solomo v 1.0

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Page 1: SoLoMo v 1.0
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The Social Local Mobile Agency

New marketing company for the New Age

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SOLOMO?

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THE CONTEXT

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As we speak India is changing:

If this machine is hooked, click on the image!Else you can visit: http://bit.ly/ugJ7yf

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*Source: Google India, 2011

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This is GreatLet’s Avail the offer! Right?

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No! Thanks

WHY???

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This is where I am

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This is where the offer is

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This is what lies in between

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35 KMSOVER 1 HOUR OF

DRIVING TIME!

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70% off on PIZZA

70% off on Pizza

Sample text sample text sample text sample textText sample text sample text

At: XYZ Pizza CornerLajpat Nagar

What just happened?

YOU LOST! ME

BECAUSE YOUR OFFER DIDN’T FIT THE

LOCATION CONTEXT

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The new mantra!!

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REAL TIME SOCIAL FEATURES ACCELERATING MOBILE USAGE

GROWTH = SHARING + LOCAL + FRIENDING..

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*Source: Google India, 2011

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Run Run Run: Nike+

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Nike+

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MINI Gateaway

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MINI Gateaway

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Mayor offer

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Learning from these brands

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Brands need:

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Brands need:

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But more-over BRAND PURPOSE

EXPERIENCE PLANNERS

DISCOVERY

MOBILITY PLACE

SENSE & RESPONSE ACTIVATION

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a team that

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a team that

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a team that

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a team that specializes on

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Are you ready for future?