SUCCESSSECRETS

LOCAL PRLEGENDSEDITION

ARIK HANSON

"The people that end upleading agencies, becoming

VPs and breaking newground in our industry –they’re all people-firstcounselors who are far

more adept at the softerskills than most."

President, ACH Communications; Chief Blogger, “Communications Conversations;” MIMA Board Member

JORG PIERACH

"Get it in writing. Period."

Founder/Creative Director of Fast Horse and former Executive Vice President at Weber Shandwick, Minneapolis

ALEXIS WALSKO

"Always do what you sayyou are going to do. Thiswill make you a rare and

sought after person."

Owner and Founder of Lola Red Public Relations, Minneapolis

KELLY PUSPOKI

"There’s a strongcorrelation betweenkindness and career

success."

SVP, Brand Marketing, Fleishman-Hillard – Minneapolis

GREG ZIMPRICH

"If you want transformationalresults, you need

transformational ideas."

Director of Global Internal and Business Communications for Honeywell

ANGELA BABB

"You won’t be at the top ofyour game unless you havesome balance to your life."

Chief Communications Officer, American Academy of Neurology, Board Member with the Minnesota PRSA

MICHAEL PORTER

"Treat everyone with respect andgenuine interest. That goes for

the waiter, the custodian and thehomeless person you pass on the

way to a meeting."

Director of MBC and Health Care Communications Programs at Opus College of Business, St. Thomas University

NATALIE BUSHAW

"There’s no limit towhat you can

accomplish as long asyou don’t care who

gets the credit."

Public Relations Director of Life Time Fitness

FRED HABERMAN

"We communicatorshave the power toraise awareness,open minds andchange hearts."

CEO and Co-Founder, Haberman

ALYSSA EBEL

"Don’t be afraid to minglewith media on social

channels. I promise, theywon’t bite."

Senior Public Information Officer, Explore Minnesota Tourism

JON AUSTIN

"Pay attention. Good publicrelations comes down to tworequirements – judgment and

understanding context."

Owner, J Austin & Associates crisis communications agency

TERESA MCFARLAND

"Be a good listener andinsanely curious."

President of Minneapolis agency GDB Pitch

PAUL MACCABEEPresident of Maccabee Public Relations

Try hard not to misspell people’s names. It’s oneof the only minor transgressions that people

never forgive and forget.

Master the exquisite art of individualized thankyou’s – personal expressions of gratitude (not a

mere email) to anyone who helps you on yourcareer journey.

Return phone calls. Fast. Incredibly, fewdo this – and if you do, I swear it’ll make

a positive impression.

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BUT, WAIT...there's more!

Check out the full series here:Part One: http://brinx.it/3o0

Part Two: http://brinx.it/3Ek

Part Three: http://brinx.it/3e5