Carlton Cornwall Bowls Inc.

Strategic Plan 2013 - 2016

DRAFT DOCUMENT FOR DISCUSSION AT AGM - 23rd JUNE 2013

Document Overview

The Strategic Plan provides a framework and timeframe to perform key functions by:

• Signalling to all stakeholders our future plans• Identifying areas that need attention to ensure

our continued success• Guiding the Board and operational planning

activities• Setting goals and targets against which the

club can report to its members and stakeholders.

DRAFT DOCUMENT FOR DISCUSSION AT AGM - 23rd JUNE 2013

Strategic Plan 2013 - 2015

VISION To cater for all at a ‘centre of excellence’, that is

progressive and sustainable – the ultimate bowling experience.

MISSION Carlton Cornwall Bowls be a world class facility,

dedicated to delivering more people on the greens and offering a range of services that enhances the enjoyment of participants.

DRAFT DOCUMENT FOR DISCUSSION AT AGM - 23rd JUNE 2013

Present State

Finance/Governance•Trust Fund as at 31.03.13- $5,198,853•Over 95% of operating costs are dependent on income from the Trust•Partner Club Agreement with Bowls NZ

Greens•Sub-standard greens•Want facilities and surrounds to be ‘5 star’

Communications•Website outdated•No regular communication with members•No regular events at club – ‘no life’

Participation•Membership increased significantly over last year•Social/tournament play almost non-existent•Playing programme disjointed

DRAFT DOCUMENT FOR DISCUSSION AT AGM - 23rd JUNE 2013

Landscape

Key points from the Mowbray Report:

Auckland region; population to venue ratio:20,000 e.g. one venue per 20,000 citizens

A 2km radius of catchment for clubs

Carlton Cornwall Bowls Club should be the only bowling facility within a 2km radius

To achieve this over five years clubs could merge or the venue could house multiple

clubs

Greens to be played on 6 days a week with sound management

Average subscription $135.00

Recommended 30% of revenue from subscriptions

Minimum sustainable club membership 187 versus current average of 75

Engagement with various ethnic communities to encourage participation

Casual pay-for-play market significant

DRAFT DOCUMENT FOR DISCUSSION AT AGM - 23rd JUNE 2013

Future State 2015 - 2016

Finance/Governance•30 % of operating costs covered by annual operating revenue•Trust Fund at $5,500,000•Achieve Gold Standard – Bowls NZ Clubcheck Award

Greens•Highest rated greens within the region•Regular hosting of major events•Greens available six days a week with an extended season•Facilities fully utilised

Communications•All multi-media forms adopted for internal/external communications•Members being represented at controlling bodies/funding providers/ Carlton Park Trust Board

Participation•250 members in all categories•An integrated, progressive playing programme catering for all•Regular social events at the facilities