sxsw keynote -pdf2
TRANSCRIPT
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SXSW Digital Press Center
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Over 3000 media attendees come to SXSW, looking for good stories. Everybody wants to get in touch with them.
We figure things can get messy.
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Are these questions familiar?
Can I get a list of attending press?Can you introduce me to publication X & Y?I have a press release can you distribute it?Where can I find all press releases?I have “awesome” news can you add it to your site?
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The answer: “Go to the SXSW Digital Press Center”
The place where sponsors, participating companies and partners can publish their news.
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SXSW Digital Press Center
Check http://bit.ly/X7ulYK for preview
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Benefits
Answer to all the questionsOne-stop-shop for mediaSave trees, no need to print those PDF’sBrandedMore overall coverage
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How does it work for partners?
1.Your partners create a free PressDoc account2.They create press releases 3.Releases are published in the SXSW digital press center
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How does it work for SXSW?1. Communicate the digital press center to the partners and press2. Designate a contact person to keep in touch with PressDoc3. Leave the rest to us (support, moderation, tech support, design)
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What does a PressDoc look like?
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Embargo press releases
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Include relevant attachments
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Thank you!