The Nuts and Bolts of Twitter@morate & @vedo

presenter intro

Can we get a volunteer?

http://www.flickr.com/photos/cpt_obvious/2715446427/

= microblogging

microblogging ~ Think of each entry as a mini-blog entry to share information, informally and as often as you wish

http://www.flickr.com/photos/handles/2748048479/

Twittlingo

tweet = microblog posts are called “tweets”

follow = signing up to receive updates makes you a follower

reply or @reply = to respond to others, use @username, a good way to show community

Twittlingo

DM = direct messaging, this is only seen by the other user, will also send copy to their email

RT or “Retweet” = a way to share the posts of others, also a good way to be a good citizen (not good form to repost without giving cred)

twitpic = sharing photos via Twitter, people love photos (now famous example)

Twittlingo

tweetup = gathering at a local restaurant or watering hole, everyone is invited

tweeps or tweeple = your twitter friends

twebinar = webinar utilizing twitterspace

twestival = an charity event promoted via Twitter

just add “tw” = ???

Twitter & Professional Growth

referralscommunitynetworkingcommerceknowledgeserendipity

Twitter and Professional Growth :: Referrals

Twitter and Professional Growth :: Community

Twitter and Professional Growth :: Networking

Twitter and Professional Growth :: Commerce

Twitter and Professional Growth :: Knowledge

Twitter and Professional Growth :: Serendipity

Good to know

Spam is just as annoying on Twitter

Use direct messages with care

Remember to be respectful and smart

Twitter is not instant messaging

Get some appsTweetdeck, Twhirl, iPhone/Storm/etc apps

search.twitter.com, twellow, etc.

Facebook, blog integration

Twitter can be...a cost-effective (free) option to accentuate existing messages;a broadcasting tool to announce relevant information to specific audiences; and a (brief) conversational tool to appropriately respond to relevant inquiries and follow-up questions or comments.

Two Types

Broadcasteruseful if audience knows what they are gettinganother way to push informationworks best if you have good information to givecould fill a need from specific area or topic

Conversationalistprovides a "voice"seen as an authority and sourceROE - return on engagementa way to interact with those interested in topic or org. all about building relationships

Broadcastercnnbrk > BreakingNewsOn > digitalps > BarackObama > UOregonNews >mansfieldisd >

Conversationalistwfaachannel8 >DellOutlet > JetBlue > butleradmission > jakemckee > zappos >

http://www.flickr.com/photos/lucias_clay/2699584043/

who are these guys again?

Richie Escovedorichie.escovedo [at] gmail.com

nextcommunications.blogspot.comTwitter: @vedo

linkedin.com/in/rescovedodelicious.com/rescovedo

Terry Morawskiterrymorawski [at] gmail.com

tmosgarage.blogspot.comTwitter: @morate

linkedin.com/in/terrymorawskidelicious.com/morate