How to move your website and rankings to a new host

The Ultimate SEO Migration Checklist

@davidvmc

David Vogelpohl

Server to Server

Redesigns

Domain Names

3 Types of Migrations

Migrations needing DNS changes should start with setting Time-To-Live to ~0

Always Remember!

Server-to-Server Migrations

Examples:Moving to a new web hostNew server in your clusterMoving to a new data center

Create & no-index new site

Move content & databases

Test site on new server

Remove no-index

Switch DNS

No-index old site

Server-to-Server Migrations

movewp.co/noindex

Website Redesigns

Examples:

Rebranding

Messaging Updates

Website Acquisitions

Sync page naming convention

Create & no-index new site

Back-up old site

Test new site

Website Redesigns

Page Audit with 301 Redirects

H1 & Meta Comparisons

Website Redesigns

movewp.co/pageaudit

Replace old site with new site

Remove no-index (if necessary)

No-index old site (if necessary)

Website Redesigns

Wildcard htaccess redirect

Domain Migrations

movewp.co/wildcard301

Examples:sub.domain.com to domain.comdomain.com to newdomain.com

@davidvmc

David Vogelpohl