.kako je počelo? -29 October 1969...at 10.30pm...a computer was connected...to a second computer.... 12 years later ... there were still only 213 computers on the network.

‘...on New Year's Day 1994...there were an estimated 623 websites. In total. On the whole Internet....’http://www.guardian.co.uk/technology/2009/oct/23/internet-40-history-arpanet

Najstarija domena 1985:

.gdje smo danas?• +254 mil web sjedišta• +300 mrld e-mailova/dnevno• +2 mrld e-mail računa• +1 mrld osoba na društvenim mrežama

.što je posljedica?

People are missing important news, information, and appointments; friendships and family suffer, says the report.

76.7% read email and respond evenings and weekends43.2% answer texts or emails on date/social occasion           

57.4 % never turn off phone

33.0% check email middle of the night

35.2% answer work emails while with children

46.9% unable to answer all email           

41.4% miss important news

39.9% ignore family and friends           

16.9% miss appointments           

62.5% wish they could filter out the flood of data

Steven Rosenbaum, author of Curation Nation, concludes that "... (since) the volume of raw data coming at us has increased more than 50% in the past 12 months... (and) increase will grow exponentially..."

IZVOR: http://www.magnify.net/learn/download/Lifestyle_Information_Survey_2011

Forrester:

.... web-influenced offline sales combined accounting for 42% of total retail sales. That percentage will grow to 53% by 2014.....IZVOR: http://selnd.com/dk0CTb

Turizam: internet utjecaj na kupnju +89%, +51% online narudžbe

Google:

.internet je sve važniji!Što kažu Google i Forrester:

Korištenje Interneta utječe na povećanje prodaje: http://www.youtube.com/watch?v=R1v2sSPyv7w

Internet je zadnjih 10 godina unio revoluciju u način ponašanja - What we learned in 2010: http://www.youtube.com/watch?v=KhlJgFznaxI

Online utjecaj na offline prodaju je mjerljiv: http://www.youtube.com/watch?v=pYVQSsuVcqM

‘.....Our chief economist Hal Varian has calculated that businesses make an average of $2 in revenue for every $1 they spend on AdWords, so we think this commitment will be especially powerful....’

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Dobne skupine korisnika

2005 2008 2009 2010

.kakva je dobna struktura korisnika društvenih mreža?

IZVOR: What Do People Ask Their Social Networks, and Why? A Survey Study of Status Message Q&A Behavior, Meredith Ringel Morris, Jaime Teevan, Microsoft Research Redmond, WA, USA; Katrina Panovich Massachusetts Institute of Technology Cambridge, MA, USA , prosinac 2010

.društvene mreže rastu brzo!

Broj veza = ½ n(n-1)

Broj interakcija = 2 x Broj veza

A=>B i B=>A

Broj interakcija = n2

.rađaju se potpuno nova zanimanja:

.....The problem is when you are not a big company. If you have less than 30-50,000

fans, your social activity is not big enough to justify a full-time position. While you still need to post something every day, the number of questions and responses you get is not likely to take up 8 hours of your time....

IZVOR: http://www.baekdal.com/insights/can-you-really-outsource-social-media

SOLOMO [1/6]

‘...We are at the beginning of a new era for Internet Innovators Who are re-imagining and re-inventing a Web of people and places, looking beyond documents and websites

John Doerr, Partner, KPCB

SOLOMO [2/6]

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APPLE: Prodaja i-pod uređaja od dana lansiranja (u tisućama komada)

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i-pod i-phone i-pad

APPLE: Prodaja i-pod, i-phone i i-pad uređaja od dana lansiranja

SOLOMO [4/6]

SOcial, LOcale, MObilehttp://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011

http://www.youtube.com/watch?v=sZO9e1wV23U

.kuda idemo mi u HR?Prosinac

2009

Izvor: Jedna naša kampanja u RH Izvor: http://searchengineland.com/the-mobile-web-is-finally-here-are-you-ready-39683

.kako smo se prevarili...

"Regarding the pace of change, we believe more users will likely connect to the Internet via mobile devices than desktop PCs within five years."

- The Mobile Internet Report,

Morgan Stanley, 12/09

DOGODITI ĆE SE OVE GODINE!!