unit i media arts font design assignment. a font is a particular size, weight and style of a...
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Unit IMedia Arts
FONT DESIGN ASSIGNMENT
A font is a particular size, weight and style of a typeface.
Examples include:
WHAT IS A FONT?
Can you guess the company from just looking at a particular font?
Scan the QR Code for a Famous Font Game.
GUESS THE COMPANY
Uppercase or LowercaseCursive or PrintWidth of letterform
Serif or Sans SerifTexture of LineAdded Details to font
THINGS TO CONSIDER
SANS SERIF VS. SERIF
DECORATIVE
The Helvetica typeface One of the most famous and
popular in the world. Easy to read A popular choice for
corporate logos 3M, American Airlines,
American Apparel, BMW, Jeep, JCPenney, Lufthansa, Microsoft, Mitsubishi Electric, Orange, Target, Toyota, Panasonic, Motorola, Kawasaki and Verizon Wireless
SANS SERIF
TYPE FIGHT
Choose a font that represents your “brand”Who are you and what are you about?
YOUR CHALLENGE
What does this font tell us about the Disney Brand?
h t tp : / /www.house ind .com/ fon ts /
RESOURCES
h t tp : / /www.u rban fon ts .com
ht tp : / /www.da fon t . com