling Points Marketing and AdvertisingMarketing and Advertising MarketMarket FinanceFinance ConclusionConclusion

Page 27: Ups presentation

Finally, this company has excellent Finally, this company has excellent

products, in special UPS Air Cargo. It is the products, in special UPS Air Cargo. It is the

most traditional activity that has given the most traditional activity that has given the

prestigious at enterprise.prestigious at enterprise.

Their leadership is in their efficiency and Their leadership is in their efficiency and

seriousness to their customer care and in the seriousness to their customer care and in the

deliveries of sending.deliveries of sending.

UPS isUPS is world's largest global transportation world's largest global transportation

company, operating in more than 200 company, operating in more than 200

countries and territories and employing countries and territories and employing

370,000 people worldwide. 370,000 people worldwide.

Finally, this company has excellent Finally, this company has excellent

products, in special UPS Air Cargo. It is the products, in special UPS Air Cargo. It is the

most traditional activity that has given the most traditional activity that has given the

prestigious at enterprise.prestigious at enterprise.

Their leadership is in their efficiency and Their leadership is in their efficiency and

seriousness to their customer care and in the seriousness to their customer care and in the

deliveries of sending.deliveries of sending.

UPS isUPS is world's largest global transportation world's largest global transportation

company, operating in more than 200 company, operating in more than 200

countries and territories and employing countries and territories and employing

370,000 people worldwide. 370,000 people worldwide.

Page 28: Ups presentation