OCR –

Level 3 Cambridge Introductory Diploma in Media

Unit 13: Sophie Angus

Candidate Number: 1006

Planning and Pitching a Print based Media Product

Contents for LO2Titles Slides

Mind Map 1) 4

Mastheads For First Magazine 5

Straplines Masthead For First Magazine

6

Summary of Idea 7

Intended Target Audience 8

Target Audience 9-10

Mood board 11-12

Mind Map 2) 13

Mastheads For Second Magazine 14

Straplines For Second Magazine 15

Summary of Ideas 16

Intended Target Audience 17

Target Audience 18-19

Mood board 20-21

Graphic Layout Front Cover 22

Graphic Layout Front Double Page Spread Cover

23

Magazine Masthead/Logo 24

Masthead Font Ideas 25

Titles Slides

Masthead Font 26

Colour Scheme and House Style overview 27

Front Cover on Magazine of Inspiration 28

Double Page Spread on Magazine of Inspiration 29

Magazine Fonts and Colours 30

Planned Format and Style of Front Cover 31-32

Planned Format and Style of Double Page Spread 33

Planned Format and Style of Front Cover 34-35

Planned Format and Style of Double Page Spread 36

Comparing Graphic Layout Front Cover to Q magazine 37

Comparing Graphic Layout Double Page Spread to Q magazine

38

Interview Draft Planning 39

Draft Article – Interview 40

Proposals 41

Proposals 2 42

Conclusion 43

Mind Map 1)

Generation of ideas

Masthead Name

Masthead Name• Eclectic Music (EM)• Tunes• Hear• Voice• V• Music (M)• Exclusive• Exclusive Music

Colour ThemePrice

Strapline

Brand Identity

ImageFrequency of Release

Target Audience

Strapline• Hear Our Voice• The Music Magazine

of the World• Exclusive music• World famous Music

Magazine• Explore the World of

Music.

Frequency of ReleaseThis music magazine will be released monthly as this magazine will contain more information than a weekly music magazine and this magazine will be more expensive.

PriceThe price of the magazine is £4.20, is released monthly and therefore there will be more content in the magazine . This will make the audience feel as if the magazine is more exclusive than the weekly music magazine. This is the same price as my magazine of inspiration of Q magazine.

Brand IdentityOn the right hand corner of the magazine is my logo and the issue number, which will be repeated as brand Identity. In addition, there will be some mention of synergy with the social media account, which my magazine will have.

Genre

ImageThere will be the main image on the front cover of the magazine. The artist mentioned will be famous or upcoming. This will have different eclectic music and therefore there will be an eclectic artist mentioned on the front cover of the magazine. The image will be a mid-shot of the artist, the mid-shot will include their facial expression, body language and quotes from their interview.

GenreMy music magazine will have this gerne of eclectic of music. The content of my music magazine will be like Q magazine. This is important because my music magazine will educate the younger target audience about the older style of music such as Queen and David Bowie, while the music magazine will educate the older target audience about music of today like Kanye West or Sam Smith, so they will understand more about the 21st century music cultural.

Colour ThemeThe colour scheme of the magazine is red, black, white and maybe gold on the masthead, so this will suggest that buying our magazine is a special occasion and a celebration. I have chose these colours for the music magazine as they are eye-catching for the target audience. The masthead will be similar to Mojo magazine. However the main colour of the magazine will be black and white.Target Audience

My music magazine will have the target audience between the ages of 15-30 year old, as the content of my music magazine will have the genre of eclectic music. The statistics of Q magazine is where I have based my idea. Also Q magazine reveal that most of the music magazine highest target audience come from the teenagers 15-24. Moreover, the front cover of my music magazine will feature artist that the different age range will known and like. Also someone in the magazine that males and females will appeal to, so both gender will buy the music magazine.The socio-economic needs of my audience will be in the D and E of the chart. This is important because this will included students, they will have a bigger interest in music and may want to know more about the past famous music artists like David Bowie.

Mastheads For First MagazineOne of the mastheads for my music is “EXCLUSIVE”. The word “Exclusive” is a buzzword. This is why I might call my music magazine “EXCLUSIVE”. Another reason why I might call my music magazine ““EXCLUSIVE” is because it will contain “Exclusive” music information that you can’t read anywhere else. The word “EXCLUSIVE” suggests that the audience is receiving the VIP treatment, as my magazine is one of a kind.

Another, masthead idea for my music magazine is “E” as this suggests that my music magazine is the messenger from the artist to the audience who is buying my music magazine. Another, reason why I might have chosen “E” as a possible masthead for my music magazine is because my music magazine will be the voice of music and therefore any age range of audience are welcome to buy my music magazine.

Straplines For First Magazine“Hear Our Voice” as a strapline reveals that my music magazine is the voice between the artist and the audience buying the magazine. This suggests that we are an up and coming music magazine and we are determined to be the best music magazine in the world. Another strapline for my music magazine is “The Music Magazine of the World” revealing that there is the place in the market for a new and fresh music magazine for the world as the rest of the magazines have lose their edge as they care more about profits than the music and discovering new artists. Also this connotes that my music magazine is a gift to the world and a blessing as this will give exclusives information.

Summary of Ideas EXCLUSIVE will contain music from different time periods. The

magazine will be about the artists and the bands who will meet this expectation and who are well known and respected in the music industry. This music will contain an electric mix of genre, which means it will features pop, indie and rock music. The magazine will be A4which means the height of the magazine will be 21.6cm and the width of the magazine will be 28.3cm.

The colours scheme of my magazine will be red and gold as it is bold, eye catching and exciting to read. I want the style of my magazine to be simple and classic so that it will be easier for the target audience to read. The front for my magazine will be simple and bold as this will appeal to the target audience and therefore they will buy it.

Gold Red Adele David Bowie

Intended Target AudienceThe target audience that my music will be targeted at are males and females between the ages between 15-24. The Maslow theory of Q magazine is that the audience are “survivors” who will be there every month and therefore they will buy my magazine every month. They will gain the knowledge about the music by reading the magazine.Also they will be ‘explorers’ as they like to know about different music information and also explore different electric mix genres of music. This will mean that will looking through my magazine to gain information about their favourite artists/bands, different genres of music and the music industry. The Katz theory of Q magazine will be personal identification, so the audience can relate to the singers and the bands’ situation and lifestyle. This will mean that the target audience will be able to form a close bond to these singers and bands after hearing about a situation. This is called a personal relationship.In addition, my music magazine will be able to teach the target audience about different music so that the audience can learn new facts and information about artists/bands.The magazine will have a simple layout so that it will be easy to read the interview. The double page layout which I will be designing will be similar to the Q magazine interview page.

Abraham MaslowElihu Katz

Target Audience

Source: http://ncrafts.files.wordpress.com/2013/05/socio-economic-needs.png

• The ABC1 profile is 70%, which means that is demographic profile. • The target will have a high income. So they can afford to buy the music

magazine monthly. • The socio- economic reveals that more males than female read Q

magazine. • So by looking at the socio- economic and ABC1 profile this will help me

to think of an idea to encourage more females to read EXCLUSIVE as well as male.

• Q magazine is male dominated as it features male artists and bands.• One way to have a higher readership of females reading EXCLUSIVE is to

have female singers and bands in the EXCLUSIVE.• The popular age range for Q magazine is 15-24.• Different styles of genre of artists and also feature artists from different

generation. This will attract the different age range of target audience to read EXCLUSIVE.

Source: http://www.bauermedia.co.uk/uploads/QMediaPack Feb2013.pdf

• The Hartley’s 7 subjectivities look at a person’s age, gender, class, ethnicity, self-image, nation and family.

• This reveals that EXCLUSIVE readership is between the ages of 15- 24.

• The target audience will be on the E section of the Hartley’s 7 subjectivities chart.

• The E section refers to unemployed, students, pensioner or casual worker.

Target Audience• The Maslow theory of Q magazine will “survivors” be

there every month. As they will gain knowledge about the music featured by the magazine.

• Also be ‘explorers’ as they like to know about different music information and also explore different genre of music as well.

• The Maslow theory of EXCLUSIVE will be the same as Q magazine, but my audience will also be “caregiver” .

• This means sympathise with the artists and bands situation if something happens in their life. The audience can see them more as the person than a celebrities.

• My target audience for my music magazine will be “Social Climbers”.

• The audience will be determine to improve their quality of life and their status in society.

• The Katz theory of Q magazine will be personal identification, so the audience can relate to the singers and bands situation and lifestyle.

• The audience will form a close bond to these singers and bands after hearing about a situation. This is called a personal relationship.

• EXCLUSIVE, will also inform and educate the audience as they will learn something new about the artists and bands.

Source https://ncrafts.wordpress.com/ctec-level-3-introductory-diploma-in-media-candidates/unit-1-analysing-media-products-and-audiences-10-credits/

• The psychographic of Q magazine would be “explorers”. They would discover different types of music they haven’t heard before and also this would be found in the younger demographic (students) which will be found on the demographic table.

• Another, psychographic of Q magazine would be “aspirers”.• They will be aspired by the celebrity singers and bands’ appearance, fashion

and persona, they will look up the singer and bands as a role model.• However, one target audience will also be “succeeders”.• They will be confidence in their belief in music and also they will set goals for

themself to achieve any challenges they have for themselves.Sourcehttps://ncrafts.wordpress.com/ctec-level-3-introductory-diploma-in-media-candidates/unit-1-analysing-media-products-and-audiences-10-credits/

Mood Board I have chosen this font for my music magazine because this is simple and bold. Also this font is easy to read for my target audience.

I want to include old style of music like the Beatles so this will appeal to the older target audience, so they will buy and music magazine and therefore my music magazine will be more popular. In addition, the old style of music could teach the younger audience, how much music has changed over a period of time and teach them more about the music industry.

As well as including an old style of music, I also want to include contemporary music like Kayne West as this could appeal to the younger target audience. This could also teach them about the modern day music industry and want talent you need to be in the music industry.

The colour wheel will help me decide what colour I should include in my music magazine. In addition, this will help me because I know what colour is best suited for each other.

This picture of Bjork denotes that I want my music magazine to be bright, bold and unique. I also want my music magazine to be as colourful as this, which I hope will be eye catching for the target audience.

This is the symbol for Facebook. This reveals that my music magazine will on social magazine to keep close with the target audience, as they can see my music magazine daily update.

Mind Map 2)

Generation of ideas

Masthead Name

Colour ThemePrice

Strapline

Brand Identity

ImageFrequency of Release

Target Audience

Genre

Colour ThemeI have decided the colour theme for my magazine will be black and white, as both of the colours can be used for the font and also the background. Moreover, the primary colour of the magazine is red, as red is a bold and bright colour. In addition, I will have the colour gold as the font. Moreover, my magazine will included the colour blue, as both of the colour are fresh and clean. This mean that they will stand out because both of the colours are bright.

PriceThe price of the magazine will be £4.20 like my magazine of inspiration , Q magazine, this is because my music magazine frequency will be monthly, therefore my music magazine will contain more information, than a cheaper and a weekly magazine.

Masthead Name• Eclectic Music (EM)• Vocal• Melody • Volume• Music (M)• Exclusive• Harmony• E

Strapline• Explore the Life of

Music• Life of Music• Exclusive music• World famous Music

Magazine• Discover Great

Music

GenreLike my magazine of inspiration, Q magazine. The genre of my music magazine will be eclectic. This is important because, with a eclectic genre, this will be more interesting to read or to look at pictures from the past. Moreover, the reason why I have chose an eclectic genre for my magazine is because you will attract a different target audience and also people who like different style of music to read. Another magazine, which I have researched is NME, who have a similar genre than Q magazine

Frequency of ReleaseMy music magazine will be released monthly because there will be more content in the music magazine. Moreover, you can tell that the frequency of release is monthly because on the barcode it will have the release date on it.

ImageThere will be a main image on the front cover of the magazine. The artist will be famous or an upcoming artist that will be mentioned. This will have different eclectic music and therefore there will be an eclectic range of artists mentioned on or in the front cover of the magazine. The image will be a mid-shot of the artist, the mid-shot will include, their facial expression, body language and quotes they have said from the interview.

Brand IdentityOn the corner of the right hand side of the magazine, there will be my logo and the issue number, which will be repeated as brand Identity. Moreover, by the brand identity you can associated with the music magazine.

Target AudienceMy music magazine will have the target audience between the ages of 15-30 year old, as the content of my music magazine will have the genre of eclectic music. The statistics of Q magazine is where I have based my idea. Also Q magazine reveal that most of the music magazine highest target audience come from the teenagers 15-24. Moreover, the front cover of my music magazine will feature artists that the different age range will know and like. Also someone in the magazine that will appeal to females to encourage them to buy the music magazine. However, males can buy the magazine as well.The socio-economic need of my music magazine will be D and E for the students and the young adult, they will be exploring their music interests, and also exploring different artists or bands that they may not heard off before. Moreover, the price of the music magazine is cheap, as they buy the magazine monthly, which could be in their budget of living.

Mastheads For Second MagazineOne masthead for my second music magazine is “E”. The “E” will stand for “Explore” as all of the information in my music magazine will be high quality and exclusive to my magazine. This will also copy the style of my magazine of inspiration as the name of the magazine has a single letter.

Another masthead idea for my music magazine is “Volume” this reveals that music magazine will be an aggressive music magazine as my music magazine will be unique and outstanding.

Straplines For Second MagazineThe first strapline for my music magazine will be “Explore the Life of Music” this is mainly targeted at the younger target audience because they have to experience music and the different genre, so they can find their style of music. Another, reason why this will be a suitable strapline for my music magazine is because this means that they are finding themselves with my magazine and helping them grow as a person .Also this will a suitable strapline “Discover Great Music” because the target audience will find the best music information in my music magazine because my music magazine will contain high quality information. This also suggests that my target audience will be ‘Explorers’ as they will be exploring through my music magazine.

Summary of Ideas The second is called E, which will stand for Explore. The genre

of my magazine will be an eclectic mix of genre. The artists and bands will be well known but will also feature up and coming artists. This is important as this a way for the up and coming artists to be noticed. This music will feature all artists that agree to be a part of E magazine.

The magazine will be A4 which means the height of the magazine will be 21.6cm and the width of the magazine will be 28.3cm. The colours scheme of my magazine will be red and gold as it is bold, eye catching and exciting to read. This magazine will compare to a celebration as the information will be so exclusive and exciting. They will want to share the magazine with everyone they know. The font is bold and simple, so that it will be readable to my target audience. In addition, the letter E will be in a red box like Q magazine.

Gold Red Elton John Meghan TrainorRed

Intended Target AudienceThis magazine will be targeted at both males and females between the ages of 15-24.My target audience will be “caregiver” as they will understand and sympathise with the artist or bands when something happens in their musical or personal life. The “caregiver” is a section from the Maslow theory. In addition, my target audience for my music magazine will be “Social Climbers” as the audience will be determined to improve their quality of life and their status in society.The Katz theory of Q magazine will be personal identification, so the audience can relate to the singers and bands situation and lifestyle. This will mean that the target audience will be able to form a close bond to the singers and bands after hearing about a situation. This is called a personal relationship.In addition, my music magazine will be able to teach the target audience about different music. So that the audience can learn new facts and information about artists/bands.The double page spread will be interesting as their will be two images of the artist. The first one is going to be large and therefore stand out. However, the second image will be included in the interview as it will appeal to the target audience because it is more fun and interesting to read.

Abraham Maslow Elihu Katz

Target Audience

Source: http://ncrafts.files.wordpress.com/2013/05/socio-economic-needs.png

• The ABC1 profile is 70%, which means that the demographic profile reveals that the readership will have a high income and therefore they can afford to buy the music magazine monthly.

• The socio- economic reveals that more males rather than female read Q magazine.

• Q magazine is a male dominated magazine. To make more females read E magazine.

• It will features more females artist and bands in the magazine.• The age range of Q magazine is between the ages of 15-24.• However, to get more people to with different age range to

read E magazine.• It will features different artists and bands from different genre

and time periods of artists.Source: http://www.bauermedia.co.uk/uploads/QMediaPack Feb2013.pdf

• By referring to the Hartley’s 7 subjectivities which is looking at a person age, gender, class, ethnicity, self-image, nation and family.

• This reveals that Q magazine readership are between the ages of 15- 24.

• The target audience will be students.• Students are in the section of the E section of the Hartley’s 7

subjectivities chart.• The reason why students will be most likely to buy a music

magazine is because they will be interested in music. Want to see what different music offered them.

• So by referring to the Hartley’s 7 subjectivities, my magazine will be targeted at the E, D and maybe C2 section of the chart.

Target Audience• The Maslow theory of E magazine will “survivors” • As they will gain the knowledge about the music by the

magazine. • They would be ‘explorers’ as they like to know different

music information and also explore different genre of music as well.

• The Maslow theory of E magazine will be the same as E magazine, but my audience will also be “caregiver”.

• The target audience will sympathise with the artists and bands situation if something happens in their life.

• They will view the artists as a person not as a celebrity.• My target audience for my music magazine will be

“Social Climbers” as the audience will be determined to improve their quality of life and their status in society.

• The Katz theory of E magazine will be personal identification, so the audience can relate to the singers and bands situation and lifestyle.

• The audience will form a close bond to the singers and bands after hearing about a situation.

• This is called a personal relationship.• However, my music magazine E, will also inform and

educate the audience as they will learn something new about the artists and bands.

Source https://ncrafts.wordpress.com/ctec-level-3-introductory-diploma-in-media-candidates/unit-1-analysing-media-products-and-audiences-10-credits/

• The psychographic of Q magazine would be “explorers”• There are different types of music that they haven’t heard before, this would

be found in the younger demographic (students) which can be found on the demographic table.

• Another, psychographic of Q magazine would be “aspirers”. They will be inspired by the celebrities singers and bands’ appearance, fashion and persona as they will look up the singers and bands as a role model.

• The psychographic of my music magazine, E magazine will have the same psychographic as Q magazine.

• One target audience will also be “succeeders”, as they will be confident in their belief in music and they will set goals for themself to achieve in any challenges they have for themselves.

Sourcehttps://ncrafts.wordpress.com/ctec-level-3-introductory-diploma-in-media-candidates/unit-1-analysing-media-products-and-audiences-10-credits/

Mood Board 2)This is the symbol for twitter, a social media website. This will inform us that my music magazine will be on social media, which means the audience can subscribe to the magazine to hear about the latest gossip or news about my music magazine.

This is an example of a masthead for a music magazine. This connotes that my masthead will be similar to Mojo masthead, as its spell out the name of the music magazine.

The colours will contain hidden meanings that will be eye catching for my target audience.

This is a style which I will want for my music magazine, as this is simple and bold. Moreover, this font is easy to read, so my audience can read the the title of the magazine easily.

This is a picture of a modern day artist, Ellie Goulding. As this picture will attract the younger audience to read this music magazine. Moreover, the older audience will know what the younger audience is interested in and therefore, they can compare how music has changed.

This is a picture of the Rolling Stones, to attract the older audience to my music magazine. This is important because they can read about singers/bands from their childhood and also enjoy reading them.

Graphic Layout Front CoverI used my magazine of inspiration, Q magazine for my layout of the magazine. On the first layout of the magazine, the masthead is different, as for Q masthead, it is in a box, whilst my masthead is spread out. However this is more similar to Mojo as the strapline is under the masthead like in Q magazine. However my second layout has the same masthead as Q magazine however the puff promotion is different as the puff promotion on my second layout is more eye catching for the target audience.

Graphic Layout Front Double Page SpreadFor the double page spread, this will help to guide me where I should put my interview and also the main picture of the artist who is being interviewed. The first graphic layout is inspired by Q magazine as the interview was in at the bottom not in columns like the second graphic idea. However in both of my ideas, the headline quote is on the main image. As they both mention the masthead and the issue number of the magazine. However the first idea is on the right hand corner like Q magazine but my second idea is on the top of the magazine , so the target audience know what magazine and issue number they are reading.

Magazine Masthead/Logo

Font Names Test

God Of War

Granada

Quartzo

Manbow

For my music magazine, the masthead/logo will be bold and eye-catching. Therefore, when my music magazine is on the shelves in the shops, my music magazine must be easy to read.My masthead/logo is not similar to my magazine of inspiration Q magazine, as my masthead is one word and across the front cover, when my magazine of inspiration is at the left top corner of the magazine in a red box with one letter in the box. However, my music magazine is more similar to Mojo as the masthead is across the music magazine. However, the font of my masthead is gold, whilst the Mojo masthead change between the colour of black and white.For my logo I have chosen the font ‘manbow’ from the website “dafront” , which is very easy to read and eye catching. I have chosen this font for the music magazine because it has a 1950s styles to the font. I have done four different tests on “dafront” so I could decide, which font I should use for my masthead/logo for my music magazine. This is what my font will look like in my music magazine.

House Style ConsistencyBy looking at different font and colour for my music magazine, now I am able to create my front page and also the double page spread, which has the same colour theme through my music magazine.The masthead of my music magazine, “Exclusive” will be mentioned on all of of pages of my music magazine. As, the masthead will be at the bottom of the page next to the page number of the magazine.

When I develop my masthead on photoshop, I will create the main logo. I chose to make my colour of the font gold, because it will make it appealing to my audience , as it is not like the other music magazine, as the masthead is bold and eye catching as well as simple.

Masthead Font IdeasFont Name: Font Preview: Description

Manbow This is my first font. This is a stylish, bold and simple font. You are able to see that this font is classic, so that this can my targeted at the younger target audience and also the older target audience.

Budmo This is my second font. This font looks like old Hollywood glamour, as it looks like a sign with circle light inside the sign. This will appeal to the younger target audience, as it suggests that my magazine has exclusive information about the music industry around the world.

Bebas Neue This is my third font. This is a bold and simple font. You are able to see that the font is readable. This is important because this suggests that any age would be able to read this music magazine.

DK Boris Brush

This is my fourth font. This font is fun and stylish, which will appeal to the younger target audience. This font looks like someone has used chalk to write out the the word EXCLUISIVE.

Docallisme On Street

This is my fifth. This is cool, fun and stylish font. This looks like some one has done graffiti , which will appeal to my target audience. This is important because this could suggest that my music magazine has all of the up to date information.

I have chosen 5 fonts from defont to be my potential masthead for my magazine. You can see that all of the fonts for my music magazine are bold and also easy to read. All of the fonts are able to represent my magazine in a good light. In addition, these fonts are able to add style to my music magazine and therefore a good reputation for music by the music magazine. However, only one of these fonts is able to be on my magazine and be the face of my magazine.

Masthead Font

This is Manbow font, that could be used for my music magazine. The reason I have chosen this font to be a potential masthead is because it is simple and stylish, this could represent my masthead in a good light as it is not over the top. In addition, this font is easy to read so that the target audience are able to read this masthead easily. This is Budmo font. The reason I have chosen this masthead to be one of my potential mastheads is because its looks like old Hollywood glamour, as it have white circle inside the font. This is also easy you read, so that the target audience are able to read it. However, one problem with this font is that it doesn’t look professional enough for a music magazine as I am planning to sell my music magazine world wide. Therefore, I wouldn’t be using this Budmo font to be my masthead for my music magazine.

I have chosen two fonts from defont to be my potential masthead. They are called Manbow and Budmo.

Colour Scheme and House Style overview

FontI use the same font of lemonMilk for dafont throughout my magazine for the main headline or main quote to keep up the brand identity. Even so my masthead is manbow from dafront and therefore it will be on every page on my magazine magazine.

MastheadWhen creating my masthead it is different to Q magazine’s masthead as they are two separate magazines that offer different needs to different people. Instead of using a red box with a white letter, my magazine’s masthead has a full word called “EXCLUSIVE” which has a black outline with gold inside. My magazine’s masthead has a bold outline which is eye catching and will get the readers’ attention.

Colour SchemeEXCLUSIVE magazine includes a colour scheme as part of the House colour. The two main colour themes, gold and red, are repeated throughout my magazine. The gold suggests that my magazine is a special occasion or a celebration of reading my magazine. The red represents danger and rebelliousness as my magazine will include exclusive information. Also the magazine feature white and black.

When designing a music magazine you have to include a house style in order to have brand awareness for the brand identity. This is why I feature the masthead on every page of my magazine. The colour scheme is repeated throughout my magazine and also I repeated the same font to stand out and bold on the pages.

Front Cover on Magazine of Inspiration

The magazine masthead and strapline are the most important features of magazines. These are important because this will convey the message that the music magazine is of a high professional quality as this magazine is a serious magazine, which means the magazine has the best information about music, artist and bands.

There is a puff promotions of the music magazine, as this issue of the music magazine comes with the small magazine. The puff promotion is normally in a different shape to appeal to the target audience. This puff promotion is in the shape of a square.In addition, this magazine also comes with a free CD by Amy Winehouse as a banner as this will appeal to the target audience, as this will make them feel that they will gain if they buy the magazines.Moreover, Q magazine, has a puff on it, as a warning to tell the target audience who brought the magazine, that there may not be a free CD and that they should tell the place where you brought the magazine. This also comes in different shapes to appeal to the target audience. For the puff in the magazine, it is in a circle shape.

On this issue of Q magazine, there is a drop capital in red to appeal to the target audience. This will create ‘ star appeal’ as this includes names of artists and bands, as this is eye-catching and makes the magazine seem impressive and important as they have got famous artist and bands to be included in Q magazine.

I will use Photoshop, in my magazine so I can create a high quality and professional image of my artist. This must look professional because this must be the main image of my front cover. I will use the convention of ‘repeat’ (Steve Neale - 1980) for the technical code for the main features of my images of my artist. Moreover, the picture of Amy Winehouse displays a neutral, which is appealing and interesting as there is no emotion on her face.

I will mention ‘repeat’ (Steve Neale – 1980) throughout my analysis of my music magazine of inspiration, Q magazine and I will adapt this to my music magazine, which has an eclectic genre.

Double Page Spread on Magazine of Inspiration

On the double page spread of the magazine, there are two drop capital this will attract the reader to the music magazines, as they contain different information. The red drop capital is about Ellie Goulding new albums , where she record her album and when it will be released. The reason why the drop capital is red is because red is Q magazine primary colour and therefore they it a brand identity as they can keep within their house colour. However , the other drop capital is about different artist and their albums, this will keep the target audience interesting as they can know simple facts about their favourite artist.

I have carried out a bit more research on the double page spread and realised most of the Q magazine double page spread does not have associated images on the magazine.However, on this double page spread of Q magazine, there are associated images on the pages to represent the artist next to the texts about them. The reason why the associate images are small is because the images wouldn’t overpower the main images, as the main image is the main point of the articles.

The technical code of the medium shot on the double page spread focuses on Ellie Goulding . In the images of the artist, this connotes that Ellie Goulding Is highly concentrated and focused on her music. The images of the artist contrast with the background, as the background is black. In the image, there also features music equipment like a microphone or black headphone.For my magazine double page spread, I have an idea that I will ‘repeat’(Steve Neale-1980), this is important because this will give my music magazine more of a dramatic effect because of the high level of concentration on the artist’s face, so this convention will be used in my music magazine.

The stand first of the articles is below the main quote. The stand first is in a red font, so this will be eye-catching to the target audience. I personally think that the stand first and the main quote go very well together as they both make each other very eye-catching.Moreover, the stand first is above the interview text, which is eye-catching because the fonts are in a different style to each other, which will be like my music magazine.

On top of the main quote, there is a white cartoon image of a headphone plug. The reason why they may have the cartoon plug is for a bit of fun for the interview as this could show off her personality of the artist, Ellie Goulding.

Magazine Fonts and ColoursFont Name: Font Preview: Font Usage:

Chapaza • Cover Lines• Web Adress• Drop Capital• Stand First

Coolvetica • Headline• Main Articles Titles

today • Strapline

timeless • Barcode, price and date

Spinwerad • Puff Promotion

Keep Calm • Puff Promotion

Roboto-Thin • Main Artist Text

The reason why I have picked two different fonts for the puff promotion is because I want my puff promotion to be bold, easy to read and striking to the audience. It is important to choose the best font for the puff promotion because the puff promotion will have exclusive competition or deals in the magazines.

During the process of choosing the fonts and colours for my music magazine, I chose these specific fonts and colours because I want my magazine to look like a serious music magazine. My magazine will look professional and also fun and will be aimed at my target audience, which is between 15-30 years old.I have chosen several fonts from “dafont”, which will be included in my music magazine. All of my fonts are easy to read, as all of the font sizes will be different, so they can serve this purpose for the music magazine. Some of the font is used for different techniques for the music magazine. The “coolvetica” fonts will be used for headlines and the main articles title for the music magazine. It is important to have the same font in the magazine because if you have different fonts on the magazine, this could look cheap and unprofessional. Another font that serves more than one purpose is “chapaza”, which is used for cover lines ,web address, drop capital and the stand first. As this will be easy to read, also this font is simple and bold, which makes this font eye catching.The primary colour of my music magazine is red and gold. The masthead, Exclusive will be in gold as the lettering will be in red. The brand identity, will be at the bottom of every page, there will be a page number in red. However, the masthead of the music will be at the bottom in gold. This is similar to my magazine of inspiration, Q magazine, as they also mention the page number and the masthead on each page of my music magazine.

Planned Format and Style of Front CoverMastheadI have decided to place the masthead across the width of the magazine, as this is eye catching and bold and able to see the magazine in a shop on the shelf. The logo is inspired by Mojo, as it is the same style of the masthead but just in a different font. However, the colouring of the font is like Q magazine, as they are both bright in colour as this will be more eye catching. This could ensure that more people will buy the magazine because the appearance of the magazine will look professional and fun to read.

Main StoryThe main story is placed off the right main image. This is important because this will tell the audience which artists and bands are going to be featured in the main story. This will be in bold so the audience will be attracted to the magazine, if they are fans of the artist/band.Moreover, this is under the strapline if the magazine because you will know that the main story is important because it is exclusive, just like my magazine.

Puff PromotionI have decided to put the puff promotion on the left hand corner of the music magazine. It will be in a bright colour such as red to create importance of the puff promotion, as you could win or get something free if you buy the magazine.

BarcodeI have decided to place the barcode on the right hand corner like some of the issues of my magazines of inspiration of Q magazine. The barcode of my magazine will tell you how much the magazine costs and the date the magazine was released.

Headline QuoteThe Headline Quote is on the right of the main image and will be eye catching because it will be in bold. This could also create emotion for the audience as the headline quote can suggest if the interview is going to be humorous or sad.

Main Article FeatureThe main article feature is placed on the right of the magazine. The purpose of the main article feature is to show people which artists and bands will be included in the magazine. The magazine will have ‘star appeal’ so this will create a sense of importance for the audience about the magazine.

StraplineI have decided to place the strapline under the masthead on the right. As, I have decided my strapline to be “Hear Our Voice”. This is important because the strapline will be near the masthead. This is important because this will be brand identity, as the strapline could be catchy and well known.

Planned Format and Style of Front CoverHouse ColourI have decided my main house colour will be gold as on my masthead it is gold to express celebration and a special occasion, as buying my magazine, should be a celebration. In addition, another colour would be red for my magazine, as it is bright and bold, so this will appeal to the readers. Another two colours which will be mentioned throughout my magazine are black and white as the colour will be used for the background of the magazine and the font of the magazine.

Cover linesI have decided to put the cover lines on the left side of the music magazine. This will be below the masthead so this will tell the audience what will be included in the music magazine. This will make the magazine more important as they can see how many artists/bands are included in the magazine.

House StyleDuring the interview, the font will be in the same size and also have the same font style. Moreover, the main story will be different to create a sense of importance for the reader.

Planned Format and Style of Double Page Spread

Stand FirstThe stand first will be featured above the interview because this will be eye catching for the audience, so they will know what the interview is be about.

Main ImageThe main image of the article covers nearly both pages. The image is large and therefore it could be eye catching for the audience, as they can see their favourite artist on the double spread page. The picture could create ‘star appeal’ for the audience, so you can get an exclusive image of the person. Moreover, this could convey the person's personality, as they can be seen in a more down to earth light.

Pull QuoteI have decide to place the Pull Quote on the main picture as this will create the first impression of the interview and also you can tell what tone the interview will be in. The Pull Quote will be large and bold, so this will be eye catching for the audience and encourage them to read the interview.

Caption about other artists/bandsLike my magazine of inspiration, Q magazine, this will include other artists/bands and give dates of their album releases or dates for their next concerts.

Brand IdentityThe brand identity is very important, as this will be included in all of my pages in the magazine. Moreover, this will include the masthead, the page number and also the issue date.

InterviewThe interview is the main part of the double page spread of the magazine. This is important because they can read about their favourite artists/bands. Moreover, in the interview you can read some of their stories . The interview can create the tone of the double page spread of the magazine, which can create an emotion in the reader. If the tone of the interview is sad, the reader may feel the sadness of the person. However, if the interview is funny, then the reader may laugh with or at them and also they will feel happy as well.

Information about the artist.This reason I have chosen to have the information about the artist is because the audience well learn fun facts about them, so they can create a bond with the artist and also create their own opinion about the artist, so they will know whether they like them or not. Moreover, the information about the artist will be in the drop caption and could be used to advertise up and coming concerts or new albums about to be released.

Main Story TitleThe main story title is used on the front cover, so the audience will know what the interview is about. The same main story title will be on the double page spread, as the audience can identity that they are on the right page.

MastheadI have decided to place my masthead on the left corner of the music magazine. Moreover, I have decided to place the letter ‘E’ , which stands for ‘Exclusive’. Moreover the ‘E’ is in a red box, just like my music magazine of inspiration, which is Q magazine. However, I have changed the colour of the font, as my font colour is gold, while Q magazines is white. The reason I have changed the colour of the font is because the music magazine will be more eye-catching for the audience. Moreover, the colour gold seems more exclusive and also exciting for the audience to see, as gold is the colour of celebration and buying my music magazine should be a celebration.

Puff PromotionThe puff promotion is at the top of the music magazine on the right hand side. This is important because the puff promotion could be the first thing the audience can see on the music magazine as it is next to the masthead. Therefore, they may buy the magazine because they found a free gift, which they like in the music magazine.

BarcodeThe barcode is placed at the bottom right hand corner of the magazine. This is because my music magazine of inspiration, Q magazine, has their barcode on the bottom right hand corner for some of their magazine issue. Moreover, the barcode is useful for a magazine because this tells you the cost and the issue number. Moreover by looking at the date of the magazine, this will ‘inform’ (Katz) you of the frequency of the magazine such as weekly or monthly.

Headline QuoteThe headline quote is under the main story because the audience can associate the quote to the main story, as they will be from the same articles. Moreover, the audience can sense a tone from the main story by the headline quote.

Main StoryThe main story is on the left hand side of the main image. The reason why the main story is placed there is because the audience can associate the main story to the artist on the front cover. Moreover, it is important to feature a main story because the audience will feel that you can not receive this information anywhere else apart from in this music magazine.

StraplineThe strapline is placed under the masthead. This is important because the strapline is for brand identity as the strapline is part of the music magazine’s image. Moreover, the strapline must be short, so people can remember the strapline when thinking of my music magazine.

Planned Format and Style of Front Cover

Cover linesThe cover lines of the magazine are on the right side of the magazine and next to the main image. This will tell the audience what will be featured in the magazine. This could persuade the audience to buy the magazine to read what their favourite artist/band have been to up to and see exclusive information about them.

House StyleThe house style for my music magazine will have the same size page on each page. However, some font size will be larger than other sizes because this will create importance to buy the magazine and will also create the excitement for the audience. The font size will be larger because it is creating exclusivity as the information is only available in that magazine.

House ColourThe main house colour for my music magazine is red, like my magazine of inspiration, Q magazine. As red is a bold and eye catching colour. Another, main house colour for my music magazine is gold, as gold is an exciting colour and the audience should be excited to read my music magazine. Another, house colour for my music magazine is white and black, as these are used for the font and also for the background.

Planned Format and Style of Front Cover

Planned Format and Style of Double Page Spread

Quote From InterviewI have decided to place the quote from the interview on the main picture, as this will create the first impression of the interview and set the tone for the interview. The quote from the interview will be large and bold, so this will be eye catching for the audience and encourage them to read the interview.

Main ImageThe main image of the article is covered nearly both the page. The image is large and therefore is could be eye catching for the audience, they can see their favourite artist on the double spread page. The picture could create ‘star appeal’ for the audience, so you can get an exclusive image of the person. Moreover, this could convey the person's personality, as they can be seen in a more down to earth light.

Stand FirstThe stand first will be featured above the interview because this will be eye catching for the audience, so they will know what the interview will be about.

InterviewThe interview is the main part of the double page spread of the magazine. This is important because they can read what the artists/bands really think of their music. Moreover, in the interview you can read some of their stories . The interview can create the tone of the double page spread of the magazine, which can create an emotion in the reader. If the tone of the interview is sad, the reader may feel the sadness of the artist. However, if the interview is funny then the reader may laugh with or at the artist and also feel happy themselves.

Brand IdentityThe brand identity is very important, as this will be included in all my pages of the magazine. Moreover, this will include the masthead, the page number and also the issue date.

Main Story TitleThe main story title is used on the front cover, so the audience will know what the interview will be about. The same main story title will be on the double page spread, as the audience can identity that they are on the right page.

Second ImageThe second image on the left will reveal more of them as a musician as the image could be an insight to their personality.

Comparing Graphic Layout Front Cover to Q magazine

Masthead

Facial Shot

Coverlines

Main Headline

Barcode

Different

Similar

Similar

Similar but at a different angle

Comparing Graphic Layout Double Page Spread to Q magazine

Main ImageSimilar

Drop Capital Similar

Headline QuoteSimilar

Interview Similar

Meathead and issue numberSimilar

For the double page spread in my music magazine I will write an interview with the artist, Paloma Faith who will be featured on my double page spread as she features as the main story and will also feature a headline quote from the interview, so this will attract the audience to read my music magazine because she is a famous singer and therefore, the ‘star appeal’ will form, as her fans will buy the music magazine because she will be featured in the music magazine.I have chosen to interview Paloma Faith because she is well known because of her many hits like “Only Love can hurt like This”, “Upside Down” or “New York”. Moreover, I have chosen Paloma Faith because the genre of her songs are soul, jazz and pop, this means she specialises in eclectic music, just like my music magazine. In addition, Paloma Faith has a successful career in the music industry and her song “Changing” is number 1 on the UK singles. Furthermore, she has won and been nominated for numerous different award ceremonies like the Brit Awards, Glamour Awards and the O2 Silver Clef Awards for her music. During the interview I will ask her questions about her music career and what artists inspire her for her music and what inspires her to sing. I will ask about her more about her music.

The interview will be a layout of on the double page spread. There will be different questions and different answers for the interview. I have used format because it is like many of the different double page spread in Q magazine. So the audience can understand the format of the interview in the music magazine.

This is my page of inspiration for the Q magazine for the October 2015 issue on page 15. As they use different colours for the font, this will make the writing bolder and easier to read.

Draft Article - InterviewInterviewer: Hello Paloma. It’s good to meet with you – how are you?PALOMA: Good to be finally meeting with you, very excited to be here. I’ve been good, thanks.Interviewer: Congratulation, for winning your first Brits award for British Female Solo Artist this year.PALOMA: thank you, I was very happy that I finally won a Brits award, after all have been nominated three times and never won a Brits award before. So, this was very special for me when I won my first Brits award.Interview: Does fame affect the your day to day life?PALOMA: No, because I have made a conscious effect to stay with friends, have always had, do the same things and go to the same places. This is because my friends can’t afford to go to posh or fancy places with me, so I go with them to do cheap and cheerful things (laugh). So I am so relaxed with my friends, so I’m always forgetting that I am in the public eye. So, when people ask for a photo with me, I still find it really weird.Interview: Who is your biggest inspiration?PALOMA: Well… I would say Etta James. She is a singer between the 50s and 60s. I tell people that she was like a teacher because I never had any singing lesson as I would copy the style of her vocal. I have been having singing lesson now because I need to know the techniques to save my voice. Another artist is Billie Holiday and all of the old singers.Interview: So, you are known for your retro and eccentric style well as voice. So would you explain what you are wearing.PALOMA: Well, I am wearing everything from the high-street. So the top and the trousers are from H&M. as these shoes are from New Look. As, the beret is from eBay, they come in lots of colours. When I was an opening act for prince, he did say to me that I was one of the best dressed people in the music industry at the moment. So that was quite nice.Interview: So I heard that you done a bit of acting during your career as a singer, What have you been in and have you audition to do anything else?PALOMA: Well, my I appeared in one episode of Holby Blue , which is on the BBC. I played a thief. (Laugh) also I was in St Trinian in 2007 as Andrea who was the Emo. I’ve been in others acting things in was like I was cast in Gilliam's The Imaginarium of Doctors Parnassus. I did audition for Kickass 2 but I have never got a call back.Interview: Talking about your television appearances, I heard you are replacing Rita Ora on the VoicePALOMA: Yes, I am going to be a coach in the 5th series on the voice. I am very excited about this, as I would be finding new fresh talents in the UK. This will be a new experience, as its not about acting or singing, but it’s more about being yourself. So I hope you be watching.Interview: Don’t worry, I will watch it. I heard a rumour that you have started making your fourth album, as you announce it at Glastonbury Festival. Can you give anything away.PALOMA: That is true, I am in the process of making the albums. I’m not going to say anything yet. The song Purple Haze by Jimi Hendrix did inspire for my fourth album. It’s going to be a surprise. That’s all I'm going to say.Interview: Can you tell me more about your upbringing and how you started singing.PALOMA: Well, I have an English mum and Spanish dad, they divorced when I was four years old, so I was raised by my mum. My mum wanted me to be a dancer, so I would go to dance lesson every week. I did my A-levels at City and Islington College and then I studied for a degree at Northern School of Contemporary dance for contemporary dance. Then, I was lucky enough to get into Central Saint Martins College of Art and Design do, I can study for an MA in Theatre Directing. I knew this was a good opportunity, so I took a lot of part time job like Sales assistant at Agent Provocateur, singer in a burlesque cabaret, a life model and a magician’s assistant. So I can pay for my education. Interview: Wow, you have do lots of different part time job. This interview is sadly coming toward the end, what are you hoping to do in the future?PALOMA: I want to continue making music, have a career and have a family one day. I also want to travel with my work because I have done lots in the UK and I have happy with the support I have received. But, I'm not well known around the world, that is my next aim.

I have created a draft interview, which featured the famous pop, jazz and soul signer Paloma Faith. I have created these questions because of my music magazine, Q magazine. This is because I have created a style of magazine, which is about herself, her music and her fashion so she will feel comfortable with the questions.

I know that I couldn’t get a real interview with Paloma Faith, for my question so I received my information about Paloma Faith from previous interviews she as done from IBM.TV. I Also, got my information from different website.

Link to the IBM.TV. interview, where I have receive most of my interview about Paloma Faith.https://www.youtube.com/watch?v=r_fl8rUsFCE

Proposals Format: I am designing a format of my music magazine creation. I am creating front cover and double page spread for the eclectic music magazine. As, this is a large market project form music magazine, Exclusive, as I need to make the format right for the front cover and double page spread.

Working Title: My working title is “Exclusive” for my music magazine, however I could the name to “E”, so this will be more like my music magazine of inspiration. The font and the colour of my music magazine will be bold, eye-catching and simple, so the target audience can read the title easily. In addition the outline of my title will be black, however the colour gold with fill the inside of my title. The title will be across the magazine at the top.

Genre:My sub- genre of my music magazine will be eclectic. This means that their will be different types of genre like pop, rock, R&B, folks that will be included in my magazine. The reason why have eclectic genre, is because my magazine will attract different audience to read my magazine.

Content:On the double page spread there will be an interview will be contain of my first issue. I will interview with Paloma Faith, who will be answering my question about her music, inspiration and her fashion. Moreover, my music magazine will be released monthly, as Paloma Faith will be featured on the front cover and double page spread, as my first issue. The reason why I have chose a famous artist, not an unknown is because this will create ‘star appeal’- (Richard Dyer), as this will increase the profit of the music magazine, which will make my music magazines successful. Moreover, I will features a puff promotion and use buzzword like ‘free’, ‘exclusives’ and ‘special’, so the magazine will be exciting to read as you may feel like that you will be gain something out of the music magazine.

Style or Approach:The denotation of the colour scheme for the magazine front cover will be red, gold, black and white. The reason why I have chose red to be included in my music magazine is because red is colour of danger and therefore, may target audience could be a bit rebellious, as my magazine could contain swear words during the magazine. Moreover, the reason I have chose gold in my music magazine is because my magazine is like a celebration when buying and reading it, In addition, gold is an exclusive colour, which mean if you have the right amount if money, you can receive the VIP treatment of the exclusive information about my magazine. The reason I have chose white to be included on my colour theme is because white is a fresh and pure colour, as my music is will fresh information about your favourite artist or bands. Also, I have chosen the colour that contrast with white, black, as black is a good colour for texts. I am going to use Photoshop to construct the magazine pages (Front Cover and DPS) because this software have various of tools, which is benefits me has I can edits the main images and the front cover and double pages, so this can makes the music magazine looks professional, so I can make the image look glossy and create the perfect image for my music magazine.Some of the tools in Photoshop that will be particularly beneficial in constructing on the front page will be colour correction, so I can make the main image duller and brighter, touch ups and enhancement, all of these tools will help me to create the main image of the front cover of my first issue of Exclusive.

Audience:The age range that I want to attract my target audience is between the ages of 14-30. The reason why I have choose this ages is because my magazine of inspiration Q magazine, ages range is between 15-30, however, I think that with extending the age range for my music magazine should be aimed at, this reveal that there is information that is suitable with all ages range. The gender that my gender would be more likely to be aiming at is male. This is because for mu magazine of inspiration, Q magazine, the statics connotes that more males read Q magazine than females. Therefore for my music magazine there will be a more male than female that read my music magazine. However, there will be females will still read my music magazine, however this readership will mostly be male. The stereotype that could read my music magazine will be teenagers is that they are all addicted to social media and always on their phones, as they are they are bad and always break the law. Moreover, they teenagers do not know about real music.

Length:I am going to make A4 pages, which will include the front cover and a double page spread for the first ever issue of “Exclusive”.

Frequency:The frequency of my music magazine will be monthly. This is because their will be a higher quality of information in my music magazine. In addition there will be more information in my magazine that will keep, audience interesting as their will included different information about music, artist or bands.

Proposals 2Format: As I decided the format of my music magazine for the front cover and the double page spread. The format of my music magazine will have a pop genre, therefore the format will be best suited for the theme of my music magazine E.

Working Title: As I have decided for my music magazine to be called “E”, which stand for “Exclusive”, however I may change the name of the music magazine to “volume”, “Harmony” or “Melody”, which have more of a connection to music. Like, my magazine of inspiration Q magazine, the title will be presented in a red box, with a gold “E” inside the box. As, the title “E” will be on the left side of the music magazine.

Genre:The sub-genre of my music magazine will be pop music. This mean this magazine will just features pop music artist like Michael Jackson. In addition, my music magazine will just appeals to audience who is a fan of pop music.

Content:On the double page spread there will be an interview will be contain of my first issue of “E”. I will interview with Paloma Faith, who will be answering my question about her music, inspiration and her fashion. Moreover, my music magazine will be released monthly, as Paloma Faith will be featured on the front cover and double page spread, as my first issue. The reason why I have chose a famous artist, not an unknown is because this will create ‘star appeal’- (Richard Dyer), as this will increase the profit of the music magazine, which will make my music magazines successful. Moreover, I will features a puff promotion and use buzzword like ‘free’, ‘exclusives’ and ‘special’, so the magazine will be exciting to read as you may feel like that you will be gain something out of the music magazine.

Style or Approach:The denotation of the colour scheme for the magazine front cover will be is red as the primary colour in my music magazine colour as red is a bold and eye-catching colour. Moreover, the colour red is a glamorous, which mean my music magazine must be glamorous. Moreover, I will use the colour gold as this represent that my pop music magazine is exclusive and special. However, I will use the colour blue in my magazine as the puff promotion, as blue is a calming colour for my music magazine. Finally, I will use the colour white and black for most of the background and the font for my music, as these colours are fresh, bold and simple, so they will make the magazine easier to read.I am going to use Photoshop to construct the magazine pages (Front Cover and DPS) because this software have various of tools, which is benefits me has I can edits the main images and the front cover and double pages, so this can makes the music magazine looks professional, so I can make the image look glossy and create the perfect image for my music magazine.Some of the tools in Photoshop that will be particularly beneficial in constructing on the front page will be colour correction, so I can make the main image duller and brighter, touch ups and enhancement, all of these tools will help me to create the main image of the front cover of my first issue of E.

Length:I am going to make A4 pages, which will include the front cover and a double page spread for the first ever issue of “E”.

Frequency:The frequency of my music magazine will be monthly. This is because their will be a higher quality of information in my music magazine. In addition there will be more information in my magazine that will keep, audience interesting as their will included different information about music, artist or bands.

Audience:My music magazine target audience is between 15-30 year old. The reason is because my pop music magazine will mention mostly modern day artist, however my music magazine could mention older pop artist, which could appeal to someone older than the age range. The gender, which could be more attracted to my music magazine, is female. This is because by stereotype males and females, males will like rock music and also like the colour black or blue whiles females will like pop music and like the colour pink and purple.

ConclusionI have created two different music magazines ideas, so I can explore the two different magazines ideas, as I can see, which magazines I want to further develop into a front cover and a double page spread. I have created two proposals for two of my magazines ideas. Then after, I have created mind maps, mood boards, hand drawn sketch up and graphic layouts of the front cover and the double page spread for both of my music magazines. I have created all of these drafts for both of my music magazines because I can discover the advantage and disadvantage of both of my music magazines ideas. So, for my final magazines ideas, I can display the advantages of my music magazine and also I can develop my disadvantage, so they can turn to an advantage of my music magazine. Therefore I would be able to improve the layout or the style of the I have also researched into of my music magazine of inspiration, Q magazine. At, I looked at other issues of Q magazine of how their articles and interview are displayed, so I can copy their style of interview or the questions the writer asked the artists or bands. Moreover, I will copy the language or images style in the Q magazine. Moreover, I will analysis the house style of my magazine inspiration, Q magazine and therefore you will analysis the font style and the colour scheme of the double page spread of the interview. Therefore, I will try to know the demographic of the readership of my music magazine. Finally, I have drawn some draft sketches of the front cover and a double page spread . I included ‘repeat’ (Steve Neal) of Q magazines. This is important because by by developing the two draft sketches of the front cover and double page spreads , I can know what my final magazine will like and therefore easier for me to know what and how I need to develop my music magazine. This will help me to design both of my music magazine, as I will have my music magazine of inspiration, Q magazine to help me to design my music magazine and I will also have the hand drawn sketch and also graphic layouts of my front cover and the double page spread, to help me to design my magazine and this will help to me to know where to place magazine convention such as the main image or the headline quote.