Kurtis Damerow

Philosophy

“You don’t need to be at your desk to need an answer”

—

5” 1080p display

Beautiful Camera

Snapdragon 800

Wireless Charging

4.4 Kit Kat

Google Now

Paired with Nexus 5

Promotional

The Future

Target Audience

Current Users

Potential Buyers

The ‘Tech-Know-Hows’

What We Know..56% of Adults1

176M Smartphones

101M Facebookies DAILY!2

161M Tweeple Monthly3

Instagram, Pinterest, and Google+

Series10

20

40

60

80

100

120

140

160

180

TotalFacebookTwitter

Daily U

sers

In

Million

s

In Millions

The Big Idea

‘The Google Now Adventure’

3 Devices

2 Celebrities

1 Big City

The Plan

Photo By: Larry Page Photo By: Patrick McMullan

The Budget

Camera Crew: $15K

Weekend Stay: $5K

Mr. Parsons: ~$20K

Total: ~$40KCrew GeneralMr. Parson

The Success

400M Weekend Views

60K iOS App Downloads

40% Increase in Google Now Usage

1% Gain in Market Share

1Smartphone Ownership2Facebook Mobile Users

3Twitter Monthly Users

Logos used are property of Google

Design and ideas by Kurtis Damerow

Citations