Tara de Nicolas Principal, Georgetown Consulting Group
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Agenda ! Introduction ! Thinking Outside-the-Donation-Box ! Art of the Thank You ! Walk the Walk
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Thinking Outside-the-Donation-Box
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PR +
Fundraising =
$$$$
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What is Unique to Your Mission?
! Can you make Crowdfunding work for you?
! The Campaign Process ! The Event
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1. Build the Idea – MVP Model Created initial plan following the Lean Startup approach – scaled down for our first year
2. Stakeholders Create a committee of key stakeholders to shape and finalize plan, ensuring community investment
EarthEcho International Expedition Council
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Partnerships
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Event Experience/Technology
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Social Media
! Lead the Conversation & Engage
! Promote Partners
! Promote Top Fundraisers ! Promote Success/Needs to Achieve Goal
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Art of Thank You
! Donors
! Participants
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“ The first responsibility of a leader is to
define reality. The last is to say thank you.
In between, the leader is a servant.”
– Max de Pree
Walk-the-Walk
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Fundraising Technologies Peer-to-Peer
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Fundraising Technologies Peer-to-Peer (Lower cost options)
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Auctions Don’t Always Stay Silent
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Questions?
