the economics of happiness jorge guardiola wanden-berghe universidad de granada bremen, june 2013

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The economics of happiness Jorge Guardiola Wanden- Berghe Universidad de Granada Bremen, June 2013

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Page 1: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

The economics of happiness

Jorge Guardiola Wanden-BergheUniversidad de Granada

Bremen, June 2013

Page 2: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013
Page 3: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

German Constitution, 1949

Article 56 [Oath of office]On assuming his office, the Federal President shall take

the following oath before the assembled Members of the Bundestag and the Bundesrat:

• “I swear that I will dedicate my efforts to the well-being of the German people, promote their welfare, protect them from harm, uphold and defend the Basic Law and the laws of the Federation, perform my duties conscientiously, and do justice to all. So help me God.”

Page 4: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Scheme

1. Understanding happiness2. What makes people happy (in general,

maybe you too)3. Happiness and prosperity of nations

Page 5: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

1. Understanding happiness

Page 6: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Universalism vs relativism

• Different conceptions of happiness.• Different cultures.• Different moments of time.

Could we find an universal idea of happiness?

Page 7: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013
Page 8: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Paul Ekman

Page 9: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Kinds of happiness (SWB)

• Many kinds: Mariano Rojas’ classification:– Hedonic– Emotional– Cognitive– Mystical

• Contradictions could hold. Examples:

Page 10: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Methods to measure well-being

• Direct question– Life satisfaction– Domain satisfaction

• Day reconstruction method• Life stories• Brain scanner

Page 11: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Direct question

• In general terms, are you satisfied with your life? Would you say that you are....?

• Cantril’s ladder• Likert scale• Did you experienced any emotion

yesterday? Yes or no

Page 12: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

SWB and domains of life

It captures all aspects of well-being, assuming that life consist in an aggregate construction of some specific domains that determine satisfaction

Happiness

IncomeWorkHealth CoupleFamily

This is bottom-up, but top down also exist

Page 13: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Disadvantages

• Adaptation (Sen), hedonic treadmill• Order of the question influences answers• Circunstantial and mood factors (Schwartz)– Weather– Finding money before answering

Page 14: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Kahneman et al., 2004

Page 15: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Life stories

• Write your own bibliography• Observe the frequency in the use of certain

words– Related with positive emotions (cheerfulness,

happiness and the like)– Related with negative emotions (fear, guilt,

constrain and the like)

Page 16: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Scanner• Brain as a map for positive and negative

emotions

Page 17: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

2. What makes people happy (in general, maybe you too)

Page 18: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

What brings happiness?

Sonja Lyubomirsky

Page 19: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Correlates of happiness

• Age• Gender• Marriage• Employment• Income

Page 20: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Does money bring happiness?

Page 21: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013
Page 22: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Relationship income happiness

• Far from being perfect• Diminishing marginal returns. More important

when income is low• Basic needs satisfaction• Interactions:– Culture, psychological traits– How money is devoted (efficiency)

Page 23: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Starting point

Page 24: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Material needs and satisfactors

• Hunger (food)• Water (access to the resource, pipes)• Sanitation (pipes, water)• Health (medicines, hospitals)• Refugee (house, electricity)• Education (school, notebooks)• Play opportunities (toys)

Page 25: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Being seduced by the market

• Marcuse (1964): Real needs and false needs (publicity and manipulation)

• Galbraith (1977): Needs can be created (idem, dependence effect)

• Keynes (1963): Absolute and relative needs (You can satiate the first, but the second depends on others)

Page 26: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Seducing example

• “For the man that have discovered us needs that we did not know we had”

Page 27: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Scientific evidence

• Focusing illusion (Kahneman)• American dream (Kahneman)• Comparison with others (Duesenberry, Frank)• Satisfactors vs maximizers (Schwartz)• High income and lack of ethic (Piff, Frank)• Loss aversion and marginal returns

Page 28: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

3. Happiness and prosperity of nations

Page 29: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Development indicators

• Gross National Income• Human Development Report

• Other, more new (including happiness):– Happy Planet Index (NEF)– OECD Better Life Index

Page 30: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

GDP• Monetary value of production in a given place

and time• Its increase can cause or produce:– Inequality and poverty– Environmental destruction– Slavery and/or child work– A war or a genocide– Weapon production

Page 31: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Better life index

Page 32: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013
Page 33: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013
Page 34: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

GDP/Income-happiness

• Easterlin paradox• Paradox of unhappy growth• Paradox of happy peasants and miserable

millionaires

Page 35: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Easterlin paradox

• In the cross section there is a positive relationship income happiness

• However, longitudinal studies find that this relationship does not hold, at least in rich countries

Page 36: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Easterlin Paradox: UK

Page 37: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Easterlin Paradox: US

Page 38: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Paradox of unhappy growth

• Negative or insignificant relationship between satisfaction with lfe and economic growth

Page 39: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Possible explanations

• Comparison effect• Gap aspirations-achievements• Greater consumism and working hours• Lack of relational goods• Flaws on providing public goods• Inequality

Page 40: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

Happy peasants and miserable milionaires

• In spite of material deprivation, cases in India, Tibet, Bangladesh, Mexico and Kenia have high satisfaction. Economic theory is wrong?

• Adaptation, lack of comparison• Should we idealize poverty?

Page 41: The economics of happiness Jorge Guardiola Wanden-Berghe Universidad de Granada Bremen, June 2013

What makes you happy?