Tara de Nicolas Principal, Georgetown Consulting Group

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Agenda !   Introduction !   Thinking Outside-the-Donation-Box !   Art of the Thank You !   Walk the Walk

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Thinking Outside-the-Donation-Box

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PR +

Fundraising =

$$$$

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What is Unique to Your Mission?

!   Can you make Crowdfunding work for you?

!   The Campaign Process !   The Event

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1. Build the Idea – MVP Model Created initial plan following the Lean Startup approach – scaled down for our first year

2. Stakeholders Create a committee of key stakeholders to shape and finalize plan, ensuring community investment

EarthEcho International Expedition Council

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Partnerships

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Event Experience/Technology

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Social Media

!   Lead the Conversation & Engage

!   Promote Partners

!   Promote Top Fundraisers !   Promote Success/Needs to Achieve Goal

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Art of Thank You

!   Donors

!   Participants

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“ The first responsibility of a leader is to

define reality. The last is to say thank you.

In between, the leader is a servant.”

– Max de Pree

Walk-the-Walk

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Fundraising Technologies Peer-to-Peer

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Fundraising Technologies Peer-to-Peer (Lower cost options)

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Auctions Don’t Always Stay Silent

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Questions?

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@TdeNicolas GeorgetownConsultingGroup.com TdeNicolas@georgetownconsultinggroup.com